A.Srikanth

Mobile: +91-829*******.

E-Mail: abokor@r.postjobfree.com

Senior Managerial Assignments

Distribution / Channel Development

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< A result oriented professional with Nearly 14 years

of experience in driving business growth and

developing Channel & Distribution Network with the

huge drive for winning

< Presently associated with M/S.HINDUSTAN BIO

REMEDIES, Andhra Pradesh as Deputy Sales Manager for

Bulk Supplies.

< Flair for formulating and implementing tactical

marketing strategies and contributing towards

enhancing business volumes / growth and achieving

profitability norms.

< Gained consistent success in maximising corporate

performance, driving growth, generating revenues,

capturing market share and improving profits.

< Demonstrated abilities in cementing healthy

relationship with the clients for generating

business and leading workforce towards accomplishing

business and corporate goals.

< Expertise in building and motivating large teams

that well exceed corporate expectations; excellent

communication, planning, analytical skills with an

attitude to adapt to evolving business challenges.

SKILL SET [pic]

< Ensuring successful accomplishment of set business

targets in the face of growing competition; reaching

out to unexplored market segments and penetrating

products in rural & urban areas.

< Conceptualising & implementing competitive

strategies; reviewing and interpreting the

competition and market information to fine-tune the

marketing strategies.

< Developing and expanding market share towards

achievement of profitability targets.

< Implementing sales promotion plans to generate sales

and build brand focus.

< Planning & executing new product launches including

building brand preference, demand estimation and

meeting deliverables.

< Identifying prospective clients, generating new

business from the existing clientele in line with

business targets.

< Mapping client's requirements & providing best

products to suit their requirements; generating

business from existing accounts and achieving sales

growth.

< Providing direction, motivation and training to the

field sales team; ensuring optimum performance for

all operational and sales related issues.

ORGANISATIONAL EXPERIENCE

Presently associated with M/S.HINDUSTAN BIO REMEDIES, Andhra Pradesh as

Deputy Sales Manager for Bulk Supplies.

Oct' 08 - May'11: Sunstrike Telecom Private Limited, Andhra

Pradesh as Senior Sales Manager

It has emerged as one of the preeminent mobile phone distribution solution

providers for major mobile phone manufacturers and brands.

Growth Path: Joined as A.S.M (Coastal A.P) and promoted to Senior A.S.M

Andhra Pradesh.

Role:

> Handled complete business development and sales and marketing across

assigned A.P. region; handling turnover of Rs. 15 crores per annum.

> Leading a team of 2 Area Sales Managers, 6 Sales Officers & 40 Promoters

for achieving increased business.

> Formulating business strategy & analysis for assessment of revenue

potential & opportunities for mapping new business sources to achieve

planned targets.

> Monitoring & providing regular feedback on competitor activities in terms

of new products introduced, competitor pricing, distribution policies &

market operating schemes along with dealer incentives.

> Formulated and implemented effective sales strategies & launched new

schemes for 4 Super distributors and their distributors across Andhra

Pradesh.

> Negotiated for purchase & sales of channel partners and their team

achievements in sales across the territory.

Attainments:

> New markets mapped Like Araku, Paderu,Palmaner, and appointed Direct

Distributors.

Jun' 07 - Oct' 08: Pathfinder Software Solutions Private Limited,

Vijayawada as Area Sales Executive - Coastal Andhra Pradesh

An organization driving a huge clientele on a committed path of delivering

quality products and solutions with a global and phenomenal presence in

India, USA, UK, Qatar and Sri Lanka, spreading ever & across with over 500

corporations as business milestone. It offers a range of retail software

products and solutions which integrate a wide spectrum of customer

requirements.

Role:

> Administered complete sales & marketing and collection operations of Iqua

Bluetooth in Costal Andhra Pradesh region with annual turnover of Rs. 2

crores per annum (May' 07 - Oct' 08)

> Constantly motivated team of Sales Executives and appraise their sales

targets and business activities

> Identified and developed potential dealers in untapped markets for

achieving increased market share.

> Handled sales & collections with existing channel partners

(distributors).

> Managed merchandising activities by ensuring proper availability,

placement and display of the products across the retail network to

achieve increased brand visibility.

> Devised and implemented promotional activities for increased sales.

> Raised indent for stocks and coordinated with Central Warehouse to ensure

availability of stocks.

Attainments:

> Credited For Being the 1st to Launch Bluetooth in Channel / Distribution

sales in South Region.

> Expanded the network (distributors, key accounts) in un-represented

potential areas of the state resulting in improved market share.

> Successfully rolled out launch of new products in the market.

Oct' 06 - Jun' 07: Amrutanjan Limited, Vijayawada as Field Officer

The company is a major giant since 1893 in pain balm segment having the

flagship brands i.e. Amrutanjan Pain Balm (Yellow), Strong, Maha strong,

Dragon Liquid Balm, Inhaler, Mridul Cough Syrup and Joint Ache Cream.

Role:

> Conducted sales and marketing operations Coastal AP with turnover of 2.5

crores per annum.

> Appointed and managed new dealers and distributors for expanding network.

> Worked towards attainment of assigned business and individual targets.

Mar' 99 - Oct' 06: Techtran Poly lenses Limited, Hyderabad as Field

Officer

The company was started in 1993 by a team of Non Resident Indian

Professionals. The foresight and fortitude of these principals propelled

the company to the forefront of plastic ophthalmic lens manufacturing in

India within a short span.

Role:

> Undertook sales and marketing of operations for launch of plastic lenses

in assigned Andhra region; handled Rs. 1 crore turnover

> Targeted key accounts and delivered presentations on benefits for

securing new and repeat orders.

Attainments:

> Credited for being the 1st to launch Plastic Lenses in Andhra region.

EDUCATIONAL QUALIFICATION

2004 B Com. (Commerce)

PERSONAL MINUTIAE

Date of Birth : 16th February 1974.

Languages Known : Telugu, Hindi and English.

Date: (A. SRIKANTH)

EXECELLENCE SPHERE

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Strategic Planning

Business Development

Sales / Marketing

Distribution / Channel Development

Trade Marketing

Bulk Sales

Product Launches

Market Penetration

Sales Promotion

Key Account Management

Manpower Management

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