Design Engineering
Resume:
IAA History
IAA Staff
Interface Analysis Associates (IAA) / Usernomics Employees
Anthony D. Andre, Ph.D., CPE
ANTHONY D. ANDRE received his Ph.D. in Engineering Psychology (Human Factors and
Ergonomics) from the University of Illinois in 1991. He is also a Certified Professional
Ergonomist (CPE), recognized by the Board of Certification of Professional Ergonomists
(BCPE).
In 1993, he founded Interface Analysis Associates (IAA), a Human Factors, Usability &
Ergonomics consulting firm specializing in the design, analysis and usability testing of
software/hardware user interfaces, computer input devices and ergonomic products, high-
tech consumer products, software and Web applications, medical and life-saving devices,
work environments and aerospace/automotive systems. Dr. Andre, along with his staff at
IAA, has evaluated, usability tested and designed over 400 consumer products and human
interface systems. IAA's design of a bio-tech software application was voted the Best New
Life Science Product in 2008. In 2009 IAA was the recipient of the User-Centered Design
Award, given out by the Human Factors and Ergonomics Society. Prior to IAA, Dr. Andre was
a Principal Scientist at NASA, where he headed the control/display evaluation laboratory
and developed next-generation interfaces for aircraft cockpits and air traffic management
systems.
As a co-founder of the Human Factors and Ergonomics Graduate Program at San Jose State
University, Dr. Andre has served as an Adjunct Professor of Ergonomics and Human Factors
in the departments of Psychology and Industrial & Systems Engineering since 1993. He
teaches graduate seminars and courses on workplace ergonomics, cognitive engineering,
engineering psychology, research methods, usability testing, human factors experiments and
professional issues. In 2009, Dr. Andre was selected to receive the San Jose State
University College of Engineering's award for Outstanding Lecturer, given to only one
adjunct faculty member each year in recognition of continuing excellence in teaching,
service, and research that is above and beyond the expectations of his or her assignments.
In addition, Dr. Andre was recognized by the University for 15 years of service in both
the Psychology and Industrial & Systems Engineering Departments (as part of the Human
Factors and Ergonomics Graduate Program).
Dr. Andre also holds various professional positions. He is currently the President-Elect
of the Human Factors and Ergonomics Society (HFES), and was previously the Domain Leader
of Internal Affairs for HFES, amongst other positions in this society. He is a past
Contributing Editor of Ergonomics in Design, a member of the Editorial Board of the
International Journal of Aviation Psychology, Past Director of the Human Factors and
Ergonomics Society Bay Area Chapter, Member of the Typing Injury FAQ Advisory Board,
member of the HealthyComputing.com Advisory Board and a Founding Member of the Board of
Directors of the Silicon Valley Ergonomics Institute.
Dr. Andre has received numerous awards and honors. He was the first recipient of the Earl
Alluisi Award for Early Career Achievement, awarded by the American Psychological
Association (APA), Division of Applied Experimental and Engineering Psychologists. In
Contact Dr. Andre
at 408-***-**** or *****@*********-********.***.
Jennifer Kingsburg, M.S.
Jennifer received her B.S. in Psychology from SUNY Stony Brook, in 1999, and completed
her Masters Degree in Human Factors at San Jose State University in 2004. Jennifer's
skills are focused on User Interface Design and Usability Testing. Her thesis A Comparison
of Three-Level Web Menu Structures for Web Design examined the optimal presentation of
multi-level menu structures for commercial web sites.
Since joining IAA in 2000 Jennifer has worked on a variety of interface design, usability
evaluation and testing projects. She is a member of the Human Factors and Ergonomis
Society (HFES) and the Usability Professionals Associatoin (UPA).
Steve Shelden, M.S.
Steve began his professional Human Factors career with NASA in 1993, designing and
testing advanced flight deck displays. He completed his Masters degree in 1996. Recent IAA
design projects include a public transit agency Ticket Vending Machine (TVM); Customer
Resource Management (CRM), Network Management and Fault Diagnosis, and Commercial Loan
Company applications; and several medical / surgical appliance interfaces.
Steve is passionate about, and greatly enjoys, both the quiet precision necessary to good
design, and the interaction with users afforded by the review and testing process. His
hobbies include motorcycling and woodworking.
Katie Ek, M.S.
Katie received her B.S. in Cognitive Science from UCLA in 2009, and completed her Masters
Degree in Human Factors and Ergonomics at San Jose State University in 2011. Her thesis
project focused on motivational design and assessed how different methods of displaying
information can influence a user's behavior. While at UCLA, Katie assisted in a psychology
research lab dedicated to human memory, focusing specifically on characteristics of
learning and forgetting. Since joining IAA at the start of 2010, Katie has enjoyed
evaluating and running usability tests on a wide range of products and interfaces and
working towards developing them to be more user friendly.
She is a member of the Human Factors and Ergonomics Society, BayCHI and served as
President of the SJSU HFES Student Chapter in 2010-2011.
Nasson Boroumand
Nasson Boroumand earned his Bachelor of Arts degree in Psychology from California State
University Sacramento in 2004. After receiving his Bachelor's he began working in the
gaming industry as a product manager, writer and editor of videogame strategy guides.
During that time he also enrolled in the Industrial and Organizational Psychology Master's
program at CSUS and taught classes in quantitative and qualitative analysis as a teaching
assistant.
In 2009, he was accepted into the Master's program in Human Factors & Ergonomics at San
Jose State University.
Nasson joined IAA in 2010, and has been gaining experience performing usability testing,
designing user interfaces and evaluating extensive ranges of consumer products from
medical devices to automobiles.
He is a member of the Human Factors and Ergonomics Society (HFES), the Phi Kappa Phi
Honor Society and the Psi Chi Honor Society.
Usernomics / Interface Analysis Associates (IAA) Associates
Leon Segal, Ph.D.
Dr. Leon Segal was an original partner in Interface Analysis Associates with Dr. Anthony
Andre. Leon is a cognitive psychologist with over two decades of experience in the
application of cognitive science and ergonomics to product innovation and team creativity.
He has used the analysis of people's everyday experience, and the subsequent emergence of
empathy, to conceptualize new designs in a broad range of contexts: from aircraft cockpits
and medical products, through consumer products to retail and office environments. Leon
has worked with a diverse range of leading companies worldwide, including 3M, AIG, BMW,
IDEO, Israel Discount Bank, Medtronic, Microsoft, NASA, Palm and Steelcase. He is founder
of LivingPatterns (2002) and currently resides in Israel. Leon works with Usernomics/IAA
on selected projects and brings with him an unparalleled set of innovation and ethnography
skills.
Joe Masquelier, B.S.
Joe Masquelier is an industrial designer out of Tracy, California and supports Usernomics
on many instructional design and illustration projects. After receiving his Bachelor of
Science in Industrial Design from San Jose State University, Joe went out to become the
founder and principal designer of Masq Design, LLC, an industrial and graphic design
consultancy. Joe utilizes a tried and true design process formulated around
"speed.synergy.delivery" to produce thoughful and thorough design solutions that work. In
addition to collaborating with clients across the biomedical, information technology, UX,
and consumer electronics industries, Joe also works as a furniture designer, where he
incorporates a passion for furniture design with a strong knowledge of ergonomics and
usability standards to create many leading home office and home entertainment products
around the world.
Usernomics / Interface Analysis Associates (IAA) Alumni
Leon Segal Dalene Shin Henry Cutler Nutan Panwar
David Tu Michael Janzen Julian Orr April Williams
Kevin Purcell Joanne Lins David Hird Alex Logan
Brenden Tu Aaron Sklar Soha Sadek Stephanie Lev
Steve Casner Kenneth Scott Wright Jamie Kravitz David Law
Wanning Chu Jason Vizmanos Matt Mainini Steve Tamekuni
Lisa Choo Jamie Lueke Lina Urdaneta
Robert Kaplan, Ph.D.
**REST IN PEACE**
Engineering Psychology and Instructional Psychology
We are saddened to announce that Bob passed away this past August, 2009. Bob had been a
leader in the fields of Human Factors, User Interface Design, and Technical Documentation
& Training.
He was principal of Usernomics and had been involved in several businesses and academic
pursuits. He blended his background in Instructional Psychology and Engineering Psychology
to increase the usability of both hardware and software.
Dr. Kaplan participated in writing the initial Military Standards for Human Factors and
for Technical Training along with over 300 publications in these fields. He also
participated in the early development of Windows, Icons, and the Mouse interface for the
STAR system while under contract to Xerox Parc.
Bob will be missed by all!
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Contact us at *****@*********-********.*** 408-***-****
c Copyright Interface Analysis Associates 1995 - 2012
http://www.usernomics.com http://www.interface-analysis.com
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