Dawn Velez
**** ******** ***** ********* **. **744 C: 407-***-****
***.******@*****.***
Accomplished professional with more than six years of experience in
Operations,
Sales, Revenue Management, Marketing and Personnel Management. Consistent
track record of reaching/exceeding sales targets. Meeting deadlines, highly
knowledgeable in Microsoft Office, Outlook, and Adobe. Excellent
interpersonal, verbal, and written communication skills. Ability to
multitask in a fast-paced environment. Highly detailed-oriented and
organized. Proven success in solving customer issues.
December 2011- Radisson Orlando International Drive
Assistant General Manager
. Responsible for fifteen employees on first and second shift at the
Front Desk, Bellman Station and the Sales Office.
. Placed hiring ads for employment
. Conducted interviews
. Trained staff on the Opera reservation system
. Authorized refunds
. Brought up brand enrollment for members by 83% qualifying the property
for an award of 75,000 points for every agent.
. Raised Medallia score from 7.03 to 8.76
. Reorganized the front desk staff for a crisp professional presence
. Implemented twice monthly staff meeting to coach and train
. Answered Travelocity inquires and worked with FIT's and OTA's on
developing rate parity and maintaining it on the extranets.
. Updated contracts and canceled those with low numbers in bookings from
last year
. Updated the main site with specials keeping business at 100% capacity
every week
. Implemented a system for ordering supplies in a timely manner to
prevent running out
. Ensuring guest satisfaction by quickly responding to the generic
emails and any open CSA issues
. Restored relations with Visit Orlando and implemented company outings
involving network opportunities which lead to the restoration of
relations with the OCVB as well as Westgate guest services for
timeshare sales and tickets to the park
. Created a SWOT Analysis (Strengths, Weaknesses, Opportunities,
Threats)
. Reported directly to the GM
. Created a professional work environment
June 2011 - December 2011 - The Claremont Hotel Kissimmee
Assistant General Manager
. Work directly with the General Manager to manage all activities of the
property including employees, maintenance, sales, and profit/loss
controls.
. Perform goal setting, motivation/ discipline of employees, labor
expense control, control of general expenses and resolving guest
related issues in accordance with the company goals.
. Coordinate, direct and manage the hotel operation to achieve maximum
profitability, ensure guest satisfaction, protect the financial
aspects of the business and maintain the building.
. Direct and manage property operations to assure optimum performance
and continual improvement in the five Key Result Areas (guest service,
employees, sales/marketing, property appearance, and profit/financial
control).
. Overview HR matters including interviewing, hiring, and training,
assigning work, coaching/counseling and performance appraisals.
. Ensure that product quality standards are met in all areas of the
hotel as it relates to the appearance, levels of maintenance and
cleanliness; establish and maintain preventative maintenance programs
to protect the physical assets of the hotel.
. Oversee the guest service function to ensure corrective action is
taken to resolve guest complaints and ensure superior guest service is
delivered
. Experience making presentations in front of groups.
. Ability to create courteous, friendly, professional work environment.
. Exceptional ability to provide overall direction, coordination, and
ongoing evaluation of operations.
. Uncommon creative problem solving skills.
. Immense ability to quickly evaluate alternatives and decide on a plan
of action.
. Implemented a toys for tots campaign
Feb.09- June 2011 Senior Market Manager Hotel Plus Orlando, FL
Promoted within the first quarter of employment, to Senior Market Manager.
In charge of running the hotel support and marketing department.
Responsible for the marketing and promotions of all partners.
. Created a managing system to prioritize clients according to revenue,
brand and location in my first month in the new roll. System is still
being used today as the best way to implement prioritizing ticket
assignments.
. Accounts Receivables for all clients in my segment, which may owe a
balance. Issued monthly email updates and invoicing.
. Facilitator for General Managers, Assistant General Managers, Revenue
Managers, Director of Sales and Front Desk Supervisors on how to
monitor and update rates, inventory, property description. Over all
management of their extranet site as well as Portal listing.
Connecting our extranet with the property Channel Manager / GDS
system.
. Held daily online training classes for hotel staff allowing each
attendee competent managers of their Portal Listing. Issued email re-
caps of the training highlighting key points of interest based on the
clients need.
. Oversee the Group Sales Department by reviewing contracts of all
business requiring accommodations on a contractual basis. Organizing
meeting space, Contract negotiations, Faxing and emailing between
client and hotel partner to ascend into contracts thus completing
accommodations for groups of twenty or more.
. Assigned agents to monitor parity among partners and notify me of
discrepancies to which I work with the partner to ensure parity issues
are corrected and specials are the same according to competitors who
may have availability not initially offered to the company.
Feb. 2007-Feb. 2009 Group Sales - Hyatt Place Atlanta, GA
Demonstrated leadership on a daily basis to all staff as well as guests
providing excellent accommodations for groups of ten or more.
. Served as point of contact for all groups giving both tours and
assisting with Media Kits and all necessities to ensure a great
experience.
. Set up the catering menu working with outside vendors as well as very
closely with Hyatt kitchen staff ensuring proper display for show as
well as implementation of the meal
. Attended weekly sales meetings
. Face to face and telephone prospecting
. In charge of SMERF accounts
. Served as main point of contact in the absence of the DOS
EDUCATION: Wilberforce University - GPA 3.0 / References: Available upon
request