General Technology

Deborah Grant

Email: *********@********.***

Address: **** ******* ****. #***

City: Santa Monica

State: CA

Zip: 90405

Country: USA

Phone: 561-***-****

Skill Level: Director

Salary Range: 70

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

Professional Summary

* Increased sales of HP industrial digital printing machinery and ink supplies by over 30% at General Technology and inc.jet, inc.

* Completed three major writing and research projects of 250+ pages each at LA Writers Lab. Wrote white papers for Covectra for lead generation.

* Consulted Japan External Trade Organization, a Japanese quasi-government trade organization, in public relations, market research, and promotions.

* Created powerful corporate imaging for all employers through innovative websites, advertising, brochures, press releases, direct mail marketing, and multimedia pieces.

* Conducted expert training courses in cross-cultural communications.

Sold over $500,000 per year of entertainment media products to the Japanese market through my own company. Hired and managed a staff of 15.

* Speak, read, and write Japanese fluently, multimedia production and direction expertise, radio/audio and video production, audiovisual equipment operation. Highly developed computer skills in most Office/Mac applications, design software (Photoshop, Illustrator), e-marketing programs, social media (Facebook, LinkedIn, Twitter).

Experience

Marketing Consultant, COVECTRA, Inc., Westborough, MA

2010 - Present (working from Santa Monica, CA)

Marketing Consultant for Covectra, a track-and-trace software and brand protection services company targeting the pharmaceutical and healthcare industries. Website content development, brochures & flyers, e-marketing, PR, team building, presentations and audiovisual tools development. Working concurrently with General Company, as titled marketing officer.

* Managed new website design for start-up company including content development. Increased page views of a small eight-section website to 4 pages/visit with 50% of visitors returning frequently.

* Managed email newsletter campaigns, designed format and wrote copy, with resulting high DEM rate of 24% click-through.

* Wrote and posted white papers on industry media sites as part of SEO plan, with record number of downloads and banner click-throughs on one, resulting in dozens of new customer inquiries and key in-person sales meetings.

* Managed PR project with consultant, developed content and edited copy resulting in regular monthly placements of free articles in industry media.

Sales & Marketing Manager, North America, General Company, Tokyo, Japan

Jan. 2006 - Aug. 2012 (Working from Santa Monica, CA)

Marketing and Sales Manager, North America representative for General Company, based in Tokyo and Osaka, Japan, selling niche market inks for HP industrial printers into the global market for pharmaceutical packaging and variable data printing. Website content development, brochures & flyers, e-marketing, PR, international team building, presentations and audiovisual tools development, event planning, customer relations development and management.

* Launched new General industrial inks in HP manufactured cartridges in 2006 on a shoestring budget, with steady growth in sales to such success that HP contracted General to make the G404 formula an HP branded ink. (Based in Los Angeles, working independently.)

* Created give-away promotions as sample ink cartridge sample packets, for example, successfully bringing attention to our ink despite stiff competitive factors. Affordably built website traffic through SEO strategies and DEM direct to customers.

* Received consistent feedback of "excellent customer service!" from General's HP OEM partners.

* Worked successfully to nurture teamwork across a complex global team, from Japanese colleagues to American counterparts, creating a seamless collaboration between multiple business cultures.

Senior management trainer and cross-cultural consultant, freelance-Jan. 2000 - Dec. 2005

Marketing and Account Management for JETRO, inc.jet, inc., DEC, Inc. - Jan. 1998 - Dec. 2005

Produced large events and trade show booths, wrote speeches and press releases, delivered research projects, facilitated business training sessions for managers.

* Produced` "Opportunity Japan" luncheon and speaker panel, with 300 attendees, to excellent reviews.

* Designed and wrote a new monthly newsletter, reaching a mailing list of 1,000. Delivered numerous strategic market research reports.

Go East Enterprises, Los Angeles, CA - 1985-2005

Executive producer/owner of a radio/TV/film production company creating audiovisual content for syndicated markets in Japan, sponsored by Toyota and Mitsubishi, produced, marketed and sold more than $500,000 of media products per year.

* Won contracts with FM Japan for Tokyo and syndicated Japanese radio markets with programs sponsored by big name advertisers, running successfully non-stop for 8 years. Hired and managed a staff of 10 sub-contractors, with no attrition over the life of the programs, of sound engineers, music director, DJs, and field interviewers.

* Interviewed many famous musician, artists, and performers on NHK, including James Brown, Andy Warhol, Stevie Wonder, and Michael Jackson, was on-air personality in Tokyo for 2.5 years on NHK.

Education

ICU, Tokyo, Japan, BA,, Princeton University, Ph.D. Program

Contact this candidate