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Marketing Sales

Location:
Bedford, TX, 76022
Posted:
March 06, 2013

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Resume:

MICHAEL J. NEAL

Dallas/Fort Worth, TX *****

817-***-****

************@*****.***

www.linkedin.com/in/nealcreative/

DIRECTOR OF PRODUCTION SERVICES

Nationally award winning director with proven leadership, organizational and project management skills

and experience.

Respected builder and leader of creative teams producing content for the web, graphic designs,

photography, videos, multimedia, literature and other communications products.

Expert in the technical, conceptual and content development of communications tools that support new

business development, maintaining existing business and effectively building brand image.

Proven ability to drive execution, manage budgets, improve processes, reduce costs, create effective

campaign and marketing materials and produce successful product launches in a deadline driven

environment.

Creative Team Building and Leadership Excellent Written and Oral Presentation

Project Management Skills

Web Content Development Adept at Successful Critical Decision

Resourceful Problem Solver Making

Collaborative Relationship Builder Thought Leader

Expertise in Conceptual Design

Process and Procedure Improvement

OUTSTANDING ACCOMPLISHMENTS

Leadership

Member on Communications Leadership Team – developed companywide integrated marketing

communications strategies in support of company priorities.

Direct report to the SVP Communications created and executed companywide marketing

communications deliverables that were used in public and media relations, product and services

marketing campaigns and community and government affairs and domestic and international trade

shows.

Collaborated with Director, Branding and Internal Communications – planned and produced overall and

specific companywide branding, internal communications and social media campaigns.

Innovative builder and leader of creative communications teams.

Management

Led companywide web, graphics, photo, video, multimedia and print communications organization with

an internal staff of 17 and an additional 30 subcontractors.

Administered an average annual budget of $1.8M.

Managed individual project budgets, production schedules and freelance resources to achieve quality,

on time delivery, content and creativity of projects.

Developed web based, ipad and interactive touch screen communications tools for support of marketing,

sales and media relations to increase brand awareness and reduce literature print costs.

PROFESSIONAL EXPERIENCE

BELL HELICOPTER, Fort Worth, TX 1984 2012

Special Projects Lead (2012)

Coordinated and grew $3M company asset archive. Conceptualized, promoted and provided strategic

company vision for customer engagement through focus on Bell historical achievements.

Strengthened Bell Marketing and Sales organization aircraft sales opportunities through

communications that increased customer awareness of Bell heritage and products.

MICHAEL J. NEAL

Page 2

Manager Creative Services (2010 2012)

Directed an internal organization of 8 17 people with an additional 30 freelance individual contributors.

Managed an average annual budget of $1.8M.

Designed and produced marketing communications materials in support of marketing, customer support,

public and media relations, trade shows, internal communications and social media.

Wrote and edited communications and marketing materials.

Received 2012 GOLD STEVIE AWARD for Marketing Campaign of the Year Aviation & Defense by

American Business Awards (Bell 525 Relentless Product Launch).

Manager Communications Services (2008 2010)

Facilitated a companywide multimedia, video, photography, graphics, print and copy center team with

an internal staff of 17 and an additional 30 subcontractors.

Designed and produced marketing communications materials in support of public and media relations,

marketing and customer support, trade shows, internal communications and social media.

Directed quality, on time delivery, content and creativity of projects.

Supervisor Video Production (1997 2008)

Led multimedia/video five member creative team supporting entire enterprise.

Transitioned from tape based production to HD digital video.

Created project designs, budgets, timelines, resources, quality, delivery and distribution.

Produced videos and multimedia projects for use in domestic and international trade shows, training and

public affairs.

Received multiple awards for outstanding performance:

2007 SILVER EX AWARD by Event Marketer magazine (Bell 417 Product Launch)

2006 SIZZLE AWARD for Excellence in Trade Show Exhibit Promotions by Exhibitor Magazine

(Bell 417 Product Launch)

2005 SILVER TELLY AWARD by 26th Annual Telly Awards (Multimedia)

GOLD TELLY AWARD by 26th Annual Telly Awards (History/Biography)

GOLD TELLY AWARD by 26th Annual Telly Awards (Health & Wellness)

2003 OUTSTANDING ACHIEVEMENT AWARD by Texas Interactive Media at South by

Southwest Film Festival (Bell Helicopter All Product Interactive program)

Senior Video Producer (1993 1997)

Collaborated closely with communications, marketing and sales teams to develop strategic campaigns

and support materials and product placement.

ADDITIONAL RELEVANT EXPERIENCE

BELL HELICOPTER, Fort Worth, TX THE UNIVERSITY OF IOWA, Iowa City, IA

Video Producer Writer/Director

EDUCATION

Bachelor of Arts, Iowa State University, Ames, IA

Major: Speech (Radio/TV/Film)

RECENT TRAINING COURSES

Leadership Communications Excellence Six Sigma Lean Manufacturing

Coaching for Superior Performance

Developing Leadership Excellence



Contact this candidate