Gerald A. Nista *** Bay Rd., Mill Valley, CA *****
abno5n@r.postjobfree.com
Creative Project Manager 415-***-****
Project Manager & Product Designer well-versed in the creative and organizational demands inherent to the
creative services field due to a 10-year career in the print production industry. Effective collaborator with
designers, editors, marketers, PR specialists, clients, and vendors, both in terms of design capability and
penchant for keeping projects on schedule, on budget, and on spec. Value offerings include the following:
On-Boarding & Buy-in Master Scheduling Client Management
Project Kick-Offs Product Design & Builds Vendor Management
Budget & Costing Workflow Management Contract Negotiation
WORK EXPERIENCE
Custom Design Projects
SMITH & HAWKEN, NOVATO, CA 08/2007 – 12/2008
at Smith & Hawken and
PRINT PRODUCTION MANAGER
Williams-Sonoma
Brought on board to optimize package production from within Creative
Services department, taking up additional role as product designer on behalf
Retail Product Packaging
of Marketing, Public Relations, and Merchandising directors.
Devised new package
PROJECT MANAGEMENT OF 300+ structure for relaunch of
CREATIVE PROJECTS
Essential Oils product line
• Served as liaison between creative team, branding agency, vendors,
generating $30 million.
and (in some cases) Ohio-based parent company.
• Established parallel production processing by ordering 3-4 samples from Replaced bulky plastic
vendor, enabling multi-department tasks to run concurrently. packaging of high-end
• Instituted one-source vendor management for retail packaging, linens with simple cross
eliminating need to negotiate with 25-30 vendors for each project. ribbon and promo card,
enabling consumers to
• Expedited packaging production time by 3-4 weeks per project by
feel product prior to sale.
requesting photo requirements earlier in the cycle and bringing Art
Director into direct communication with buyers.
Designed cylindrical
casing for tea/spice ball,
WILLIAMS-SONOMA, INC., SAN FRANCISCO, CA 01/2007 – 08/2007
better showcasing product
PRINT PRODUCTION MANAGER, BRAND PACKAGING and allowing for unique
displays in half the space.
Took ownership of development of all packaging products and related
materials across Tabletop, Food Prep, and Kitchen Tools categories,
Converted hat box into
overseeing production efforts ranging from 1-4 months in scope.
decorative drum with
satin cord handle to hold
PROJECT MANAGEMENT OF 200+ CONCURRENT PROJECTS
12-plate dinner set for
• Brought cohesion to cross-functional team of designers, artists, project “12 Days of Christmas”
managers, vendors, and business executives. holiday theme.
• Communicated regularly with worldwide vendors in Asia, Europe, and
Co-created and designed
the Middle East, scheduling projects and negotiating contracts in line
canvas wrap packaging
with buyer’s budget and vision.
with stitched pockets that
• Contributed directly to design process by co-conspirating packaging
doubles as a utility bag
ideas, building 3D prototypes, and managing designers in executing
for limited edition bulb
layout, photo requirements, and color retouching.
collection.
AMBROSINO, MUIR, & HANSEN, SAN FRANCISCO, CA 09/2006 – 12/2006
PR & Marketing Collateral
CONSULTANT / PRINT PRODUCTION MANAGER (3-MONTH CONTRACT)
Devised showcasing tools,
Hired to execute mission-critical campaign mailers on extremely short notice,
including viewfinder with
preparing printers in every state and negotiating deals up front.
product reel, CD with
branded book, and metal
PROJECT MANAGEMENT OF 400+ CAMPAIGN MAILERS
clip ring with flash cards.
• Coordinated design and printing of up to 500,000 multi-state direct mail
Produced postcard mailers
pieces on sub-24-hour deadlines, achieving 99.9% success rate.
and fold-out-panel
• Dropped printing rates as much as 20% by staging bidding wars.
marketing brochure.
Gerald A. Nista 708 Bay Rd, Mill Valley, CA 94941
abno5n@r.postjobfree.com
Creative Project Manager 415-***-****
WORK EXPERIENCE
Page Two
FRUITRIDGE PRINTING, SACRAMENTO, CA 03/2006 – 09/2006
ACCOUNT EXECUTIVE, PRINT PRODUCTION
Shifted into sales role to expand business acumen beyond in-house production, exercising talents in relationship
building, marketing, and business development. Served as 1 of 2 sales reps for the ultra-competitive Bay Area.
CLIENT MANAGEMENT OF 150 SELF-GENERATED ACCOUNTS
• Built pipeline from scratch through personal network, direct mailers, email newsletter, and trade
shows, generating $25,000 in revenue within 3 months.
• Surpassed management’s expectations, creating $50,000 in pending deals out of 150 warm
leads by month six just prior to major budget cuts.
PARIS PRINTING, POINT RICHMOND, CA 03/2001 – 03/2006
PROJECT MANAGER & PRODUCTION COORDINATOR
Headed high-volume production efforts for 5 years, including engineering press layouts, leading press checks,
managing external vendors, and supervising post-press departments and traffic departments.
PROJECT MANAGEMENT OF 150+ PRODUCTION PROJECTS PER YEAR
• Maintained near 100% success rate in meeting aggressive deadlines under budget, perfecting
ability to resolve unforeseen challenges and bottlenecks quickly.
• Ensured productivity among offsite vendors by communicating project specs in detail,
continually negotiating fees, setting strict schedule, and checking in frequently.
• Established open communication between client and production team, remaining transparent
and accessible to clients to foster long-term relationships.
ANDERSON LITHOGRAPH, SAN FRANCISCO, CA & LOS ANGELES, CA 09/1998 – 02/2001
PRODUCTION COORDINATOR
Led pre-press, press, and post-press activities for this producer of award-winning brochures, catalogs,
annual reports, and magazine inserts, serving as first-point-of-contact to local and national sales reps.
PROJECT MANAGEMENT OF 100+ DESIGN & PRINT PROJECTS PER YEAR
• Lauded as primary production manager on award-winning campaigns with industry leaders Gap,
Honda, IBM, and Microsoft.
• Launched Anderson’s San Francisco operations in Sep. 1999, seamlessly transitioning existing
clientele and building platform to capture new Bay Area market.
PREVIOUS EXPERIENCE
Project Manager: Graphic Arts Center, Pasadena, CA 10/1995 – 09/1998
Estimator: Continental Graphics (Rush Press), San Diego, CA 07/1994 – 09/1995
Customer Service Rep: Eastern Color Printing, Avon, CT 11/1989 – 06/1994
TECHNOLOGIES
Adobe Creative Suite (Acrobat, Illustrator, Photoshop), Microsoft Office Suite (Word, Excel, Outlook,
Entourage), Filemaker Pro; Windows (PC) and Macintosh operating systems.
EDUCATION
Rochester Institute of Technology Rochester, College of Imaging Arts & Sciences, New York, NY
Bachelor of Science in Print Media Sciences