ALEXANDRA FALCONIO
Email: ***********@*****.***
PROFESSIONAL DEVELOPMENT GOALS:
Seeking an entry career opportunity that leverages my experience and passion for marketing and graphic design.
Stylist: Free People, NY August 2011-Present
• Sales Role, creating a unique and fashionable work environment, while possessing a creative eye for trending styles. In which we pass along to our customer to increase sales revenue.
• Responsible for marketing the brand on various media’s such as; Twitter, Facebook, and Instagram.
• Acted as STR 865 Assistant Visual Manager and took on the roles and responsibilities of this job.
Project Management Internship: Digitas, NY June 2012-August 2012
• Worked with consumer team combining positions in both marketing and creative with a focus on all aspects of digital project management.
• Participated in collaborative group projects, including planning an agency wide event which implemented my creative services, and planning abilities.
• Attended “Quick Fires” to sharpen my public speaking, and improve my presentation technique.
• Assigned Project Management role for final intern presentation, to create a pitch presentation for a mock client, and won 1st place in intern competition.
Marketing Internship: Saatchi & Saatchi Health, NY June 2011-August 2011
• Supported Oncology portfolio business team through rotational position in both account management and creative functions
• Full emersion program that offered introduction to all key aspects of agency business and client service: project management; account management, creative, finance, professional, consumer.
• Shared leadership role for final team presentation: assigned real world business problem that team needed to solve for. Collaborated with team to develop strategies, presentation and creative work. Awarded 2nd place in final intern competition.
SKILLS AND ACCOMPLISHMENTS:
LEADERSHIP AND TEAM BUILDING SKILLS:
• Structured and prepared presentation throughout my internship, which was presented to principal executives of the agency.
• Selected as rush chair for Sigma Delta Tau--responsible for organizing social and community based events on behalf of Sigma Delta Tau and University of Buffalo, including program for Prevent Child Abuse America.
• Organized and led several community fund raising events including development of marketing concepts.
• Actively participated in the Henry Street Settlement Community Service Day in New York City.
COMPUTER SKILLS:
• Proficient in: PowerPoint, Microsoft Word, Adobe programs, and Excel.
• Familiar with Flash, Dreamweaver and After Effects programs.
DESIGN SKILLS:
• Selected for Communications Design program University of Buffalo. Concentration focuses on design theory and history and provides the technical knowledge and training needed for professional graphic design work
• Portfolio work selected for exhibit: “Artists in the Street” Florence, Italy (portfolio available upon request)
• Work submitted for ADDY Awards
• Assisted Digitas art director during my 2012 summer internship, with digital work for the client “Flumist.”
EDUCATION:
University at Buffalo, NY BA Communications Design
Member of Sigma Delta Tau
ADDITIONAL EDUCATION AND PERSONAL ENRICHMENT:
• Enriched my education and personal experiences through elective study in NYC summer of 2010, at the Fashion Institute of Technology.
• Participated in the Study Abroad Program studying at The Lorenzo de ’Medici campus in the heart of Florence, Italy 2011.