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Julie Phayer Resume
My Website: http://www.juliephayer.com
Portfolio: http://about.me/juliephayer
Summary
Connect
Website www.juliephayer.com
E-mail abo9v1@r.postjobfree.com
LinkedIn linkedin.com/in/juliephayer
About.Me about.me/juliephayer
Zerply zerply.com/phayer-julie/public
Flavors.Me flavors.me/juliephayer References
Vizualize.Me vizualize.me/juliephayer
Personal Experience & Goals
A recent California State University, Chico graduate actively seeking a position in event management,
social media, and/or marketing within the sports industry.
A proactive and integrity driven professional with a rare combination of experience, vision, and talents.
Experienced in enhancing brand value and visibility through traditional and innovative methods.
Possesses the ability to turn ideas into successful products. Known for my work ethic, initiative,
organization, and ability to communicate. Always willing to go the extra mile to ensure that a task is
completed with the highest quality.
Specialties
Event Management Marketing Social Media Brand Management Promotions Customer Service
Project Management Digital Marketing Organization
Contact
Portfolio
Please feel free to contact me at abo9v1@r.postjobfree.com if you have any questions or if you feel that I
would be a good fit for your company.
Wildcat Store Blog
Objective
Marketing Assistant, Chico
Recent Dean's List graduate of California State University, Chico's event management and marketing
State Wildcat Store
programs seeking a position in event management, social media, and/or marketing within the sports
industry.
I created and developed the
concept, theme, mission, and
content for the Wildcat Store's
first blog.
After thorough research and
brainstorming, I presented my
blog proposal to the Associated
Students Business Council. With
their approval I began to organize
and compose all aspects of the
blog. I worked with Michael, one
of the graphic designers for the
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Portfolio Wildcat Store, on constructing the
layout and feel of the blog.
"Introducing the iPod Kiss 2012 Student Brand On April 2, the Wildcat Store Blog
Wildcat Store Manager went live. Click on the image
above to view.
Blog!"
Chipotle Finals Week
Promo
Marketing Assistant,
Marketing Assistant,
Chico State Wildcat Student Brand Manager,
Chico State Wildcat
Store Chipotle Mexican Grill
Store
To help promote our I created the following
To introduce our Tumblr
annual iPod Kiss event, PowerPoint to document
and first store blog, I
we created this short my three semesters
wrote an article for the
video. working as a Student Student Brand Manager,
official Chico State blog.
Brand Manager for Chipotle Mexican Grill
Chipotle Mexican Grill.
As Student Brand Manager for
Chipotle Mexican Grill, I have
independently executed multiple
Education promotional and event
opportunities.
California State University, Chico
During the Spring 2011 semester
I executed an in-store promotion
Chico, CA, United States Aug 2008 - May 2012
during finals week that brought in
Bachelor of Science, Recreation Administration
1,000 students as well as a large
Option - Event Management increase in sales and brand
Minor - Marketing awareness.
Cumulative GPA - 3.414
Chico State Wildcat
Store
Awards & Recognition
Dean's List - Fall 2010, Spring 2011, Fall 2011
Associated Students ASSET Honoree - Fall 2012
Recreation Merit Internship Program
Relevant Classes
Foundations of Leisure and Recreation
Computers in Recreation
Foundations of Programming
Hospitality Industry Introduction Marketing Assistant, Chico
Introduction to Therapeutic and Inclusive Recreation State Wildcat Store
Commercial Recreation and Tourism
Leisure Science As a Marketing Assistant for the
Leadership and Supervision in Recreation Chico State Wildcat Store I
Special Event Planning and Operations managed the following social
Management of Recreation and Parks media accounts:
Recreation Budget and Finance Management Facebook
Leisure Services Promotion Twitter
Meeting and Conference Planning Google+
Customer Service and Sales in Recreation Operations
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Association Operations and Events
Foursquare
Merit Internship Preparation
Survey of Marketing
Klout
Consumer Behavior
YouTube
Strategic Personal Selling
Services Marketing
Sports Marketing
Chipotle Hosted Lunches
Work Experience
Chipotle Mexican Grill
Chico, CA, United States Jan 2011 - May 2012
Student Brand Manager Student Brand Manager,
Chipotle Mexican Grill
Sought out & implemented promotional, publicity, & event opportunities on the Chico
Once a month I organized a
State campus
"Hosted Lunch" for a different
Executed sponsorships with a variety of student groups, organizations, & sports teams
organization or group on campus.
Professionally promoted & represented the Chipotle brand
I brought burritos, chips and
Responsible for enhancing the value of the Chipotle brand as well as increasing brand
guacamole for everyone to enjoy
visibility on campus
as we discussed ways that we
Worked directly with local store marketing manager to brainstorm marketing goals &
could work together throughout
plans
the semester.
Here is a picture from my Hosted
Chico State Wildcat Store Lunch with the professional staff
of the Wildcat Recreation Center.
Chico, CA, United States Jul 2011 - May 2012
Marketing Assistant
Developed, launched, & directed the store s first blog the Wildcat Store Blog
Managed & produced content for multiple social media accounts to connect with the
Letters of
campus community
Created & executed monthly events, promotions, & advertisements Recommendation
Constructed & updated marketing plans on a consistent basis
Letter of
Recommendation 1
Wildcat Recreation Center
A letter of recommendation
Chico, CA, United States Aug 2009 - May 2012 written by Robin Embry, my
Spin Instructor, Fitness Attendee supervisor at the Chico State
Wildcat Recreation Center, for
Taught & led weekly group spin classes the Athletic Department of the
Motivated & instructed class participants of all levels University of Washington.
Planned effective curriculum for hour long spin classes
Provided customer service for members of a full-service recreation center
Letter of
Recommendation 2
A letter of recommendation
Chico Blazin' Heat written by Ashley Head, my
supervisor for Chipotle Mexican
Chico, CA, United States Mar 2010 - Aug 2010
Grill, for the Championships
Assistant Coach Internship position with the
NCAA.
Strategically organized tournaments & weekly practices
Coached, motivated, & educated middle school girls
Chevy's
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San Ramon, CA Jun 2008 - Aug 2008
Letter of
Hostess
Recommendation 3
Responsible for coordinating the flow of 100+ customers on a daily basis
Creatively & logically solved problems under stressful situations A letter of recommendation
written by Art Cox, a career
advisor for the Chico State
Career Center, for the
Championships Internship
position with the NCAA.
Jamba Juice
Letter of
Lafayette, CA Jul 2007 - Dec 2008
Recommendation 4
Team Member
A letter of recommendation
Used communication skills to determine & satisfy customer requests
written by Crystal Peppas, my
Developed excellent multi-tasking skills: made smoothies, handled cash transactions,
supervisor for the Chico State
took orders over the phone, stocked products, & kept the front of the store clean &
Wildcat Store.
orderly
Event Planning Experience
Distinguished Alumni Panel Discussion - April 2012
Worked with the Chico State Alumni Association to plan, organize, promote, market, &
execute event
Responsible for creating event news releases
Group project for Recreation 470: Meeting & Conference Planning
Notre Dame School Parent Party- May 2010
Planned and implemented a private party for the parents council of Notre Dame Middle
School
Responsible for organizing and providing entertainment, appetizers, drinks, dinner,
decorations
Group project for Recreation 323: Special Event Planning and Operations
Chico State Senior-Send Off - May 2010
Planned and implemented the Senior-Send Off event for graduating seniors
Managed food and beverage services and donations from local businesses
Group project for Recreation 474: Association Operations and Events
Volunteer Experience
2008-2012
Do-It Leisure Santa s Workshop and Snowman Shuffle Events
Oakland Raiders Season Ticket Holder Pre-Game Tailgate Event
WRECTACULAR Street Team Promotions Member
Bay Area Alumni Networking Event
California Wildlife Festival Banquet
Relay for Life
Chico State Gradfest
Chico Chapter Basketball Reception Dinner
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Chico State Distinguished Alumni Dinner
Chico State O-Team
Certifications
Certificate of Excellence May 2012 - Has no expiration
(CVENT Supplier Network)
Inbound Marketing Certification (HubSpot Inbound Marketing University)
In Progress
Skills
Constant Contact (Intermediate)
Adobe Creative Suite 5.5
(Intermediate)
1-2 Years Experience, (Currently in use)
Photoshop. Illustrator. InDesign. Dreamweaver.
Social Media (Expert)
1-2 Years Experience, (Currently in use)
Facebook. Twitter. LinkedIn. Tumblr. Pinterest. Google+. YouTube. Instagram. Foursquare. Klout.
ShortStack. Google Analytics. Mashable.
Marketing, Promotions & Sales
(Advanced)
1-2 Years Experience, (Currently in use)
Photography (Intermediate)
3-4 Years Experience, (Currently in use)
Event Planning (Advanced)
3-4 Years Experience, (Currently in use)
Microsoft Office (Rockstar)
5-6 Years Experience, (Currently in use)
Word. PowerPoint. Excel. Outlook.
Customer Service (Rockstar)
5-6 Years Experience, (Currently in use)
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Student Brand Manager at Chipote Mexican Grill. Marketing Assistant at Chico State Wildcat Store.
Fitness Attendee at Wildcat Recreation Center. Hostess at Chevy's. Team Member at Jamba Juice.
Interests
Sports
College Basketball & March Madness
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