Director Medical
Resume:
Lucia Davies
copywriter
I'm a copywriter (sometimes ACD, sometimes senior writer, always a brand strategist) currently living and working in Portland, Maine. After working at some of the top agencies in the country, I decided a little time-out was in order, so, Maine. But I'm interested in getting back in the game in NYC or Boston. Check my portfolio at dub dub dub dot luciadavies dot com. Look forward to any and all comers. Life's too short. Let's chat.
Resume
For fifteen years, I have told award-winning and memorable brand stories via print, outdoor, broadcast, DM, long-form (editorial and advertorial) and the web.
CORE COMPETENCIES
Passionate dedication to industry-leading ideation, communication and execution
Ability to balance teams strategic development with clients business objectives
On-point understanding of brand strategy and development
Create compelling messages that align with and build on customer insights
Faithfully retain brand relationships
EXPERIENCE
SENIOR WRITER/BRAND STRATEGIST
VIA 2011 2012
Welch s, People s United Bank, DuPont, Seagrams, Colonial Life, Unum
GROUP COPY DIRECTOR
Zentropy Partners/ MRM International 2000 2005
GM, GM BuyPower, Buick, Sony Connect, Reebok, Reebokwomen.com, Microsoft, Edison International, Avery, Earl Jean, Paris Las Vegas, Dell Computers
COPY DIRECTOR
1999 2000 J Walter Thompson
Sony, Cedars Sinai Medical Center, TRW, Universal Music, Hughes Network, Siemens Mobile Technology.
COPYWRITER
1996 1999
Darcy, Massius, Benton & Bowles
Blue Cross/ Blue Shield, Baskin Robbins, Australian Tourism Commission, Seaworld, NBC
AWARDS:
Winner: International Automotive Advertising Award Silver
Winner International Automotive Advertising Award Gold (The New IS)
Winner: International 2006 Webshow Outstanding Achievement in Website Development
Winner: Gold Los Angeles Creative Club for Big Brothers of America Join a Gang and outdoor campaign
Winner: Addy Awards( Intuit/TurboTax): Silver
Finalist: Clio Awards (Siemens Mobile Technology)
Finalist: London International Awards (Automotive-GM BuyPower)
Finalist: London International Awards (Retail; Reebokwomen.com)
Finalist: Belding Awards (Australian Tourism Commission)
Finalist: Belding Awards (DMB&B self-promo ad in Belding program)
FREELANCE CLIENTS/PARTNERSHIPS
Garrand Advertising
Senior writer
Maine Med, Sylvania, Versteel, UMaine, Hood Milk, Green s Ice Cream, CIEE, Hershey's Chocolate Milk
Draft/FCB
Senior writer/ Brand strategist
Kaiser Permanente Healthcare
Sapient
Senior writer
Intuit/TurboTax
Tribal DDB
Associate Creative Director
Wells Fargo Bank, eHarmony, Southern California Edison, US ARMY, Corinthian Colleges, Schiff Health (long form editorial), Korn/Ferry/FutureStep, E! Online
Team One
Senior writer
Lexus
EDUCATION
New York University BA: Theater
VOLUNTER WORK
Salvation Army, St Vincent de Paul, 26th & Broadway, Cedar Sinai Medical Center, KCRW Fund Drives, Roosevelt Elementary Homeroom Mom
REFERENCES
Jerry Matthews, Senior Writer/Account Director
*****.********@**.***
Jody Octavio Thomas, Senior Account Planner @ Ruben Postaer
Suelyn Kim, Creative Director Acquity Group
Tiago Soromenho Ramos CEO President of Sticky Street
RECOMMENDATIONS
Lucia is one of the most talented writers I know, advertising or otherwise. She inspires, entertains, and delivers the right message to the right audience. Not only that, she s a fantastic overall person to have around. She brings great energy and professionalism, and weathers even the craziest deadlines with a great attitude.
Jerry Matthews, ACD at Draft FCB: hired Lucia as a writer/editor in 2008, and hired Lucia more than once
Lucia is an incredibly dedicated and creative writer who can conceptualize thought-provoking work which, in my many years of experience working with her on many projects, is always on strategy and on time, if not early. In addition, her sense of humor, emotional intelligence and ability to deal gracefully with sometimes demanding and difficult projects enhance any project/working environment.
-- Lisa Nault, Account Supervisor, OIC: first hired Lucia as a writer/editor in 2000 and has hired Lucia more than once
Having worked with Lucia for several years at MRM International and at Tribal DDB combined, I have always seen her to be ready to take on any challenge that s thrown her way. She s a strategic thinker, articulate, passionate and always approaches her work with the big idea in mind. She s also fantastic with clients and is an exceptional presenter. She has the ability to make the clients feel at ease and can articulate concepts easily. If you need a highly conceptual and strategic thinker/writer, I highly recommend Lucia.
-- Suelyn Kim Associate Creative Director, Tribal DDB, Acquity Group: partnered with Lucia at Zentropy Partners/MRM International, Tribal/DDB, Acquity Group.
I had the pleasure of working with Lucia Davies one several projects at DDB, and previously at Zentropy Partners/MRM International. She is an amazing writer, and a great visionary. Her background in traditional advertising and her keen understanding of the interactive medium makes her a powerful creative communicator. She makes my job as an Account Planner enjoyable. I respect her, and I always look forward to collaborating with her.
Jody Octavio Thomas, Account Planner, DDB Worldwide, Ruben Postaer Associates: worked with Lucia at DDB.
Lucia nails the creative brief every time. She s a savvy veteran copywriter, ready to hit the ground running the minute she joins a team. Whether you re building on an established brand or creating a new one, Lucia will give it the right voice,
across every channel. All that and she s a dream to work with: easy-going, irreverent, a great collaborator and a trusted leader. Highly recommended.
-- Judi Adams, Senior Copywriter, Sapient: worked directly with Lucia at Sapient
A great pleasure to collaborate on projects with Lucia and great fun! It is never work when you re working with Lucia. She doesn t stop at done not unless her prose is dead-on spotless, witty, precise and perfect. You can count on Lucia to over-deliver and always on time!
-- Mo Sloane, VP Experience Planning/ MRM International: worked with Lucia at Zentropy Partners, MRM
Seeking
Full-time, On-site, Off-site, Permanent position, Freelance/contract
Experience
Senior
Skills
Writing
Industry
Advertising, Web/Multimedia
Website
POST DATE: 09.12.2012
Portland, ME
Contact
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