*nd Ynema Mangum
Enterprise Social Computing Architect at Hewlett-Packard
Location
Austin, Texas Area
Industry
Computer Software
Overview
Current
IT Social Computing Architect at Hewlett-Packard
Past
Solutions Architect - Cloud Computing at Hewlett-Packard
Product Line Manager, Cloud Computing at Sun Microsystems
Executive Producer, Web 2.0 at BMC Software, Inc
.
Senior Product Marketing Manager at BMC Software, Inc.
Entrepreneur at various startups
Sr. Vice President - Technology and Sales at Document Support Group / IKON
Account Executive at Xerox Business Services
Supervisor - Back Office Operations at Affiliated Computer Services
Co-op Engineering Intern at DuPont de Nemours
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see all
Education
Concordia University-Austin
The University of Texas at Austin
Calhoun High School
Recommendations
16 people have recommended Ynema
Connections
500+ connections
Websites
Human Cloud
del.icio.us
ymangum
Public Profile
http://www.linkedin.com/in/ymangum
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Summary
Ynema Mangum is an IT Social Computing Architect and a key strategist to a cross-
organizational effort to reduce the complexity and improve the user experience of
enterprise social collaboration tools at HP. She was also a cloud computing solutions
architect at HP, with a focus on private IT cloud computing for emerging business and
existing IT applications.
Prior to HP, Y was a product line manager for cloud computing at Sun Microsystems with a
focus on the ecosystem and the requirements for common subsystems of the Sun Cloud.
Besides extensive product management experience at Sun and BMC Software, Y also has deep
roots in Web 2.0 and thought leadership, with experience creating and incorporating social
media into traditional marketing strategies. She provides an invaluable hybrid mix of
strategist, product manager and product marketer with an unbendable passion for the user
experience. As an added bonus, she is certified in ITIL v3 best practices for IT.
Ynema was a panelist at SxSWi, Interactive Austin, and has produced over 100 podcasts
(all downloadable on iTunes) on all kinds of technology topics. She has contributed to
several books as well as the online, living CloudBook (see http://www.cloudbook.net/). In
addition, she is an active member of the Enterprise 2.0 Adoption Council, the Microsoft
Business Division Advisory Council (MBDAC), and the Microsoft Office Division Advisory
Council (MODAC)..
Ynema is a change agent. She considers herself a determined influencer and a connector
whose collaborative nature ensures success in introducing new concepts and services into
the mainstream -- even in the most complex environments. She thrives on doing what seems
to be impossible, and enjoys taking calculated risks in her personal life -- snowboarding,
skiing, SCUBA diving or wake boarding when the season is right.
Specialties
cloud computing, social media, social computing, Web 2.0, Enterprise 2.0, product
marketing, product management, product manager, IT, hybrid, compute, storage, network,
podcast, new media, Web media, Internet strategy, blog, strategy, management, consulting,
operations, best practices, innovation, thought leadership, ITIL, director, analyst,
consultant, gaming, XBox360, Halo 3, Sharepoint 2010, Microsoft, 2.0 Adoption Council,
MBDAC
Experience
IT Social Computing Architect
Hewlett-Packard
Public Company; 10,001+ employees; HPQ; Information Technology and Services industry
May 2010 Present (2 years 2 months)
Lead and influence the cross-organizational effort to implement and harness social
technologies at HP. Architectural strategist and domain owner for enterprise social
collaboration. Works with business and IT groups to visualize, create, and implement a new
digital social environment for HP employees.
Ynema has 1 recommendation (1 co-worker) including:
3rd Mark C., Program/Project Manager - Cyber Security, Hewlett-Packard Financial Services
Solutions Architect - Cloud Computing
Hewlett-Packard
Public Company; 10,001+ employees; HPQ; Information Technology and Services industry
2009 May 2010 (1 year)
Build internal IT hybrid compute service for emerging businesses and existing IT
applications.
Ynema has 1 recommendation (1 manager) including:
3rd Kim A., Service Manager, Hewlett-Packard
Product Line Manager, Cloud Computing
Sun Microsystems
Public Company; 10,001+ employees; ORCL; Information Technology and Services industry
March 2008 October 2009 (1 year 8 months)
Responsible for the user requirements and experience for the next generation of Sun's
cloud computing offerings with a a focus on the ecosystem and the requirements for common
subsystems of the Sun Cloud. Attended events and worked across teams to research and build
public, private, and hybrid cloud solutions. Contributed to content and content strategy.
See http://blogs.sun.com/humancloud.
Ynema has 4 recommendations (4 co-workers) including:
3rd Chris K., Senior Technical Writer, Sun
3rd Ratnadeep B., Product Manager, Cloud Computing Division, Sun Microsystems
Executive Producer, Web 2.0
BMC Software, Inc.
Public Company; 5001-10,000 employees; BMC; Computer Software industry
June 2005March 2008 (2 years 10 months)
Key contributor to the creation, growth and mainstreaming of social media and communities
at BMC. Acted as producer, moderator, and writer for podcasts on all IT topics. Served on
BMC's internal internet advisory board. During a transition, managed a small content
administration team in India.
Ynema has 7 recommendations (1 manager, 5 co-workers, 1 partner) including:
2nd Greg Michael, MBA, Communications Technical Editor/Writer for IT and E&P companies.,
ICON IT, Clearpoint IT, Schlumberger, Aerotech, BMC Software
3rd Steve C., Manager, R&D Support, The Americas, BMC Software
Senior Product Marketing ManagerBMC Software, Inc.
Public Company; 5001-10,000 employees; BMC; Computer Software industry
April 2000June 2005 (5 years 3 months)
Acted as liason between customers and development to bring new Web-based database
management products to market. Gathered customer requirements, worked with developers, led
usability tests, attended and managed events and user groups, and was a customer advocate
for software products for mainframe and distributed systems. Authored white papers,
datasheets, and articles and was published in DMReview and WorldView.
Ynema has 2 recommendations (1 manager, 1 co-worker) including:
3rd Lori M., Sr Manager, Product Management, BMC Software
3rd Gitte C., eBusiness Globalization - Manager, BMC Software, Inc.
Entrepreneur
various startups
19982000 (2 years)
Acted as CFO and CTO of two small start-up document management and facilities management
companies. Managed income and expenses, including actuals versus projected figures.
Independently consulted with Weatherford International (oil and gas) through DSG, Inc.
regarding the efficiency of their operations. During this time, I was responsible for
creating best practices, building start-up processes and procedures, creating databases,
choosing equipment, negotiating with vendors and hiring.
Sr. Vice President - Technology and Sales
Document Support Group / IKON
19951998 (3 years)
Within 18 months, played a key role in transforming a startup into a best-of-breed
entity, courted by large enterprises for acquisition. Built processes and procedures,
chose equipment, and staffed production, customer services, sales, and technology
workforce. Managed revenue and expense projections and staff of up to 14 people, including
IT, customer service, and sales staff.
IKON acquired DSG and I stayed in a consulting position with them during the transition.
I also served on their national best practices board.
Ynema has 1 recommendation (1 co-worker) including:
3rd Valentino H., Electronic Document Production Manager, IKON Office Solutions
Account Executive
Xerox Business Services
Public Company; 10,001+ employees; XRX; Information Technology and Services industry
19931995 (2 years)
Sales of digital printing services to high-tech clients in the central Texas region.
During my tenure, I managed and grew the largest amount of revenue in my area.
Supervisor - Back Office Operations
Affiliated Computer Services
Public Company; 10,001+ employees; XRX; Information Technology and Services industry
19911993 (2 years)
Built data center and team for back office support services including choosing equipment,
staff, and building processes and procedures for operations. Managed 15 banks and 11
credit unions and a staff of 5, including responsibility for budget and P&L. During this
time, I was one of a handful of people in Texas who learned a proprietary Xerox
programming language for managing mainframe to printer jobs and forms.
Co-op Engineering Intern
DuPont de Nemours
Public Company; 10,001+ employees; DD; Chemicals industry
19881990 (2 years)
I was a DuPont Scholar, provided with a full scholarship and the opportunity to work for
DuPont during the summers. During my summers at DuPont, I learned the business by
following engineers around. I also created a program in C for locating drafted engineering
drawings.
Education
Concordia University-Austin
19911993
I'm looking to enter a Master's program.
Activities and Societies: Dean's list.
The University of Texas at Austin
n/a
19881990
DuPont Scholar
Calhoun High School
19841988
Salutatorian
Recommendations For Ynema
IT Social Computing Architect
Hewlett-Packard
Ynema's contributions with social media and collaboration platforms have made a
significant impact to the productivity or our project teams. The improvement has been
realized by all participants in the reduction of our communications overhead, improved
work product deliverables and reduced time to completion. We can not imagine going back to
the previous legacy platforms. Her guidance is taking us to the Work Place Of Tomorrow!
January 20, 2012
3rd Mark C., Program/Project Manager - Cyber Security, Hewlett-Packard Financial Services
worked with Ynema at Hewlett-Packard
Solutions Architect - Cloud Computing
Hewlett-Packard
Ynema is simply amazing - a force to be reckoned with and one of those rare people you
meet in your career who have it all together. Her knowledge of cloud computing is
unsurpassed and, based on more than just theory, she comes up with creative, practical
solutions to real problems. Somehow she manages to get things done while keeping up with
technology developments, and on top of that she is just fun to work with! April 20, 2010
3rd Kim A., Service Manager, Hewlett-Packard
managed Ynema at Hewlett-Packard
Product Line Manager, Cloud Computing
Sun Microsystems
As a technical writer, the more I know about my target audience the better I will be
able to create documentation that meets their needs. One of the things that I most
appreciate about working on a product with Ynema as the product line manager is that she
has not only thoroughly researched the target audience, but that she documents well what
she has learned. She has personalized my audience and provided in depth information about
why they would use the product and what specific tasks they would use the product for.
When she requests documentation for our product, I can meet with her and get good detailed
answers to questions about the purpose of the document and the expected outcomes. I
consider Ynema to be one of the best product line managers that I have worked with during
my 13 years at Sun. August 18, 2009
3rd Chris K., Senior Technical Writer, Sun
worked directly with Ynema at Sun Microsystems
Working with Y (as we call her) has been a pleasure. She is a great person and a
meticulous worker. I have found her to be very knowledgeable in Cloud Computing, Social
Media, Search Engine Optimization among other things. I have always found something useful
to take away from my conversations with Y. I have learned a lot about product management
from her as well. July 20, 2009
3rd Ratnadeep B., Product Manager, Cloud Computing Division, Sun Microsystems
worked directly with Ynema at Sun Microsystems
It has been a pleasure to work with Ynema in Sun's Cloud Product Marketing team. Next to
being an outstanding outbound marketing talent, Ynema has proven to have the right balance
between technical skills and the ability to make strategic decisions and understand the
customers' needs in product development.
Ynema is one of the few individuals who truly understand the value of cloud computing for
end users. She's also a respected micro-blogger and at any time will try to find the
"human" aspect in her work. July 17, 2009
3rd Tom L., Product Manager for Cloud Computing, Sun Microsystems
worked directly with Ynema at Sun Microsystems
Ynema is a great communicator and has deep subject matter expertise As an example, her
recent (sorry, Sun Confidential) paper on Cloud Computing markets is one of the most
thoughtful I have seen in the last 4 years. It demonstrates sophistication in
understanding of the existing market conditions, participants, partnering opportunities,
segmentation, and addressable business opportunities. March 10, 2009
3rd Dan B., Senior Director Network.COM Operations & Security, Sun Microsystems -
Network.COM
worked directly with Ynema at Sun Microsystems
Executive Producer, Web 2.0
BMC Software, Inc.
Ynema is a expert at Web 2.0 content optimization and high-tech software marketing. She
is wonderful to work with on complex product rollouts. Sun Microsystems has a great people
recruitment system to have picked up Ynema. March 13, 2009
2nd Greg Michael, MBA, Communications Technical Editor/Writer for IT and E&P companies.,
ICON IT, Clearpoint IT, Schlumberger, Aerotech, BMC Software
worked with Ynema at BMC Software, Inc.
Ynema is an amazing person. Full of ideas. energy, determination, and innovation. She is
never willing to do things by the half. As producer of TalkBMC, she always worked with me,
encouraged me, and made everything I did and do there so much better. TalkBMC is a hugely
better "place" because of Ynema's efforts. She is never afraid of new things, and always
on the bleeding edge of various technical / social trends, especially as they relate to
business. She is not flighty or frivolous as some who are "out there" on such edges are:
she is open. March 27, 2008
3rd Steve C., Manager, R&D Support, The Americas, BMC Software
worked with Ynema at BMC Software, Inc.
Ynema is one of the most dedicated, focused, and outstanding leaders I have had the
pleasure to work with. She is willing to take on any challenge, learn, and inspires others
to participate and collaborate. She is extremely creative and always finds solutions to
complex issues and solicits others to collaborate and help. It was an absolute pleasure
working with Ynema while at BMC and I recommend her highly for any creative or business
challenge. January 11, 2008
3rd Mike S., Director Web Strategy & Operations, BMC Software
managed Ynema at BMC Software, ITIL Certified
Ynema is one of those people who seeks the leading edge but has the good sense and
business savvy to figure out the inner workings of a technology choice before making a
decision. She's fun to work with and makes me better at what I do by instilling confidence
and offering fresh ideas constantly. January 19, 2007
3rd Anne G., Information developer, BMC Software
worked with Ynema at BMC Software, Inc.
I worked with Y while at BMC and at RedMonk. She was always easy to work with, relaxed
(a big plus in my book), and professional. Her experience with running and doing blogs and
podcasts for a public company (BMC) make her invaluable in this day and age for anyone
wanting to jump on the Cluetrain. December 5, 2006
3rd Michael C.,
Senior Product Developer, BMC Software
worked with Ynema at
BMC Software, Inc.
Ynema is a strong contributor to the vitality of an organization. Her ability to manage
projects and recommend changes to current structure or process have been integral to her
success at BMC. She is detail oriented, incredible in her communication skills and I would
welcome the opportunity to work with her again. December 5, 2006
3rd Chad S., Manager, America's Response Management, Teleservices and Marketing Systems,
BMC Software
worked directly with Ynema at BMC Software, Inc.
Ynema is one of the sharpest and most experienced corporate social media practioners
I've ever chatted with. December 5, 2006
3rd Eric M., Marketing Consultant, Self-employed
was with another company when working with Ynema at BMC Software, Inc
.
Senior Product Marketing ManagerBMC Software, Inc.
Ynema is one of the best I know at getting the job done. Y is solid at researching a
project and executing, always delivering a thorough, complete task on time and within
budget. Y brings solutions and recommendations to problems, not just problems. One of Y's
strengths is to look at a situation and identifing the options for moving forward. Y is a
team player and I'd love to work with Y in the future if opportunities surface. May 9,
2008
3rd Lori M., Sr Manager, Product Management, BMC Software
managed Ynema at BMC Software, Inc.
I have only worked closely with Ynema in the last year but that year has given me high
respect for Ynema and what she can accomplish. She is highly intelligent and she goes
after the goal as nobody I have ever seen before. She is 100% focused at the end result
but does not forget to have the details in place. As the producer of talk.bmc.com Ynems is
just outstanding. She is on here way August 8, 2006
3rd Gitte C., eBusiness Globalization - Manager, BMC Software, Inc.
worked directly with Ynema at BMC Software
Sr. Vice President - Technology and Sales
Document Support Group / IKON
Ynema is a hard working dedicated professional who easily adapts to and absorbs new
technology. She excels at any task she takes on, and I would gladly work with her in any
environment if the opportunity arose - I think she would make an outstanding addition to
any team. June 8, 2009
3rd Valentino H., Electronic Document Production Manager, IKON Office Solutions
worked with Ynema at Document Support Group / IKON
Additional Information
Websites:
Human Cloud
del.icio.us
ymangum
Interests:
Snowboarding and skiing, emerging technologies, cloud computing, social media/media Web
including blogs and podcasts, golf, softball, family.
Groups and Associations:
Social Media Club
Open Source Consortium
123 Social Media Join
Austin in the Cloud Join
BMC Software Employees - Past and present Join
Central Texas SharePoint User Group Join
China Saas Market Join
Cloud Computing Join
Cloud Computing Resume & Career Group...JOBS! JOBS! JOBS! Join
Cloud Computing Standards Forum Join
Cloud Security Alliance Join
CloudCamp - Unconventional Cloud Computing Join
Cloudbook Join
Email Messaging & IT Communications Jobs Join
Enterprise Cloud Evangelists - VMWare, Citirix, Eucalyptus, Azure, Amazon for the
Fortune 500 Join
Future Trends Join
Gaming People - The Gaming People Expert Network (+10.000) Join
Geek Austin Join
HP Connections - Current and Past Employees of Hewlett-Packard Join
HP Young Employee Network Join
HRC Federal Club Member Join
InterCloud Join
Linux Against Poverty Join
Microsoft Office SharePoint Server - 2007, 2010, ... Join
Office14 Users or Office 2010 Join
Pragmatic Marketing Alumni Join
Product Management Join
Programmers and Developers Join
SMB Software Join
SharePoint 2007 & 2010 Join
SharePoint 2010 Join
SharePoint Contractor & FTE Jobs Join
SharePoint Experts Join
TED: Ideas Worth Spreading Join
The IT Developer Network Join
User Experience Join
i-TECHNOLOGY Join
iCMG Architecture World Join
Honors and Awards:
Recent: ITIL v3 certification, BMC Corporate Recognition, pragmatic product management
certification.
Personal Information
Birthday:
June 28
Contact Ynema for:
Contact me via personal email at abo0at@r.postjobfree.com
career opportunities
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Jaakko Kuosmanen
2nd Ynema Mangum
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