Sales Marketing

DERRON B. LINYEAR

**** ** **** ****** *****, FL *3133 Email: abnrg1@r.postjobfree.com

Home: 305-***-**** Cell: 305-***-****

GLOBAL BUSINESS DEVELOPMENT

Change agent with international expertise in launching new business initiatives, managing internal and external

customer relationships and building cross functional teams resulting in revenue and business volume increases.

PROFILE ______________________________________________________

• Results oriented, marketing professional with 10+ years of US and International experience with global financial and

technology institutions.

• Skillful tactician with talent to manage multi-functional teams, execute plans, promote communication and provide coaching

required to execute new business initiatives.

• Proven change agent enabling organizations to redesign sales and marketing infrastructure enabling sales and marketing

teams to improve business intelligence, increase market share and improve total customer experience.

• Bi-lingual (English/Portuguese) with near proficiency in Spanish

• Proficient with Microsoft Office, database applications, Business Objects, Balanced Scorecard, CRM applications (Siebel,

Oracle and SalesLogix) and MS Visio project management software.

Marketing and Sales Development / Market & Business Expansion/ Cross Functional Team Development/ Business

Partnership Development/ New Business Origination/ Strategic Account Management

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KEY EXPERIENCES

Market and Business Expansion

• Managed 33 local marketing managers who executed strategic marketing management program for a global financial

institution across Europe, Middle East, Africa (EMEA) countries resulting in increased revenue ($600 million to $1.4billion),

improved customer satisfaction (45% to 70%), 22,000 new customer acquisitions, and turnkey operations in 14 countries

enabling the business region to achieve “embedded bank” status within a 4 year period).

• Co-managed internal business consulting team who consolidated banking operations of Citicorp North America resulting in

the launch of the Global Relationship Bank servicing 3,000 customers across 15 industry groups in US and Canada.

• Co-pioneered and deployed Share-of-Wallet strategic account management program, creating single customer focused

sales and marketing infrastructure for 500 bankers.

New Business Origination

• Coached a team of 21 local Latin American product managers who delivered $80 million in new financings over an 8 month

period utilizing new IT financing programs.

• Redesigned HPFS Latin American sales incentive program resulting in 750% increase in nominations and $50 million in new

business opportunities.

• Delivered 150% increase in financing revenues from a key $100 million regional vendor program.

Strategic Alliance Partnership Execution

• Pioneered 3rd party alliance program with key Latin America business partner of a major technology company resulting in

new agreements with additional partners and the development of a new global business alliance unit.

• Implemented marketing alliance with a key Latin America IT partner of a major technology company resulting in $100 million

in business opportunities, cross border deal flow in US and Canada and cross sell from 7 new business partners.

• Enabled key technology manufacturer to achieve greater than 15% penetration/attach rate with customer and business

segments by managing key internal and external business relationships and sales teams.

• Enabled IT financing business for Latin American arm of global institution to achieve “trusted advisor” status with key IT

manufacturers and channel partners resulting in new client acquisitions and local success stories.

DERRON B. LINYEAR Page 2 of 2

Multi-functional Team Development

• Led cross functional teams who restructured a $20 million financing program for a major technology manufacturer resulting

in a single standardized customer engagement process, 70% reduction in delinquencies and improved channel partner

satisfaction.

• Managed project team that launched 1st Asset Management product for Latin American arm of a major technology company.

• Led virtual team who redesigned $200 million vendor program with key financing partner of Latin American arm of a global

financial institution enabling the business to achieve preferred financing partner status with channel partners and key

customers.

Marketing & Sales Integration

• Elected to HP + Compaq post merger business transformation taskforce that integrated people, systems and processes

leading to a global Hewlett Packard Financial Services (HPFS) origination, funding and asset management infrastructure.

• Represented marketing as a taskforce member that established the CITIGROUP global product innovation and success

transfer program enabling global businesses to accelerate innovation, success transfer and knowledge management.

Sales Development

• Represented marketing and sales development as a member of a taskforce that migrated Salesforce.com to Siebel

SalesLogix enabling a major technology company to utilize a single global CRM tool.

• Elected to HP + Compaq post merger business transformation taskforce that integrated people, systems and processes

leading to a global Hewlett Packard Financial Services (HPFS) origination, funding and asset management infrastructure.

• Implemented Latin American sales development program for 160 employees, leading to global sales team training

standards.

EMPLOYMENT HISTORY ______________________________________________________

LINYEAR & ASSOCIATES, MIAMI, FL 2008- present

FREELANCE BUSINESS AND ORGANIZATIONAL CONSULTING

HEWLETT PACKARD FINANCIAL SERVICES (HPFS), MIAMI, FL 2003-2006

REGIONAL BUSINESS DEVELOPMENT MANAGER- LATIN AMERICA, MIAMI, FL 2003-2006

CITIGROUP, NEW YORK, NY 1993-2003

VP, BUSINESS DEVELOPMENT- ASSET BASED FINANCE LATIN AMERICA, MIAMI FL 2001-2003

AVP, MARKETING MANAGER - GLOBAL CORPORATE BANK, NEW YORK, NY 2000-2002

RVP, MARKETING - EUROPE, MIDDLE EAST AND AFRICA REGION, SAO PAULO, BR 1996-2000

ASSOCIATE, STRATEGIC PLANNING – GLOBAL INVESTMENT BANK, NEW YORK, NY 1993-1996

EDUCATION _______________________________________________________________

Bachelor of Arts degree in Business Administration, major in Finance, Cum Laude, 1992

MOREHOUSE COLLEGE, ATLANTA, GA

Strategic Marketing Management Executive Education Certificate, 2005

STANFORD UNIVERSITY GRADUATE SCHOOL OF BUSINESS, STANFORD, CA

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AWARDS

HPFS Latin America Individual Contribution Award, (12/03, 4/04, 6/04, 2/05, 6/05, 8/05, 11/05)

HPFS Making History Team Award, (12/04, 10/06)

GLOBAL BIZ DEVELOPER

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