Edward Austin-Pugh

**** ******** ***., ***. #* Hollywood, CA 90028 510-***-****

abodl7@r.postjobfree.com

EDUCATION

San Francisco State University, San Francisco, CA

Bachelor of Science, Business Administration Concentration Marketing,

August 2003 - August 2006

Member of the San Francisco State University Marketing Association

WORK EXPERIENCE

20th Century Fox Studios (Home Entertainment Global Marketing Partnerships)

Century City, CA (Entertainment Studio)

Marketing Specialist (Temp)

October 2012 - December 2012

Duties:

. Creating promotional pitch decks and release date charts

. Created and developed competitive analysis reports

. Review contract agreements for promotional partners

. Work with various in-house post production departments and creative

teams to develop custom marketing assets

. Creating POVs on strategies for potential partnerships

. Downloaded promotional materials from various internal (FTP) sites

. Checking partner sites and product packaging to make sure the

packaging and creative designs adhere to the contractual agreement

. Develop case studies for presentation to upper management

. Created and Developed RIO reports for each home entertainment property

and category

KSL Media Encino, CA (Advertising Media Agency)

Assistant Media Planner

May 2011 - July 2012

Duties:

. Responsible for the development and execution of the media strategy

(i.e. digital, TV, radio, OOH)

. Research target audience, television viewing, radio listening, online

habits and lifestyles

. Analyze competitive spending data, SWOT Analysis, Brand Awareness and

Effectiveness

. Built strong relationships with local and national broadcast vendors,

creative teams, researchers and others members of the advertising team

. Develop and manage the digital campaign which includes pulling

ComScore reports, sending RFPs to digital vendors, digital trafficking

through the MidiaMind ad server and creating digital pacing reports

. Communicated with client and account executives in order to understand

client's needs and expectations

. Work with media buyers to discuss cost and book advertising space

. Create, develop and execute promotions throughout the campaign with

the media partners

. Worked in conjunction with Finance team on billing and invoicing to

maintain consistent process and assist in keeping abreast of all

invoice, billing and delivery issues

. Created and developed branding and directed response mixed digital

strategies

TRENDnet Inc Torrance, CA (IT Networking Manufacturer)

Marketing Assistant (Contract)

October 2010 - April 2011

Duties:

. Responsible for preparing creative strategies for products for the U.S

and Canada markets

. Manage Product Life Cycle and Marketing Mix

. Developing Print advertisements

. Host product webinars and online videos

. Develop and Managed various LAN gaming party opportunities

. Managed Online Marketing Campaigns for Newegg.com, Buy.com,

Walmart.com, Amazon.com and other online vendors

. Managed social media marketing campaigns on facebook, twitter,

youtube, tumblr and etc.

. Implemented search marketing strategies

Science and Technology Licensing LLC. San Francisco, CA (Invention

Licensing Company)

Assist. Product Licensing Manager

November 2006 - April 2009

Recent Achievement: Generated licensing deals

. Generated licensing deal with a fortune 50 Software company

. Generated licensing deal with a major automobile manufacture

. Generated over two million dollars in revenue on licenses and patent

sales

Duties:

. Responsible for preparing creative strategies for products

. Prepared Patent Claims Mapping Paperwork for Legal Counsel

. Prepared Licensing Terms Sheets for pre-contract negotiation

. Prepared Contracts and Term Sheets for licensing agreements

. Reviewing and Editing MRDs (Marketing Research Documents)

. Developed Press Releases for Promotion of Product Launches

. Managed Online Marketing Campaigns for consumer type products (SEO,

SEM, Web 2.0 Strategies)

COMPUTER SKILLS/TECHINCAL SKILLS

. Microsoft Word, Excel, PowerPoint, Access, Atlas, MediaMind,

Simmons/Experian, Nelson Adviews, Media Tools, comScore, SBMS, CRM

system(s), MySQL databases, Dreamweaver, inDesign, Flash, Photoshop,

After Effects, Lightwave 3d, Cinema 4D, Illustrator, Routers, Servers,

Final Cut Pro

. IP addresses, broadcasting, web design, video caption & editing

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