Alicia Hall's Resume
American Medical Association
Allstate
Summary
Working with the client and strategists to Kraft
IA/UX
I make complex sites seem simple and dull content interesting. I think identify key audiences, tasks, and needs
holistically and strategically. And I document the hell out of everything.
Translating business objectives and user Merisant
needs to website structures
I'm a mid-level information architect and senior-level content strategist
who has worked with a range of big agencies and boutique rms. I'm also Interaction design
well-versed in key related disciplines such as prevailing web technologies, !
Creating navigation strategies
web writing and design best practices, branding concepts, and business Nestle Purina PetCare
strategy. Taken together, these skills make my voice valuable at every step
Designing and overseeing usability
of the process. research, and developing ndings
I'm a quick learner with an insatiable appetite for knowledge; I see every Documenting the site development process
Boston Scienti c
with sitemaps, user ows, wireframes,
day as a new chance to learn and grow my skills. I have a reputation for
behavior guides, etc.
being methodical, detail-oriented, patient, thorough, and hard-working. I
don't care for political games or cutthroat egotism; I just want to do good Visa
Assigning appropriate technologies
work on good brands. wherever they can enhance user experience
Kohler Kitchen & Bath
Creating comprehensive content strategies
CS that meet client and user needs
Patagonia
Alicia!
Prioritizing messaging and information
across each page and across the website
OmniGraf e /
Air Motion Systems
InDesign / Visio
Documenting thoroughly with content
audits, matrices, recommendations, etc.
Information architect Roberts & Ryan
Content strategist
Providing customized guidance on the full
MacBook Pro
spectrum of content management issues
(OS X / Windows XP)
5029 W Wellington
Optimizing content for ndability and
Chicago 60641
readability by humans and search engines American Society for Clinical Pathology
Coffee
Assigning appropriate technologies
773-***-**** (cell)
wherever they can enhance user experience
******@************.***
Overseeing content creation to make sure it
Princeton University
follows the content strategy
New Jersey Institute of Technology
5 years of
web-writing experience
Ball State University
Leading projects
MGMT
Hiring, training, and managing freelancers
B.A., Western Michigan University
Ancient Languages Managing client relationships
Wheaton College, Ill.
2001 Concordia College (Moorhead, Minn.)
Project management
Harvey Mudd College
Mercersburg Academy
Quinnipiac University
Western Carolina University
Loyola Marymount University
Columbia College Chicago
Title: Visual Resume.graf e Creator: Alicia Hall Modi ed: Fri Mar 06 2009 Page 1/1