Marilyn Farber Jacobs
Delray Beach, FL 561-***-**** ( **************@*****.***
INTERNET MARKETER
EXPERTISE
. Write content and updates for three websites, "all over google," one of which has had over 2MM page views; comprehensive in-depth internet
research to create lead generation; educate clients re choices
. Create, update and manage content and photos for non-static and static blogs, "all over Google", other search engines and many internet sites, resulting in new leads and clients; the blogs are
dedicated to cities and communities covered as a Realtor
. Ran blog for community of 1700 homeowners for 4 years, maintained, facilitated discussions, made many posts about events and issues
. Create direct mail and email flyers and brochures using my own digital photos, distributing and syndicating them across the whole wide world via internet sites resulting in leads
. Focus on Real Estate Listings, Sales, Rentals of Homes, Condominiums, Town Homes, write contracts
. New listings go on Multiple Listing Service, email flyers with my content, my photos to 40,000 local realtors and 2000+ leading luxury agents, resulting in leads and sales.
. Concentrate on client retention, keep in touch several times a year with prospects and clients from past sales using phone calls, emails with listings, meetings for lunch and mention of welcome referrals
. Prepare and execute one-to-one presentations for listing appointments, make phone follow ups
. Drive social engagement with content on Facebook, LinkedIn and Twitter resulting in showings, leads and sales, phone follow ups; attend networking meetings to find leads
. Build client, vendor and other Realtor and Broker relationships making sales go more smoothly
. Use bimonthly professional newsletter to keep my name in front of prospects, sellers and buyers, resulting in listings and sales
. Take online courses and seminars to add to knowledge and capability for maximum client reach
. Taught classes on Enhancing Your Website and How to Create and Maintain a Successful Blog
EXPERIENCE
Realtor 2000-Present
Previously employed with Executive Search Firm as New Business Developer -
cold called Alumnae Directors of Top 40 MBA Schools, built relationships,
got them to place our generic job offer advertisements and thereby received
hundreds of new resumes resulting in many new placements; Coopers & Lybrand
as Executive Assistant; Lehman Bros as Assistant to Chief Financial
Officer; Owner of Resume Service/Career Counselor/Administrative Support;
Owner of Ask Marilyn Secretarial Service.
EDUCATION
Certified in Internet Technologies by New York University
SUNY Purchase and Syracuse University
Worked towards Undergraduate Degree in Liberal Arts
Institute of Luxury Home Marketing
Certified Luxury Home Specialist; identified as such in Wall Street
Journal, Barrons, Sun-Sentinel
National Association of Realtors
ePro Designation
Took many real estate related courses including Appraiser and Buyers Agent
AWARDS & RECOGNITION
Received Partnership in Growth Award from Keller Williams East Boca Raton,
Florida
In TOP TEN LinkedIn PROFILES viewed in 2012 - 200,000,000 members
Presented Leadership Award by Mental Health Association for Fund Raising
Activities
Sun-Sentinel printed big feature article citing me as a leading luxury home
sales and marketing specialist (copy available)
Interviewed as Important Florida Personality by Lake Worth Community
College for dedicated public relations
Received Partner in Growth Award from Keller Williams East Boca agency
Zillow All-Star
Trulia Thumbs Up Awards
LICENSURE
State of Florida Licensed Sales Agent
Licensed Florida Insurance Agent (2-15 Life, Health and Annuities)
VOLUNTEER
Cover Page Editor for Spotlight Newsletter, 1998-2001
Public Relations and Media Contact
Lake Worth's Palm Beach Community College's Lifetime Learning Center, 1998-
2001
Internationally published short story, poems; for 10 years sponsored and
judged Annual Poetry Contest
Past-President of Children's Service League of Westchester County
Raised $60,000 a year on behalf of underprivileged children, recruited and
screened new members, assessed their experience and abilities and gave them
volunteer jobs they would enjoy. In 2 years I increased income by 66%,
raising $100,000 a year - a track record, well over quota; thereafter
income went to $150,000
Delivered effective proposals to local businesses and physicians, creating
new donors. Planned and implemented events, recruited members using
incentives, edited monthly bulletin & built the organization into a strong,
powerful and well-respected community group, educated community re local
available resources
Greater Boca Raton Cancer Care Chapter
Associate Board Member
Boston University Parents Committee
Chairman
New Rochelle Opera Board Member
Board Secretary
Delray Beach Chamber of Commerce Non-Profit Council Member
Committee Member for Federation Golf Day
Pap Corps Marketing & Publicity Committee Liaison
Create content, make phone calls and appointments to sell personal items to
auctioneers, jewelers and on websites - long time eBAY seller