Manager Marketing

Katharine Brass

Email: *********@********.***

Address: **** ****** ***

City: St Pete Beach

State: FL

Zip: 33706

Country: USA

Phone: 727-***-****

Skill Level: Director

Salary Range: $225,000

Willing to Relocate

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

Katharine Richter Brass

2910 Sunset Way, St Pete Beach, FL 33706

H- 518-***-****; M- 727-***-****; *********@********.***

PROFILE

Creative, innovative and articulate professional with over 20 years sales, strategic marketing and communications experience including 13 years with a Fortune 5 company assessing emerging technologies, integrating acquisitions and defining global growth strategies. Externally focused, cross-functional leader across energy vertical markets. Engage and collaborate with internal and external stakeholders. Motivated and driven by new challenges with an exceptional ability to develop, drive and deliver on strategic growth initiatives.

PROFESSIONAL EXPERIENCE

GE Energy, Atlanta, GA (October 2004 - Present)

Ecomagination Program Manager

* Founding member of ecomagination corporate wide growth strategy since 2004;

* Leader ecomagination initiative for Energy and Oil & Gas representing over $13B in revenue

& over 50% of corporate program revenue; Delivering 16% CAGR and $110B total revenue;

* Create, develop and manage a technology portfolio of over 80 products and product families

spanning water, oil and gas, digital energy, and power;

* Internal absolute GHG reduction 17%; 41.2% water reduction on operations;

* Develops strategic customer relationships and regional customer engagements;

* Leads teams in defining International R&D demonstration projects;

* Represents environmental interests of the business through engagement of governments with

respect policy, new technology development, and funding;

* Leads internal stakeholders in assessing large energy and conservation

demonstration projects;

* Negotiates commercial transaction T&C`s relative to environmental requirements;

* International Speaker/Writer/Company Spokesperson on topics of cleaner technologies,

environment and policy;

* Founder GE Carbon Center - a cross functional, cross company team to define and develop

company positions on carbon, alternative technologies, carbon monetization and policy;

* Leads virtual matrix teams of more than 100 senior cross functional, international members;

GE Power Systems, Atlanta, GA (January 1999 - October 2004)

Marketing & Communications Manager

* Integrated acquisitions of 3 renewables companies, 2 international and 1 domestic;

* Defined marketing strategy and communications for hydro, solar, distributed power, fuel cells and microturbines;

* Developed and executed product launch strategies for emerging technologies and markets;

* Global media spokesperson for Energy business;

* Developed external communications strategies including media, brochures, tradeshows,

web content and advertising;

* Designed photo and video shoots of products, customer sites, and promotions;

The Professional Edge, Fort Johnson, NY, (09/93 - 06/2002)

Owner - Strategic Planning, Marketing & Communications Services

* Executed BOD level strategic planning, marketing plans and communications for intangible service companies including banks, hospitals, accounting firms, law firms, architectural and engineering firms

Herzog, Engstrom & Koplovitz, PC, Albany, NY (01/90 - 9/93)

Director Marketing & Client Services

* Developed new practice areas, recruited attorneys, developed and repaired client relationships; coached attorneys in communications and client development

EDUCATION

GE EXECUTIVE LEADERSHIP TRAINING - MDC, AMMS, ALP

Crotonville, New York

MASTER OF SCIENCE - Environmental Management & Policy

Rensselaer Polytechnic Institute, Troy, New York

BACHELOR OF SCIENCE - Finance and Economics

College of St Rose, Albany, New York

ASSOCIATE IN SCIENCE - Math & Science

Schenectady County Community College, Schenectady, NY

ASSOCIATE APPLIED SCIENCES - Paralegal

Russell Sage College, Albany, New York

INDUSTRY AFFILIATIONS

University of Michigan Ross School of Business Erb Institute

Advisory Board Member 2007 - Present

Pennwell Conference Committees 2005 - Present

Prince of Wales University of Cambridge Programme for Sustainability Leadership 2010 - Present

Electric Utility Industry Sustainable Supply Chain Alliance

GE Representative 2010 - Present

GE AWARDS

2011 - GE Company Ecomagination Award

2010 - GE Company Olympic Award

2010 - GE Company Marketing Integrator Award

2006 - GE Energy Growth Champion

INDUSTRY AWARDS

2012 - AlwaysOn Power Players In Greentech

References available upon request

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