Martha Harbaugh
Email: *********@********.***
Address: **** *********** **
City: Waterville
State: OH
Zip: 43566
Country: USA
Phone: 419-***-****
Skill Level: Experienced
Salary Range: 105
Primary Skills/Experience:
See Resume
Educational Background:
See Resume
Job History / Details:
Summary of Qualifications
Award-winning, top-performing sales professional and Senior Specialist Field Force Trainer with over 7 years experience in the therapeutic arena. Experience includes: Diabetes/Endocrinology, Cardiology, Musculoskeletal, and Neuroscience. Successful in hiring top performers to increase market share growth with primary care practitioners, and achieved exclusive formulary status with products in major local hospitals. Consistently exceeded sales goals and went above and beyond by partnering with key opinion leaders. Highlights:
* Certified to interview candidates for top selection with competency based selling
* Conducted field based coaching to assist in developing the sales team
* Created and implemented baseline, new hire knowledge assessments
* Supervised vendor management for over 20 successful projects while facilitating multiple classrooms
* Established and retained strong professional relationships to increase market share
* Developed and led team trainings and clinical selling exercises to increase knowledge for advanced selling
* Maintained and drove performance in multiple markets to increase market share significantly (OH, WV, VA)
Relevant Experience
Novo Nordisk, Inc, SR. Diabetes Care Specialist, Akron, OH 07.10-Pres.
* District clinical expert, led various meetings on how to utilize clinical trials
* Recognized for having highest market share improvement in spring 2012
* Successfully launched Victoza and took over competitor market share within five months of entering territory
* Developed and implemented territory management plan which was rolled out to 46 selling teams in the region
* Recognized as the regional leader for having highest number of prescribers for Victoza
* Increased product market share:
o Victoza: 5.7% to 11.2%
o Levemir: 15.9% to 20.0%
o NovoLog: 39.6% to 51.3%
o Overall percent to goal: 128%
* Consistently on the leader board for sales results
Novo Nordisk, Inc., SR. Specialist Field Force Trainer, Princeton, NJ 03.09-07.10
* Coached over 1600 new hires in Phases 1, 2, and 3 to drive performance in the field
* Capitalized on talents/gifts of individuals throughout training to maximize their results in the field
* Developed and created certification assessments for manager to follow-up with new representatives
* Implemented Victoza product launch training into new hire curriculum
* Streamlined project management through all phases
* Collaborated with all brands as a liaison for Sales Training to execute brand strategy
* Successfully trained Video Sales Representatives to address physician concerns
* Completed certification to conduct interviews and 4S Coaching
* Assisted in the creation of and piloted the expense report system for the sales force
* Selected to represent Novo Nordisk in the Life-changing Career Communication and Diversity Initiative as the face of Novo
* Built and delivered initial training for the newly established CDE(Certified Diabetes Ed) team
Novo Nordisk, Inc., Diabetes Care Specialist II, Steubenville, OH 04.07-03.09
* Sold products in the diabetes market and educated practitioners on the components of care and complications
* Ranked NATIONALLY for Circle of Excellence in 2008
* #1 in District; #1 in the Region; #4 in the Area; #44 in the Nation
* Acknowledged as a high performing leader by the Area and Regional Directors in 2008
* Recognized in the 2008 Regional Director's Discretionary Award program for Run with the Bulls and the Commit to 10% Challenge
* Led the region with 10% market share increase for Levemir in December 2007 and recognized by the Regional Director
* Strengthened and Improved market share growth of:
o Levemir 1.7% to 14.8%
o Novolog 29.7% to 36.5%
o Novolog Mix 70/30 24.8% to 35.9%
* Conducted training for the district on driving performance
* Served as point for new hire mentoring and provided district accountability for sample ordering
* Presented District Business Analytics at National POA
* Assisted manager in interviewing candidates for the district
King Pharmaceuticals, Inc., Sales Representative, Winchester, VA 08.05-04.07
* Managed the sales/marketing of pharmaceuticals including: Cardiovascular (Altace), Musculoskeletal (Skelaxin), and Neuroscience (Sonata)
* Dramatic increase in sales goal attainment over two years:
* Altace 92.6% to 101.6%
* Skelaxin 90.5% to 109.5%
* Sonata 88.4% to 133.5%
* Recognized as:
* The Make A Difference Rep two consecutive months in 2006
* The Premier Rep in 2007
* Directed training for district on the breakdown of the Micro-Hope study and the effects of Altace on diabetic patients
Allegheny General Hospital, Laboratory Technician, Pittsburgh, PA 08.04-05.05
* Analyzed Microbiology, Immunology, and Chemistry results
* Processed sample specimens
* Corresponded with physicians regarding test results
Education
West Liberty State College West Liberty, WV 2000-2004
B.S. in Clinical Laboratory Science with an emphasis on chemistry
* Worked three jobs to pay for education
* Held various offices (ie. Junior Class President, Vice President of Fellowship-Alpha Phi Omega)
Company and Community Affiliations
WINN (Women in Novo Nordisk), Organized B.B.D.(Bears, Blankets, and Dolls) Project for Haiti, Organized B.B.D. Project following 9/11/01, Participant in Social Awareness events, Organized Family Adoption Program, Diabetes Camp Clean up, Big Brothers/Big Sisters of America, Worship Leader at church, Concerned Women of America, CASA (Court Appointed Special Advocates) volunteer, participates in marathons (ran in the NYC ING marathon '07, National Half '07, Akron Marathon for 4 years), 2002 Miss WV USA first runner-up, 2001 Miss 3 Rivers Queen,
1999 Miss Ohio Valley Pumpkin Queen, military background with Young Marines Program
**References provided upon request**