Sales Manager

DAVID J. HANCZ abnsgi@r.postjobfree.com

**** ***** ***** *****, ******* Township, MI 48306 248-***-****

DIRECTOR OF SALES & MARKETING / NATIONAL ACCOUNT MANAGER

Strategic Planning / Sales and Marketing Leadership / P&L / Growth Strategies / Negotiations / Budgeting

Product Launch / Turnaround Management / Consumer Products and Services / Startups / International

Fortune 500 Sales and Marketing Executive: I have been fortunate to enjoy a classical sales and marketing management career that

has included key positions with global leaders such as Coca Cola and RJR Nabisco with well-known brands including LifeSavers,

Planters, Oreos and Chips Ahoy. I drove revenues, improved market share and exceeded sales goals. I directed large teams and

budgets, improving customer service and maximizing profits. I also launched new product lines with unprecedented success.

Entrepreneurial Experience / Startups / Turnarounds: Associated with billion dollar companies in both food and beverage for

over a decade, I have been utilizing my extensive sales and marketing expertise in building small to mid-size businesses. My record

of accomplishment displays a history of increasing sales, reducing spending and improving operations in a wide range of situations.

Proven Record – Across Major Corporate Functions: I am skilled in many areas of executive management including new business

development in the US and throughout North America, building premier distribution networks, creating innovative packaging and

advertising, and expanding into new markets. I possess richly varied P&L experience and have consistently exceeded company sales

objectives, achieving double-digit gains in revenues and profits.

International Experience: My career has provided the opportunity to grow business throughout the US and across all of North

America with exceptional, multi-national companies.

My BA is in Communications & Advertising, with a minor in Marketing from Oakland University, and I will become an honorary

alumnus of the University of Michigan upon completion of the Executive Management Program. Skills: Exceptionally strong written

and verbal communications skills. Highly personable, working well across organizational lines. Proficient in solving problems and

implementing solutions under tight deadlines. Hands on executive, capable of efficiently managing all levels of budgets.

SELECTED ACHIEVEMENTS AND SKILLS

Orchestrated turnaround of North American business, doubling advertising and promotional space in a $2.5B market. RJR

Nabisco needed to stabilize and grow a rapidly declining base of key accounts. Negotiated comprehensive agreements with national

retailers, incorporating all aspects of marketing, sales and distribution. Increased space from 15% - 30% to recoup market leadership.

Reversed profit decline and built revenues across US positioning company as industry leader. JTI needed to boost sales in a

highly restricted, competitive market. Developed and implemented national brand showcasing campaign with installation of LED

video units. Solidified JTI’s relationship with national accounts as an industry leader. Generated additional $2M in annual sales.

Successfully launched new product in US / Midwest, 100%+ distribution. Coca Cola Consolidated needed to effectively launch

new line where Pepsi had 90% of market share in high growth energy drink category. Designed and introduced comprehensive

marketing and sales plan for national, regional and independent accounts. Exceeded sales objective at 115%, highest in the country.

Established market presence. Sotheby’s needed to grow market share in high per capita income county where competitors reigned

supreme. Developed strategic sales and marketing plan and implemented advertising and awareness strategy. Established market

presence, positioning company at the forefront of the industry.

CAREER OVERVIEW / ENTREPRENEURIAL AND FORTUNE 500 EXPERIENCE

Sotheby’s International Realty, Senior Sales Executive, 2008 to Present. Developed strategic sales and marketing plan focused on

securing luxury estate listings of $1M+. Designed and implemented advertising strategies targeting strong revenue generating estates

in top per capita income county.

Coca Cola Bottling Co. / ByB Brands, Territory Manager, ($100M Division), 2007 to 2008. Recruited to lead 100+ distributor

network with Cadbury Schweppes Bottling Group -- including eight plants -- for startup energy drink division. Successfully managed

10,000+ national, regional and independent accounts in territory and $250K budget.

JT International, Manager of Sales, Duty Free East Coast and Central US, ($44B International Consumer Goods Co.), 1998 to 2007.

Managed 80% of national chain accounts within entire US Duty Free Market. Maintained strong customer relationships through sales

and marketing management team of 12 and $750K budget.

RJR Nabisco, Manager Marketing, Duty Free North America, ($19B Consumer Goods Co.), 1987 to 1998. Promoted from entry-

level sales rep ultimately to executive management, at RJR Nabisco’s world headquarters to lead all marketing activities, including

conceptualization and implementation of national marketing plan. Directed cross-functional management team of 20 and $1M budget.

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