DIPTI PARIKH
Phone: 415-***-**** email: ***********@*****.***
A highly talented Senior Business Systems Analyst and Business/Technology leader with a
proven ability to deliver on strategic initiatives from initiation till implementation. Expertise in
business requirements/analysis of cross-functional projects and working closely with
technology in implementing optimal solutions. A skilled “liaison” between Business and
Technology. Excellent problem solving, verbal/written communication and leadership
skills.
Business/Systems Analysis Liaison between Business & Technology
Requirements Gathering/Writing Testing (User Acceptance & SIT)
RUP, UML Program/Project Management
Prototyping, UI Specs Strong Analytical skills
Gap Analysis Vendor Relationships, Partner Launches
AWARDS
ProStar Employee of the Year Sept 2005
Awarded for excellence in implementing integration project during Providian/WaMu merger
CAREER ACCOMPLISHMENTS
Providian Financial/Washington Mutual Card Services 1996 - 2009
Senior Business Systems Analyst
• Supported requirements for both new account acquisition and customer development areas
of the business with subject matter expertise in Acquisitions. Engaged mostly on medium to
high complexity projects from ideation to implementation. Few responsibilities on each
project:
Author BRD (Business Requirements Document), Use Cases and get approvals
Define Customer Experience – flow and narrative & get approvals
Participate in Prototyping for Online/Web and UI based projects – user-interface
design, site usability and navigation. Work with the team on UI Specs and
wireframes.
Engaged with web page design, screen design and user navigation design
Review and Signoff Functional Specification and Design, as applicable
Test plan, test scripts, test results review and sign off
User Acceptance testing; involved with SIT testing, as needed
Start RTM (Requirements Traceability Matrix) & review at each stage
Analyze tradeoffs between performance and usability requirements & recommend the
best based on the subject matter expertise of the platforms in use
Successfully completed several large-scale projects of varying types – building Capabilities,
•
Online projects, Enterprise wide systems solutions, Retail projects and Partnership
launches.
Business Analyst for all the WaMu-Providian Retail and Online integration projects;
worked exclusively with WaMu Strategy & Technology as well as Providian Strategy
& Technology teams to integrate enterprise systems and launch new initiatives.
Launched and/or supported numerous Partner launches - PetSmart, ESPN,
Cabela’s, HSN, eBAY, PayPal to name a few.
Few high visibility projects proud to have worked on – launching Business Card
(twice), Secured Card, Partnerships, Retail Relationship Data, Payment
Processing applications, Rewards platform, Customer Servicing projects,
Integrating IBX (Information Based Cross Selling) in Retail & call centers
applications, building capabilities like Instant Decision, Instant Credit & PS21
(Instant PreScreen), Product Choice,
Dipti Parikh Page: 1 of 3
DIPTI PARIKH
Primary liaison between Marketing and Information Technology for launching and executing
•
marketing initiatives requiring technology development & support. “Go to” person for most
of my customers & technology partners.
Support business partners and strategic initiatives by providing consultation, subject matter
•
expertise, and facilitation of issue resolution.
W ork in Partnership with Business, Operations, and Systems teams throughout the entire
•
project lifecycle to ensure successful execution of business initiatives.
Collaborate with the business to explore and determine feasibility of new Marketing
•
concepts and ideas. Work to define possible options and circle back with the business
partners.
Systems Analyst III
Prepare complete functional specifications, Use Cases, work diagrams, process models,
•
data flow diagrams, context diagrams, state diagrams, ERD and RTM (requirements
traceability matrix)
Create prototypes based on the business requirements and conduct walkthrough/review with
•
the business and technology teams
Guide/assist in planning and executing integration and user-acceptance testing; translate
•
requirements into test cases when needed.
W rite and execute SQL queries to validate the test results and design.
•
Evaluate third party software/solutions to assess if it meets internal requirements and
•
prepare the gap analysis.
Involved with making “build versus buy” recommendations.
•
Plan and direct the analysis of complex business/infrastructure problems to be resolved with
•
automated systems yielding all the required MIS.
Provide consultations to users in the area of automated systems. Lead cross-functional linked
•
teams to address business or system issues.
Follow closely state-of-the-art technology and general organizational policies.
•
Review and provide feedback on enterprise standards, architecture and SDLC. Participate in
•
discussion meetings related to these topics.
Project Manager
Managed projects effectively adhering to the PMLC and SDLC processes
•
Created Detailed Project plans and schedules using Microsoft Project as well Excel and
•
other tools
Managed project timelines effectively with tight implementation dates
•
W orked successfully with team members to extract and meet meaningful due dates
•
Coordinated and facilitated requirements analysis meetings to obtain general requirements
•
Case Methods Development Corporation, TX 1993 - 1994
Software Engineer
Extensive Systems Designing experience using IE / CASE tools (IEF 5.2) while working on
•
on “American Airlines Targeted Marketing System (AAdvantage)”. The design made
extensive use of standards and means to conserve system resources
Prepared data models, process models, data structure design, dialog flow and screens for
•
Standards Enforcement product
Assisted with data creation, data administration and testing of “Synergy”
•
Tasked with system setup, software installation as well as troubleshooting
•
Dipti Parikh Page: 2 of 3
DIPTI PARIKH
Systems Dynamics, India 1987 - 1992
Programmer/Systems Analyst/Project Leader/Consultant
Involved with variety of domestic and international assignments, in different capacities, spanning
across all areas of the system development life cycle (SDLC)
Information Strategy Planning & Resource Allocation (for several client organizations)
•
Requirements Analysis, Business Area Analysis with detailed data modeling, Process
modeling, resource/manpower planning
Quantitative Models
•
Decision Support Systems, Media Planning Products, Plant Maintenance and Parts
Control system, Ticketing system for theaters, Extensive use of Project Management
tools to help client plan/manage projects, resource planning, management reporting
Business Applications
•
Designed, developed and tested: Traders Inquiry Processing, Procurement system,
Banking system, Budgetary Reporting, Financial Ratios, Bank and Inter-company
Reconciliation, Accounting Systems, Marketing Information Systems, Fixed Deposit
Systems, Hire Purchase & Lease Systems, Sales Systems, Inventory control system
EDUCATION
M.G. Science, India
B.S. Science (Microbiology)
Rollwala Institute, India
Diploma in Computer Sciences & Applications
TRAININGS UNDERTAKEN
Object Oriented Design 1: Life Cycle, Requirements UC Berkeley Extension
Executive Overview of Object Oriented Development Fairfield and Company
Object Oriented Analysis Workshop
Object Oriented Design Workshop
Managing Object Oriented Projects
SKILLS
Excellent Analytical and problem solving skills, written and oral communications
RUP, UML, Agile, Use Cases
VISIO, Microsoft Word, Microsoft Excel, Microsoft Access, Microsoft PowerPoint, Microsoft
Project, PageMaker
CASE tools (IEF, ADW, Turbo Analyst), Rational Requisite Pro, Rational Rose, Ervin, BPWin,
C/C++, HTML, J2EE, Visual Basic, COBOL, BASIC, FORTRAN, Pascal, Assembler
Oracle, SQL Server, Informix, UNIX, Windows 95/NT/XP Pro, Windows Server, OS/2, Btrieve,
DOS, Novel Netware, VAX/VMS
Dipti Parikh Page: 3 of 3