Sales Manager
Resume:
DawnMarie DiGiose
**** ********* ******, ***** ********, New York 11710
abnqd1@r.postjobfree.com
Objective
To obtain a challenging position enabling me to apply marketing, sales and management experience, while contributing to
the success, growth and development of brand(s) in the marketplace.
Experience
SOUTHERN WINE & SPIRITS Market Manager
April 2006 – February 2008
Long Island, New York
Represent the nation’s largest distributor of wines and spirits by focusing on consumer education marketing initiatives in Metro New York.
Develop and implement innovative wine and spirit education programs within off-and-on premise accounts.
Verify all departmental requests and operations are within the confines of New York State laws, client restrictions and account limitations.
Hire, train and manage four full-time area managers and over 100 part-time educators for the New York region.
Partner with suppliers to create marketing programs i ncreasing brand awareness through consumer trial and education.
Administer and oversee budget allocation, payroll and billing, comprehensive recap reporting and new business presentations.
Formulate market strategies based on distributor sales and supplier budgets, focusing on brand development within target market s.
Direct and customize promotions and special events from negotiation, planning and merchandising through execution and recap.
Generate, assemble and distribute weekly, monthly, quarterly and ann ual reports encompassing detailed program data.
Troubleshoot and diagnose complications and obstacles efficiently and effectively, ensuring positive resolution.
TRI-STATE BEAUTY SYSTEMS Sales Manager
February 2004 – March 2006
Long Island, New York
Exclusively oversee sales for Farouk Systems (BioSilk, Chi, etc.), Joico, Paul Brown and other manufacturers within the Long Island area.
Research market trends and demographics, track market saturation and locate, secure and maintain business needs.
Recruit, employ and coach a staff of over 15 full-time territory sales personnel; monitor, record and assess employee progress.
Create, process and present administrative reports including market forecasting, budget projections and annual revenue.
Initiate and devise an incentive program and tiered compensation structure to motivate and encourage sales and employee retention.
Assist sales representatives in closing and generating new business; consistently follow up to ensure client satisfaction and preservation.
BEAUTY PRODUCTS INC. Sales Representative
Long Island, New York September 2001 - February 2004
Exclusively represent Paul Mitchell, Goldwell, Conair, Centrix and many other manufacturers within the Long Island area.
Consecutively achieve top award in sales and growth for Paul Mitchell and Centrix and upheld the highest up-sell rate in New York State.
Cultivate, retain and service an account base of over 150 while aggressively networking to secure new doors.
Produce and host educational seminars, symposiums, special events and trade shows for existing and potential clients.
Unveil and launch new products and services, sell in multiple lines and programs and negotiate exclusivity agreements.
Monitor and track diversion to sustain brand integrity; conduct inspections to minimize illegitimate and counterfeit sales and distribution.
STAR-LITE PROMOTIONS Business Owner / General Manager
June 1996 – September 2001
New York, New York
Represent Philip Morris (Parliament), Captain Morgan, Alize, Budweiser, Jagermeister and others executing on-premise event marketing.
Collaborate with GMR Marketing, Momentum Marketing and The Hart Agency to implement strategic marketing plans for multiple brands.
Tailor national marketing campaigns for high profile brands, complacent to the laws and restrictions of New York State.
Secure placement of on and off premise events at high volume accounts on behalf of suppliers throughout the New York area.
Locate brand needs; distribute POS and POP material; merchandise accounts maintaining and enhancing brand image.
Develop and implement systems of checks and balances ensuring quality control and brand uniformity throughout the region.
Education
LONG ISLAND BUSINESS INSTITUTE Business Administration
Degree Conferred – October 1994
Commack, New York
SUFFOLK COMMUNITY COLLEGE Business Administration
September 1992 – June 1993
Selden, New York
Skills
Microsoft Office, Corel Suite, ACT, Goldmine, Quicken, QuickBooks, Print Shop, Print Master, Internet Applications
References
Professional and character references furnished upon request
Contact this candidate