Executive Assistant Marketing
Resume:
DEBRA A. PIZZINO
*** ****** **** *******, *** York 10701
***********@*****.***
EXECUTIVE PROFILE
Accomplished professional offering over 19 years of office experience reporting to CEO, CFO, and other senior
executives. Dedicated and proficient in client relations, day-to-day operations, management of busy
client/agency calendars, preparation of presentations and documents, efficiency of budgets. Eager to be
incorporated into a team responsible for business development that will lead the company to success.
KEY SKILLS, CORE COMPETENCIES and STRENGTHS
• •
Strong leadership and brand building Detail oriented
• •
Able to run projects from inception to success Willing to learn and listen
• •
Effective communication skills, oral and written Self-starter with hands on approach
• •
Polished presentation and interpersonal skills Computer savvy – Microsoft Office
• Ability to multi-task
EXPERIENCE SOURCE MARKETING, Norwalk, CT 8/07 - Present
Account Supervisor
• Report to and assist Managing Partner
• Responsible for day-to-day account management for Alcon, Erie Insurance,
BP/Castrol, Learning Care Group clients
o Handle media, direct mail, grassroots/experiential, and digital efforts
• Major event planning from inception to completion for Erie Insurance
o Includes, but is not limited to, identification of new opportunities,
management of all event logistics, budget and travel arrangements
• Implement, coordinate and lead weekly status calls
• Extensive PowerPoint knowledge
o Prepare and present presentations (internal and client)
o Add media, sound, pictures to decks
• Gatekeeper of client budgets
• Assist strategy teams on new business development
• Source and implement use of resources throughout agency
• Manage all vendor and resource relationships as well as negotiate rates,
pricing agreements and contracts
• Identify and evaluate all strategic partnership, sponsorship, event and media
opportunities
• Partnership consultant for brands such as Pepperidge Farm, Vitamin Shoppe,
Eight O’Clock Coffee, and Sandra Lee, Food Network Host of Sandra Lee
Semi-Homemade
• Provide comprehensive category overviews and competitive updates
• Built strong relationships with 900+ media and industry contacts
• Employ monthly and weekly competitive reports for clients
DEBRA A. PIZZINO
~2~
EXPERIENCE ADVERTISING EXPERTI LTD., White Plains, NY 10/97-7/2007
Multicultural Media Director
Executive Assistant to CEO, CFO
• Reported to CEO, CFO, EVP, SVP
• Implemented office procedures
• Managed and trained office and advertising staff
• Maintained CEO’s calendar – travel, plan and schedule meetings,
teleconferences
• Oversaw Fortune 500 clients including Sears, JP Morgan Chase, Kraft,
Diageo, Colgate-Palmolive
• Supervised all client requests, daily inquiries, meetings, and conference
calls
• Coordinated integrated efforts – Advertising/PR/Grass Roots/Events
• Vast event management for Kodak client – total of two years
o Includes discovery of new opportunities, management of all event
logistics, securing staff, budget, product training, travel arrangements
• Prepared, supported and presented new business pitches
• Managed and oversaw campaign launches, media plans, and budgets
• Maintained relationships with media outlets – Broadcast/Print/OOH/Online
• Worked with key industry organizations (NNPA, NAHP, NFHON) to
secure panel speakers
YOUNG & RUBICAM, New York, NY 10/95-9/97
Senior Media Planner
• Reported to SVP
• Oversaw media planners, coordinated client inquires and projects
• Developed general market media plans for both U.S. Postal Service and
Colgate-Palmolive brands
• Managed advertising campaign launch for Colgate’s Total Toothpaste
• Executed and managed general market media plans and budgets
• Worked with general market media outlets –Broadcast/Print/OOH
FREELANCE 2002-2007
• Counseled marketing and advertising agencies on multicultural efforts
• Aided in developing multicultural strategies and objectives for campaigns
• Developed and managed multicultural media plan recommendations –
National/ Regional/Local
• Negotiated all multicultural advertising activity and media buys
• Handled client requests and inquiries
• Managed multicultural media budgets
EDUCATION IONA COLLEGE, New Rochelle, NY
Bachelor of Arts- May 1993
Major: Communication Arts; Specialty in Advertising
Contact this candidate