PERRY MAUGHMER

***** ******** **** ****** ** Thornville, Ohio 43076

Home: 740-***-**** Cellular: 614-***-**** E-Mail: abnr5d@r.postjobfree.com

EXECUTIVE – LEVEL MANAGER

BRAND STRATEGY & MANAGEMENT PROFIT CENTER OPERATIONS

CAREER HIGHLIGHTS

CORE COMPETENCIES

Margin Improvement Orchestrated strategy expanding operations to 3 different markets,

increasing annual revenues from $6 million to $30 million; coordinated

P&L Administration

openings of 20,000 square-foot stores by due dates and exceeded grand

Strategic Business Planning opening sales budget over 15%. Vice President of Operations … Just

for Feet

Creative/Strategic Selling

Oversaw all facets of new store construction, staffing (30-50 associates),

o

Contract Management

marketing and ongoing operations; collaborated with general contractor

Market Analysis/Research and oversaw planning and project management.

Major Account/National Sales Brought in to spearhead comprehensive improvements to district (not

achieving positive Earnings Before Interest and Taxes – EBIT in over

Merchandising/Promotion

4 years); achieved 10% EBIT via operational and sales initiatives as well as

Sales Presentations by reducing inventory by $900,000, lowering turnover from 50% to 15%,

and coordinating facilities savings and depreciation of $143,000 annually.

Vendor Negotiations

District General Manager … CORT Furniture Rental

Client Needs Analysis

Guided administration manager to company’s national award for best

o

Performance Evaluations performing department (after placing in bottom 10% of performers

prior year).

Productivity Improvement

Staff Training & Development Saved organization from complete loss via guidance through

reorganization and eventual merger with industry competitor;

Inventory Management

managed relationships and represented company in meetings with both

Expense Control accountants and legal team, secured commitment of buyer, facilitated

merger of operations, and served in advisory role to owners of both

Budgeting & Expense Reports

organizations throughout transition (including rebranding and

Financial Management redevelopment of operational processes and procedures). Director of

Operations … Schmidt Nursery Company/Winnscapes

Client Management

Promoted after 60 days after establishing strength in application of

Policy/Procedure Development

strategic account management principles; increased sales for client 21%

Project Planning & Analysis over previous year, moved to Top 10 client and produced 41% increase in

revenue over previous year, and produced over 60% of content for strategic

Project Management

account management training currently required for all client sales team

Startup/Turnaround

members. Senior Client Sales Manager – Alliance Data

PROFESSIONAL EXPERIENCE

ALLIANCE DATA … Columbus, Ohio 2007 to 2009

Provider of loyalty and marketing solutions derived from transaction-rich data; company manages more than 107 million consumer

relationships for some of North America's most recognizable companies. Employs 7,000 associates at more than 50 locations worldwide.

Senior Client Sales Manager

Administered all facets of business development functions (for accounts generating $350 million annually)

creating and implementing loyalty programs in brick and mortar and web channel environments;

accountable for penetration and growth strategy planning and execution, client budget management and reporting,

strategic account management (providing expertise on data marketing, payments solutions, and customer loyalty),

cross-sales of products, and development of product capabilities and sales campaigns.

Recruited, developed techniques and ensured performance of up to 11 direct/in-direct reports (comprising

members of strategic account management team); included staff in advanced analytics, business insights, risk,

cobrand/bank card, product development, marketing communications, and pricing.

PERRY MAUGHMER Résumé Page 2

Effectively managed $1 billion client with $425 million sales budget; other client accounts included

Hanover Direct, Colombian Emerald, Dell, Gander Mountain, Sports Authority, and Z Gallerie; successfully

increased credit sales for Hanover Direct, Gander Mountain, and Sports Authority .

Created programs and received client approval to commit $2.1 million in marketing funds to multi-

channel direct marketing campaigns; also advised client to reinvest $25,000 in saved discount feeds to future

marketing campaigns (versus accepting rebate) as well as secured commitment to proposal utilizing rebranding

credit program as loyalty program.

Guided brainstorming and development of primary concept (in collaboration with advertising agency)

for client rewards program; ultimately increased external purchase of card 7% during promotional period;

leveraged results to run 3 additional marketing programs generating over $680,000 in incremental sales.

CEO FOCUS … Columbus, Ohio 2005 to 2007

National coaching company (with 25 offices) and local peer consulting group of company presidents and CEOs from various industries;

organization focused on addressing business issues confronting members with ultimate aim on facilitating business growth and improvement.

Regional Director

Functioned as executive advisor/coach and coordinated functions including group discussions and speaker

presentations (facilitating business management and professional issue resolution). Provided expertise to

members on organizational development, annual budgeting and sales forecasts as well as consulting projects

comprising succession planning, emergency business planning, and new mission and vision statements. Significantly

expanded membership base.

NOTABLE PROJECTS

Enabled client to drive greater revenues through closure of single line of business and redirection of

funds to core business; also addressed and advised against client strategy placing junior executive in position

recently departed by vice president; created pro forma sales projections and utilized management analysis

instrument (DISC) to demonstrate lack of strengths (in required area) by elevated staff member.

Played pivotal role enabling client to avoid bankruptcy and continue to operate viable business; utilized 3

years of financials (sales and expenses) to create forecasting document (previously unavailable) and enabled client

to view and act on monthly trends, ultimately resulting in expense reductions.

Reversed underperforming operations through reorganization of mortgage company (as company went

unprofitable for 22 consecutive months); collaborated with owner on plan of action reducing staff (50%) and

overhead (without adversely affective revenues); within 30 days of implementing plan, company showed profit as

well as generated positive cash flow.

Addressed and resolved gaps in sales productivity as well as launched succession plan in 25-year old

construction company; created job descriptions and performance evaluation process fully integrated with

business needs; collaborated with sales recruiter to fill vacant position; liaised with local attorney to begin working

with owner on ESOP for business as part of departure strategy; successfully filled sales position and exceeded

sales and profit goals for following 2 quarters.

CORT FURNITURE RENTAL … Columbus, Ohio 2000 to 2004

Provider of global relocation services, space planning, housing solutions and furniture for home and office; employs 2,500 associates. Owned by

Berkshire Hathaway.

District General Manager

Orchestrated and oversaw all facets of Columbus, Ohio district operating functions including residential

and commercial rental, retails sales (exceeding $3 million annually), general administration, and warehouse

and delivery operations (carried out in 4 separate facilities); ultimately accountable for profitable growth and

containment of capital budgeting and operating expenses.

Scope of responsibilities included overall business strategy planning, budget maintenance, resource allocation,

marketing and merchandising, sales and advertising/promotion oversight and execution, account management,

contract negotiations, administrative and human resources functions, and merchandise and inventory management.

Ensured performance of 5 direct report supervisors overseeing up to 30 staff in commercial sales, residential

sales, retail sales, administration, and distribution departments; spearhead staff interviewing, hiring, training,

and performance appraisals.

PERRY MAUGHMER Résumé Page 3

Led district to profitability for first time in 3 years and guided staff to first performance bonuses in 5

years.

Reduced inventory by $900,000 (over 12 months) and lowered depreciation by 18% as well as reduced

our need for satellite facilities (saving $100,000 annually) through development and implementation of

inventory liquidation strategy; also reduced payroll (adding $50,000 back to profit and loss report) as strategy

eliminated need to count stock in monthly inventories and conduct visits to facilities.

Spearheaded significant projects providing US Census and TSA with furniture (generating $650,000 -

$700,000); coordinated significant labor contributions as well as logistics functions, and overcame hurdles

associated with constant service and inventory management (on-site and within warehouse).

Lowered turnover from over 40% to less than 15% through modification of hiring and human capital

management functions; ensured regular evaluations and confirmations, allocated communications showing

appreciation during employment anniversaries, and extended profit sharing bonuses to all district team members.

Accountable for performance of largest client relationships with 3rd party customers (representing

approximately 35% of revenues); included management of Execustay by Marriott and Bridgestreet International.

SCHMIDT NURSERY COMPANY/WINNSCAPES/MSE & ASSOCIATES … Columbus, Ohio 1995 to 2000

Landscaping company specializing in both corporate and residential clientele throughout central Ohio; recognized by Ohio Nursery and

Landscaping Association for superior quality of services provided.

Director of Operations

Orchestrated and oversaw all facets of daily functions throughout full-service landscape contracting

operations, maintenance company and retail garden center; accountable for profit and loss performance of

entire organization.

Orchestrated purchase of assets and eventual merger with Winnscapes; served as internal consultant to

owners of both organizations and contributed to sale of assets as well as workforce consolidation,

policy/procedure and job description redevelopment, insurance proposals, facility rehabilitation, property rental,

and rebranding of both organizations into single entity.

EARLY CAREER HISTORY

JUST FOR FEET … Columbus, Ohio

Vice President of Operations (1991 – 1995)

ADDITIONAL EXPERIENCE

FRANKLIN UNIVERSITY GRADUATE SCHOOL OF BUSINESS … Columbus, Ohio 2005 to Present

Adjunct Professor

Delivered 1,500+ hours of graduate business courses (with 20-30 students per class) addressing strategy,

leadership, and executive decision making as well as all phases of business lifecycle for MBA program;

assisted with development of curriculum relative to business strategy and leadership.

Recognized with high degree of success marked by over 95% referral rating from students; recipient of

awards including “Robert L. Bailey Teaching Award” (2006 and 2008) as well as “David Award” for

outstanding contribution to student development (2005).

EDUCATION AND CREDENTIALS

FRANKLIN UNIVERSITY … Columbus, Ohio

Graduate School of Business

M.B.A., 2000

FLAGLER COLLEGE … St. Augustine, Florida

Bachelor of Arts, 1989

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