Design Marketing

Location:

Henderson, NV

Posted:

December 27, 2012

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Resume:

Abraham Jimenez

Visual/UI/UX Designer

AbrahamJimenez

Henderson, NV

Senior Designer with 7 years experience in Visual Design and UX/UI design for an enterprise level e-Commerce website

Advanced HTML / XHTML / CSS Interactive site prototyping Hi-Fi Mock Ups Wireframes and Workflows

***************@*****.***

702-***-**** mobile

ExperienceSenior DesignerHenderson, NV

Mar 2010 - Present

Site Rebranding Project

Lead designer on entire website re-skin and new logo creation for (Zappos' sister site)

Set creative direction to bring business and brand vision to life

Production Responsibilities

Managing team of 3 designers creating all homepage heroes, e-mail marketing templates and landing page layouts and assets

Producing wireframes for new internal application tools to support site operations

Constant collaboration on strategic projects with multiple business teams (Marketing, Merchandising, Product Management, Engineering)

Improve site conversion with data-driven, iterative user-experience enhancements and A/B testing

Driving ongoing workflow and productivity improvements in product imaging and site promotion processes

Defining and measuring creative and quality standards for the design team

Facilitating regular brainstorming and knowledge sharing sessions between designers, copywriters and site operations teams, enabling creative colloborationWeb Designer / Front-End DeveloperLas Vegas

Jun 2008 - Mar 2010

Extensive collaboration with design team, creative directors and copywriters to create dynamic, effective websites for external clients

Produced wireframes and low and high-fidelity prototypes based on creative briefs

Delivered multiple projects on time and on budget

Responsible for reviewing material from junior designers and providing ongoing training and feedback

Represented the firm as lead designer in several local design associationsDesign CoordinatorSan Diego

Dec 2005 - Jun 2008

Created social marketing material and websites aligned to the vision of site directors and program managers

Collaborated with multiple stakeholders to develop all advertising media

Used Google Analytics to ensure website visibility and usability

Created large-scale mockups and wireframes for new site tools

Facilitated focus groups for social marketing campaigns and created print/web assets from these learnings

Approved all design work from fellow designers, contractors and interns

Simultaneously worked on multiple social awareness campaigns with budgets ranging from $50,000 - $1,000,000Web Designer / DeveloperSan Diego, CA

Jan 2000 - May 2005

Developed and maintained company website

Redesigned product packaging

Delivered assets for company re-branding initiative

Prepared all print materials and managed vendor relationships for the same

EducationGraphic DesignSan Diego, CA

Sep 1999 - May 2005San Diego State University

Misc.

Software

Adobe Creative Suite CS6 Quark Xpress Corel Painter Adobe Flash, InDesign and Omnigraffle (for interactive prototyping)

Web Experience

Google Analytics Image Optimization Content Management systems

Hobbies

Illustration/Sketching Story Boarding

View Abraham's Portfolio for work samples. ***************@*****.*** 702-***-**** mobile

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