Sales Customer Service

G UY E . P RILEY

**** **** *** ******, ********* 1 ~ Duluth, MN 55812

218-***-**** *********@*****.***

Q U A L I F I C AT I O N S

Intelligent, proactive Communications Professional with proven success in promoting business

growth through innovative marketing and outreach strategies. Superior communication skills,

creates persuasive client proposals and compelling marketing messages that generate measurable

response. Versatile team leader able to recruit and train top-performing teams. Technically

proficient in Microsoft Office applications, with additional capabilities in:

Sales Brand Strategy Analysis/Research

Networking Marketing/Social Media Writing

Message Development Team Leadership Budget Planning

Tracking/Metrics Strategic Partnerships Event Management

Public Relations Product Management Process Improvements

PROFESSIONAL EXPERIENCE

2012

QUINTILES, Duluth, Minnesota

Present

Sales Representative

• Promote pharmaceutical product sales through effective interaction with health care

professionals and organizations to increase the awareness and use of the company's

pharmaceutical products.

• Distribute information about the companies' products to physicians, hospital nurses, and

medical technicians.

• Successfully educate health care providers about the company's products, outline what a drug

is designed to do and how it works. Also explain its advantages over older drugs, attempting

to convince doctors as to why the product is better than others.

• Achieved quarterly and annual sales goals.

• Identifying key influencers and achieving designated call expectations with a focus on top

target customers.

2011 2012

PRILEY MARKETING & COMMUNICATIONS, Duluth, Minnesota

Principle

• Improved marketing budgets for clients and allocated spending in order to maximize marketing and

advertising efficiency.

• Developed marketing strategies for clients, based on needs such as image improvement, driving

sales, branding and building business.

• Created advertising commercials for television, radio, outdoor, and print to bring awareness to the

client’s business, including copy writing, imaging and editing.

• Planned various events including sales events and fundraisers.

• Aided clients in determining what they planned to accomplish through their message and define

their goals.

• Crafted a clear message that expressed a client’s values, separating them from their competition and

compelled their customers to buy.

GUY E. PRILEY Page Two

PROFESSIONAL EXPERIENCE

(continued)

Selected Accomplishments

Budgeted the outflow of client’s marketing funds to ensure that they make the best use of their

resources.

Successfully planned and hosted a five day event for client that over doubled business for that

month.

Redefined badly tarnished image for client through community involvement, changes to sales

approach, and creating connections, and is now one of most respected car dealers in the area.

Planned successful annual fundraiser for a local nonprofit organization bringing in more

sponsors than had been involved in past years and generating larger donations.

FOX 21 TELEVISION, Duluth, Minnesota 2006 – 2010

Account Executive

Increased new business generation through effective marketing proposals to clients.

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Optimized team performance by training new employees through role playing and shadowing,

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providing motivation through constructive feedback.

Enhanced executive decision making with tracking reports on sales quotas and performance.

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Improved results for advertisers by researching and analyzing documents and databases.

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Boosted results for clients and the company by forming strategic partners, including extensive agency

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experience, among clients in co-marketing strategies.

Achieved client deadlines while managing multiple projects, meeting or beating all deadlines.

•

Selected Accomplishments

Exceeded sales goals achieving up to 135% by building positive relationships with

prospective and existing clients.

Added 46 new clients with effective marketing proposals and negotiations.

Increased market share from 6% to 40%, building rapport with prospects and clients, helping

them understand the benefits of working with the company.

Increased client’s overall business 40% (and customer response almost 300%) by planning and

designing a television commercial strategy.

Created a marketing package that sold out all available slots, organizing a year-long product

offering with value-added services targeting client needs and product strengths.

NORTHLAND COUNTRY CLUB, Duluth, Minnesota 1999 – 2006

Restaurant and Bar Manager

Ensured high levels of client satisfaction by building and training a team of up to 30 servers and staff

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in outstanding customer service.

Boosted revenue generation by effectively organizing banquets and special events for up to 300 guests.

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NORTHLAND COUNTRY CLUB, continued

Selected Accomplishments

Reduced costs and increased revenues through proper training and inventory monitoring.

Expanded new business and increased repeat business by improving the atmosphere of the restaurant

and creating new attention-grabbing events designed for specific segments of the customer base.

GUY E. PRILEY Page Three

E D U C AT I O N

CAPELLA UNIVERSITY

MBA, 2010

UNIVERSITY OF MINNESOTA DULUTH

BA, English Literature and Political Science, 2005

P R O F E S S I O N A L A F F I L I AT I O N S

FUSE DULUTH, 2006-Present

College Connection Chair

Develops college students’ networking and business skills by pairing them with professionals in the

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business community.

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