ROBERTA GEIDNER

**** ****** **** **** *******, Maryland 21155

410-***-**** (home) 410-***-**** (cell)

aboifx@r.postjobfree.com

A Strategic, Transformational Leader who Optimizes Results through

Consensus Building and Collaborative Teamwork

Highly talented, award-winning leader with 30+ years of demonstrated

ability to manage domestic and international non-profit and for-profit

corporations, including administering $30M budgets and directing global

staff. Change agent experienced in fiscal and operational turnarounds,

spurring million-dollar revenue growth within months. Champion fundraiser

skilled in securing large gifts from major corporate, government, and

foundation donors. Savvy administrator successful in managing key

departments such as MIS, HR, Medical, Behavioral Health, Legal,

Communications, Public Policy, Finance, and Property Management. Team

builder excelling in staff training. Polished public speaker able to

present before Boards of Directors, various constituencies and the media,

effectively communicating the desired message and engaging support and

action.

CAPABILITY SUMMARY

International Operations Management ( Financial Management including

Turnarounds ( Revenue Growth

( Budget Management and Planning ( New Business Development Negotiations

( Process Reengineering ( Organizational Development ( Change Management (

Fundraising

. Public Policy Development ( Advocacy ( Media Relations/Chief

Spokesperson ( Board Development

( Strategic Planning ( Training and Development ( Staff Management ( Labor

Relations

PROFESSIONAL EXPERIENCE

RGA CONSULTING SERVICES, Baltimore, Maryland ( 1983 to Present

Consulting firm providing strategic planning, board development, management

training and development, project

management, and fund development services to non-profit and for-profit

organizations. Interim executive staffing

available. Particular expertise in health care system development and

management. Special events management

including planning, logistics, facilities, equipment, resources, and

staging.

Focus of organization business improvement efforts:

. Analysis of business shortcomings and identification of required

changes in service/product offerings.

. Identification of changes in business model needed for improved

performance and outcomes.

. Implementation of changes in fiscal management, payor mix, and

new revenue generating opportunities required for

sustainability.

. Overview of fundraising performance, and improvements to grants

management, major donor solicitation programs, foundation and

corporate solicitations, and overall development management.

. Analyis and changes in technology and infrastructure to ensure

higher productivity, better management information for decision

making and opportunities for expense reduction and cost savings.

. Interdepartmental communication and collaboration improvements

for improved performance and quality improvement efforts.

. Strategic and operational planning for clear guidance on service

delivery, outcomes, and critical changes in business model.

Creation of program evaluation mechanisms critical to planning

efforts.

. Culture change to create a more participatory, innovative and

creative organization focused on highest levels of customer

service, results and accountability. Resulted in high employee

morale and involvement in business efforts and service delivery.

. Governance support and improvements to enrich Board decision

making and involvement.

This level of organizational change and guidance has been provided in the

following organizations as the Chief Executive Officer or Chief Operating

Officer.

ROBERTA GEIDNER ( Page 2 ( aboifx@r.postjobfree.com

HEARTLY HOUSE, INC., Frederick, Maryland ( 2012

Domestic violence, sexual assault and child abuse agency providing 24/7

hotline and emergency shelter services,

counseling, legal representation, case management, and housing services to

victims and their families in Frederick

County.

Interim CEO/CEO

Fourth CEO to be hired over nine year period. Tasked to bring stability to

the organization, and improve operations,

service delivery and fiscal management. Created renewed interest in the

organization, improved fundraising efforts,

and established a credible and respected community presence.

Heartly House Operational/Financial Highlights:

. Created first strategic operating plan and budget that followed the

goals and objectives of the plan. Ensured full staff involvement in

the planning and budgeting process.

. Provided new monthly service performance and evaluation monitoring

reports for accomplishments on operating plan objectives and service

provision benchmarks.

. Analyzed the financial performance of the agency over time, and

determined the actions necessary to reduce the deficit, move the

organization to a balanced budget, and begin to change the business

model by creating opportunities for new revenues from major donors,

new business ventures, and services.

. Improved financial reporting to the Board with new financial analysis

narratives, financial benchmarks, and cash flow projections. Board

indicated best analysis of financial position they had ever received.

Highlighted changes needed in business model. Created an RFP for new

financial management software and led the process for selection.

. Significantly improved the culture of the organization and had a

positive impact on employee morale and participation in agency

affairs.

. Assisted in agency fundraising events, visited with local foundations

for support, and made personal contacts with major donors.Received new

$15,000 capacity building grant and $20,000 challenge grant from the

Ausherman Foundation. Coordinated efforts with the Frederick 48 as a

new member and received over $12,000 in contributions. Received new

$20,000 grant from the Mary Kay Foundation and, $5,000 grant from the

TJMaxx Foundation.

. Finalized a new employee handbook and updated all personnel policies

and procedures to be in compliance with current employment law and

practices. Last handbook created in 2000.

. Upgraded employee benefits including health benefits, retirement

benefits, and added an Employee Assistance Program. Saved the agency

money by converting two separate retirement plans into one plan, and

finalizing the transfer of retirement assets for former employees.

. Oversaw an extensive RFP process for determining the best vendor for a

new electronic client record and database management system, Engaged

both IT expert on Board and an external database consultant to ensure

a higher level of success in selection of vendor and implementation.

. Reduced the costs of commercial insurance and expanded the coverage

for areas of agency liability.

. Participated in efforts to build a stronger collaboration between

Heartly House, Advocates for Homeless Families, Hope Alive, Frederick

Rescue Mission, and the Interfaith Housing Alliance. Provided

leadership to a joint fundraising effort in partnership with The

Frederick News Post called Season of Hope.

. Upgraded the agency security access system and saved the agency

$3800/yr in maintenance fees.

Improved the agency safety inspection and maintenance agreement to

ensure compliance with all safety and fire code regulations.

GEORGETOWN UNIVERSITY, Washington, DC ( 2005-2009

Adjunct Faculty, "Strategic Planning and Execution for Health Care

Systems", School of Nursing and Health Systems. Very high student

satisfaction ratings with course and learning opportunities.

ROBERTA GEIDNER ( Page 3 ( aboifx@r.postjobfree.com

International Center for Research on Women, Washington, DC ( 2007-2008

$16M International research organization specializing in economic

empowerment, poverty reduction, social justice, improved maternal and child

health outcomes and other critical issues for women and children in

developing nations.

Chief Operating Officer

Directed daily operations for U.S. and international offices in New Delhi,

India, Hyderabad, India, and Kampala, Uganda. Upgraded the budget system

and risk management processes. Established process to define organizational

values as part of strategic planning initiatives. Rewrote and updated

personnel policies and employee benefits for the U.S. and India-based

offices. Maximized the use of fundraising software, improving staff skill

levels. Optimized

business development and project management initiatives. Oversaw 8

executive leaders, including the VPs of direct research service groups in

the Health, Social, and Economic Development departments.

Operational/Financial Highlights:

. Restructured the management hierarchy, revamping staffing, delegation

of authority, job functions, and accountability for the Asia Regional

Office as part of a transition from U.S. to local control.

. Achieved an 89% grant proposal acceptance rate, hiking new revenues by

$6M in 6 months by fine-tuning business development and grant-writing

functions. Standardized proposal development, submission, and tracking

with the ancillary benefit of boosting employee morale and

productivity.

. Crafted a fundraising strategy to propel unrestricted gifts from $1.3M

to $2.5M for the 2007 fiscal year.

. Formulated contingency plans to address potential challenges with

grant revenue projections.

Whitman-Walker Clinic, Washington, DC ( 2002-2006

$30M healthcare agency providing HIV/AIDS and primary health care and

supportive services to more than 7000 clients in the DC metropolitan

community, focusing on underserved minority populations, and specialized in

serving the gay and lesbian community.

Interim Executive Director and Chief Operating Officer

Managed health services agency including 4 clinical sites, orchestrating

delivery of medical care, mental health, case management, day treatment

services, housing, food bank, legal services, and community health

education and outreach. Oversaw HR, property management, IT, grants and

contract management, quality improvement, and administrative functions.

Supervised 15 people. Transitioned into the roles of COO and acting CEO,

acting as public spokesperson. Performed legislative advocacy with

congressional and state delegations. Secured major fundraising gifts from

foundations and large donors, fueling the revolutionary turnaround of the

organization. Collaborated with the

Director of HR to negotiate union agreements and contract renewals.

Strengthened organizational strategic planning processes. Generated quality

improvement initiatives for each department to track health provision

services.

Operational/Financial Highlights:

. Averted a strike and maintained employee morale during financial

crisis through the negotiation and renewal of a union contract with

reasonable management and labor concessions.

. Engineered the financial turnaround of the organization, capturing

$500K in grants for new program support and $3M in government funding

to restore programs to a severely needy population. Honored with a

$20K bonus from the Board of Directors for exceptional leadership

during the fiscal turnaround of the organization.

. Refined operations to fulfill JCAHO accreditation requirements for

ambulatory care and behavioral health community-based healthcare

providers.

ADDITIONAL POSITIONS (Details upon request)

Women's Capital Corporation, Washington, DC ( 2001-2002

Vice President Public Sector Sales and Programs: Catapulted sales by 175%

by negotiating major purchasing agreements with federal, state, and local

government, and private family planning agencies. Devised and executed

contract management, pricing, and ordering processes.

ROBERTA GEIDNER ( Page 4 ( aboifx@r.postjobfree.com

PLANNED PARENTHOOD OF MARYLAND, INC., Baltimore, Maryland ( 1998-2000

CEO/President: Spearheaded the delivery of family planning and reproductive

health care, education, and advocacy services to state residents. Oversaw 7

health centers, 90 personnel and a $5.5M budget. Expanded services to be

one of the first states in the country to provide a statewide hotline for

telephone prescription access to emergency contraception.

. Escalated fundraising income from $866K to $1.75M, crafting capital

campaign research and planning initiatives for a projected $7M capital

campaign.

PLANNED PARENTHOOD FEDERATION OF AMERICA, INC., New York, New York ( 1998

Diversity Summit Organizer/ Acting Project Director, Emergency

Contraception Public Awareness Campaign: Orchestrated a national diversity

summit for 120 delegates nationwide. Engineered new national marketing and

service

delivery strategies for emergency contraception. Assisted 140 affiliates

with fundraising to implement strategies in order to drive family planning

client volume and revenue through provision of emergency contraception.

PLANNED PARENTHOOD OF MAHONING VALLEY, INC., Youngstown, Ohio ( 1990-1997

CEO/President: Directed family planning healthcare agency with 3 health

centers, 30 personnel, and a $1.5M budget. Increased the number of patients

served from 5400 to 8600 in 5 years. Overachieved fundraising goals,

growing prospect base from 500 to 5K people.

EDUCATION

Master of Arts in Applied Sociology (Emphasis in Organization Development),

Kent State University, Kent, Ohio

Bachelors of Arts in Psychology & Social Work (Magna Cum Laude), Defiance

College, Defiance, Ohio

PROFESSIONAL DEVELOPMENT

Planned Parenthood Federation of America Leadership Development for

CEO's and Board Leadership

( Foundation Center Fundraising Certification Courses ( Assoication of

Fundraising Professionals Training

. Diversity Training

( Difference Makers: An Ethics and Accountability Code for the Non-Profit

Sector ( Thinking Like a Social Marketer

( "Leadership for a New World: The 21st Century CEO" ( Developing the

Leaders Around You

( Planned Parenthood Federation of America Development and Public Affairs

training

BOARD LEADERSHIP, VOLUNTEER SERVICE AND AFFILIATIONS

Leadership Baltimore ( National Association of Female Executives (

BoardSource ( DC Primary Care Association

( Alliance for Non-Profit Management ( Maryland Association of Non-Profit

Organizations

( The Non-Profit Roundtable of Greater Washington ( Community Health

Charities of Maryland

. Maryland Network Against Domestic Violence

AWARDS

( Kathryn Challiss Pollock Award for Outstanding Contributions to Family

Planning

( PPFA Accreditation Accolades: Clinical Services Expansion/Management,

Board Development, Diversity Standards

(PPFA Excellence Award for Clinical Services Expansion

( Ohio Family and Children First Initiative Commendation for Excellent

Service

( Nominee: Robert Wood Johnson Community Health Leadership Award,

( Nominee: Ruth Green Award for CEO Excellence among Planned Parenthood

Affiliates

ROBERTA GEIDNER

3006 Benson Mill Road ( Upperco, Maryland 21155

410-***-**** (home) 410-***-**** (cell)

aboifx@r.postjobfree.com

A Few Testimonials about My Leadership

"I wanted to take the time to thank you for your enthusiasm, encouragement

of staff to "think outside the box" and support I just want you to know

that you have definitely put a positive spin on the morale here at Heartly

House. I think it is extremely important that we make empowerment of our

employees as important as stressing empowerment to our clients. For the

first time in a long time I feel hopeful."

Monica Durani, Child Therapist, Heartly House, Inc.

"Roberta listened - she worked with the whole person and did not simply

focus in on what they contributed to the workplace. She made them feel

valued regardless of level - especially in an environment where hierarchy

was revered."

SUSANNAH MONDOA, FORMER ICRW HR DIRECTOR

"YOU BROUGHT HOPE TO ICRW FOR MANY OF US. THE FIRST DAY I MET YOU - AS YOU

WERE INTRODUCING YOURSELF TO THE STAFF - I FELT A SENSE OF HOPE AND KNEW

YOU WERE GENUINE. THE FAITH I HAD IN YOU CAME ALIVE WHEN YOU DEVELOPED THE

VALUES DISCUSSION. YOU DID YOUR BEST AND ALLOWED US TO TASTE "FREEDOM" TO

DREAM, CREATE, TO BE AMBITIOUS, AND ASPIRE FOR THE BEST WHILE AT ICRW,

ALBEIT FOR A SHORT TIME. THANK YOU"

MUTHONI MILICI, FORMER ICRW PROGRAM ASSISTANT

"IT'S BEEN SUCH A PLEASURE WORKING WITH YOU. AND EVEN IN THE SHORT TIME WE

HAVE WORKED TOGETHER, I'VE LEARNED A LOT FROM YOU, ESPECIALLY THE TRUE ART

OF LISTENING TO OTHERS. THANKS FOR YOUR INSIGHT, YOUR

leadership and for all you did for ICRW while you were here. You will be

missed."

Sandra Bunch, former ICRW Director of Communications

"Roberta, although hardly having her feet wet yet, seemed very much up on

ICRW and already very engaged. She was thoughtful and seemed very well

prepared to bring an increased level of professionalism and discipline to

ICRW in the administrative/financial aspects of ICRW. ICRW will be the

better for it."

Matthew J. Mallow, Esq. ICRW Board member

Roberta's knowledge, her willingness and ability to work effectively

with stakeholders... proved to be key to our movement... toward solvency

and operational soundness. She proved herself to be an outstanding leader

of change and a thoughtful and deliberate manager of public trust. We

would not be providing services today had it not been for Roberta's

leadership and management skill during our very difficult times."

Gerald J. Filbin, Ph.D., Former Vice- Chair of the Board of Directors,

Whitman-Walker Clinic

"Roberta gets things done."

James Turner and Mark Levin, Board Members, Whitman-Walker Clinic

"Bless you for your EXAMPLE: LEADERSHIP, GUIDANCE, PATIENCE, TOLERANCE,

AND SUPPORT"

Barbara Chinn, former Regional Site Director, Max Robinson Center, WWC

"I am impressed with your bravery, insight, and leadership...thank you for

all your leadership, strength, and the opportunity to learn from a true

professional And person."

Steve Owen, former Chief Financial Officer, Whitman-Walker Clinic

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