Beth C. Cash
Lithonia, GA. ***58
770-***-**** (H)
*********@***.***
Objective:
Highly motivated with retail, fashion consulting/ imaging career path in a fashionable line of product for over 20
years with over 8 years in wireless telecommunication also, with a track record of consistently meeting and
exceeding customer expectations and company goals. Core competencies include customer relations, employee
supervision, training, operations, sales promotions, and P&L accountability, advertising, promotion, research and
development, marketing research, purchasing, distribution, package development, and finance.
Experience:
Queen Elizabeth & Chelitia’s Couture Fashion, Inc.
Store Manager, Merchandiser& Imaging Consultant, Assistant Store Manager
May 2000- ?
• Assist in opening 4 new specialty stores.
• Analyze goals being met (UPT &ADS) staying up for productivity.
• Placed orders to restock merchandise and handled receiving of products.
• Imaging and Fashion Consulting.
• Visit stores and analyze opportunities to drive sales
• Provide input to central planning organization to inform pre-season merchandising and assortment strategy.
• Managed payroll, scheduling, reports, email, inventory, and maintained clientele book and records.
• Extensive work with visual standards and merchandising high-ticket items.
• Set-up trunk shows and attended clinics for new incoming fashion lines.
• Worked with tailors and seamstress for fittings.
• Scheduled private shopping appointments with high-end customers.
• Administrative responsibilities include processing information for payroll and closing register.
• Manage total store level operations, including staff hiring, training, evaluation and work schedules.
• Handle budget planning and tracking, accounting and payroll.
• Coordinate inventory control, receiving; merchandising (plan-o-grams) and store maintenance.
• Achieved the highest sales growth in the district; store was chosen as a model store for district.
• Responsible for every phase day-to-day store operations.
• Provide welcoming service by greeting and assisting guests, and responding to guest inquiries and
complaints.
• Create an atmosphere and culture where guest satisfaction is the primary goal of all sales associates.
• Build sales by identifying and following through on sales opportunities.
• Develop marketing and ordering collateral material; utilize tools such as Access Marketing to target and
draw in potential and repeat guests.
• Promote repeat business and word-of-mouth advertising through well-executed shifts.
• Anticipate changing factors in the local market that affect business, such as office building openings
or direct competition, in order to build sales and maintain profit margins.
• Ensure the smooth operation of each shift through proper scheduling, attention to detail, positive
motivational techniques, and directional techniques.
• Monitor sales activities to ensure that guests receive satisfactory service and quality goods.
• Enforce safety, health and security rules.
• Responsible for accurate completion of Daily Sales Report and coding of invoices for payment.
• Interview, hire, and manage payroll of hourly employees; hire the best people for the job; keep turnover to
an acceptable level.
• Order products and supplies on a timely basis.
• Create schedules that meet labor expense goals.
• Responsible for setting objectives for retail employees, and for providing feedback and administering
regular performance reviews.
• Responsible for effective training of sales associates and shift supervisors, and assigning employees to
specific duties.
• Responsible for creating and sustaining a high-performance work environment for motivated employees.
• Established sales goals managed budgets and devised sales forecasts.
• Maximized sales and profitability of assigned areas through execution of company programs.
(Between October 2005-June 2006 worked at Lane Bryant FT and March 2008-September 2008 at Ashley
Stewart FT.)
Ashley Stewart, Mall of Stonecrest
Assistant Store Manager
March 2008- September 2008
• Analyze goals being met (UPT &ADS) staying up for productivity.
• Placed orders to restock merchandise and handled receiving of products.
• Visit stores and analyze opportunities to drive sales
• Recommend vendor mix at door level
• Provide input to central planning organization to inform pre-season merchandising assortment strategy.
• Managed payroll, scheduling, reports, email, inventory, and maintained clientele book and records.
• Integrated new register functions.
• Recommend assortment/allocation changes.
• Extensive work with visual standards and merchandising high-ticket items.
• Merchandised designer women's wear.
• Provide customer service.
• Maintain and restock inventory.
• Administrative responsibilities include processing information for payroll and closing register.
• Manage total store level operations, including staff hiring, training, evaluation and work schedules.
• Handle budget planning and tracking, accounting and payroll.
• Coordinate inventory control, receiving; merchandising (plan-o-grams) and store maintenance.
• Achieved the highest sales growth in the district; store was chosen as a model store for district.
• Responsible for every phase day-to-day store operations.
• Established sales goals managed budgets and devised sales forecasts.
• Maximized sales and profitability of assigned areas through execution of company programs.
• Interviewed, hired, trained, mentored, coached and evaluated performance of hourly associates.
• Responsible for personnel management, merchandise selection and presentation and store operations.
• Worked with store managers to ensure merchandise changes aligned with sales patterns.
K & G Superstore, Stone Mountain
CSR Lead (PT)
September 2008-December 2008
• Worked directly with vendors to confirm and verify shipments.
• Managed all aspects of merchandising, window displays, and stocking.
• Ensured excellence in customer service and resolved all problems at the store level.
• Managed payroll, scheduling, reports, email, inventory, and maintained clientele book and records.
• Exercise independent judgment, decision-making abilities and high level of confidentiality.
• Collaborate with various levels of management to gather information pertaining to key issues.
• Act as liaison between management and field sales personnel to ensure proper communication.
• Coordinate the interviewing process between management and new hire candidates.
• Communicate well with external contacts to properly handle direction of business relations.
• Distribute company literature and follow- up with meeting arrangements as needed.
Lane Bryant, Snellville
PT Key Holder, promoted to FT Key Holder, and Store Manager
October 2005- June 2006
• Analyze goals being met (UPT &ADS) staying up for productivity.
• Placed orders to restock merchandise and handled receiving of products.
• Visit stores and analyze opportunities to drive sales
• Recommend vendor mix at door level
• Provide input to central planning organization to inform pre-season merchandising assortment strategy.
• Managed payroll, scheduling, reports, email, inventory, and maintained clientele book and records.
• Integrated new register functions.
• Recommend assortment/allocation changes.
• Extensive work with visual standards and merchandising high-ticket items.
• Merchandised designer women's wear.
• Provide customer service.
• Maintain and restock inventory.
• Administrative responsibilities include processing information for payroll and closing register.
• Manage total store level operations, including staff hiring, training, evaluation and work schedules.
• Handle budget planning and tracking, accounting and payroll.
• Coordinate inventory control, receiving; merchandising (plan-o-grams) and store maintenance.
• Achieved the highest sales growth in the district; store was chosen as a model store for district.
• Responsible for every phase day-to-day store operations.
• Established sales goals managed budgets and devised sales forecasts.
• Maximized sales and profitability of assigned areas through execution of company programs.
• Interviewed, hired, trained, mentored, coached and evaluated performance of hourly associates.
• Responsible for personnel management, merchandise selection and presentation and store operations.
• Worked with store managers to ensure merchandise changes aligned with sales pattern.
(Car accident hospitalized for 6 wks.)
A. Roberts Telecommunication Service, Snellville
Assistant Store Manager
May 1988- April 2000
• Led team members to ensure the store met quota on a monthly basis.
• Recruit, interview, hire, and train qualified sales associates based on the day-to-day needs of the business.
• Sales of paging system and up to date technology with wireless telecommunication and accessories.
• Satisfy coverage requirements by preparing, delivering, and implementing staffing schedules in a timely
manner that meet business traffic needs and to budget.
• Provide coordination, measuring and monitoring of all sales and non-sales tasks, direction, and motivation
to store employee team to build a positive sales and service environment.
• Respond to all sales and customer issues.
• Over all Technology.
• Be responsible for the performance and accounting measures necessary to run a successful business.
• Adhere to all operational policies put out by the company and market specific objectives.
• Complete all necessary sales reporting.
• Provide ongoing coaching and development to ensure company growth.
• Partner with human resources to ensure all proper steps are being taken when dealing with personnel issues.
• Ensure that all opening and closing procedures are followed.
• Ensure the integrity of inventory and cash in the store environment at all times.
• Complete sales tracking and related reports.
• Ensure store is clean, all equipment is properly maintained and in good working order, and that selling
systems and supplies are appropriately stocked and provisioned
• Manage all customer-related activities to ensure a high level of customer service in the store environment.
• Operational and financial performance management skills, especially site P&L management
• Implement new store programs and be proactive in creating new sales initiatives.
• Ensure that all company policies are followed as well as any market specific objectives.
• Assist with managing outside sales & marketing activities as needed.
• Assist area manager in handling employee disciplinary issues.
• Identify & communicate activities within the community served by the store to increase brand awareness
and sales.
Ensure all company communications are disseminated to store staff.
•
Education:
Beulah Heights University, Atlanta GA. BA in Theology, June 2001
AIU, Buckhead, GA. MS in Fashion and Retail Management, June 2003
University of Phoenix, Marietta, GA. MA in Business Management/Marketing, June 2005
Liberty University, Lynchburg, VA. PhD in Counseling, July 2008
University of Phoenix, Marietta, GA. Doctoral of Organizational Leadership/Supply Chain
Computer Skills:
Microsoft Word, Excel, and PowerPoint, Access, Web Solar, Windows Vista, Imaging, Internet, WordPerfect,
Peachtree Accounting, QuickBooks, Merchandising.
Salary Request:
35,000.00
References
Mr. John O’Darian, District Manager, Queen Elizabeth & Chelitia’s Couture Fashions, Inc. (404) 232-
5998(office)
Mr. Rob Kale Supervisor, K & G Superstore, 404-***-****(office)
Kelly Graves, Store Manager, Ashley Stewart, 404-***-****(office) 404-***-****(cell)
Cleveland Graham, Management, Lane Bryant, 770-***-****(office)
Author Roberts, CEO of A. Roberts Telecommunication, 678-***-**** (office)