Manager Sales

Jennifer Burns

** ****** ***** ****

Westerville, Ohio 43081

412-***-**** ***********@*****.***

A visual merchandising professional, with more than seven years of corporate experience in

progressively responsible positions with exceptional communication, leadership and

organizational skills. Project oriented with attention to detail and commitment to timelines and

strategic goals.

Professional Experience:

Express, Corporate Columbus, Ohio (2006 - 2009)

Visual Merchandise Manager – Men’s & Window’s

Oversee seasonal visual merchandising strategy for the men’s division developing presentation

for 500 men’s stores, driving wall elevations, fixture usage and displays

• Partner with merchants and planning to drive productivity, capacity and space planning by

category (men’s business $563m in 2008 up $36.8m)

• Influence merchants and design on development of the product line, providing a seasonal

presentation in order to drive volume and identify big ideas

• Lead and execute monthly floorset for executive signoff, for chain rollout

(manage styles by department, average store units, outfitting, promotional strategies and

merchandise flow)

• Manage monthly floorset hours for 500 stores (saved 19k hours/ $192k in 2008)

• Lead communication and visual merchandising strategy on all price and style tests through

thoughtful planning and execution in stores indicative of a chain rollout

• Manage regular weekly communication with the field regarding promotions, window and visual

merchandising updates based on sales and product deliveries

• Drive customer in-store experience, focusing on newness, creating innovative displays, prop usage

and fashion projection that reflects the brand image

• Support and drive mannequin fashion projection in partnership with stylist

• Conduct store visits (including holidays and Black Friday) in partnership with Regional Visual

Managers and Field Visual Director

• Facilitated seasonal presentations for Q3 and Q4 floorsets in corporate flagship store to coach

district and regional managers on in-store customer experience

• Led coaching and development sessions for store managers, regional visual managers, and

associates on company visual standards in high profile stores in New York, California, Chicago

and Miami

• Manage the development and production of the men’s and women’s window visual directive

distributed to 550 stores

Limited Brands, Express, Corporate Columbus, Ohio (2004 - 2006)

Visual Merchandise Coordinator – Women’s

Manage the floorset process for casual sportswear, jeanswear and accessories developing

presentation

for 550 stores, driving wall elevations, fixture usage and displays

• Actively participate in seasonal product laydowns with design and merchants

• Manage floorest planning seasonally to drive capacity and fixture productivity

• Analyze weekly selling in partnership with merchants in order to react to business needs to

maximize sales and future merchandising placement

• Create weekly communication for stores to support changes in promotional strategies and

merchandise flow

• Manage testing process inclusive of weekly price and style tests to drive business strategies

(develop merchandise placement and create store communication)

• Travel stores seasonally in partnership with field visual team

Jennifer Burns 412-***-**** Page 2

American Eagle Outfitters, Corporate Warrendale, Pennsylvania (2002 - 2004)

Visual Merchandise Coordinator – Women’s

Manage the floorset process for the 160 sunbelt region stores

• Support the women’s team in floorset development and execution for total company

• Oversee the intimate apparel and dorm wear floorset process (manage fixture capacity, color

focus, styling, floorset photography and corporate document production)

• Partner with merchants and planning to increase store volume and profitability

• Contribute merchandise expertise in pre season sample reviews with design in NY

• Mentor the development of Jr. Visual Coordinator and floorset team associates

• Analyze weekly product selling with the merchants to drive merchandising solutions for best

sellers and new arrivals

• Develop innovative merchandising ideas through display, product placement, fixture usage and

propping

Howard Hanna Real Estate Services Sewickley, Pennsylvania (2001 - 2002)

Marketing Coordinator

Support multi million dollar real estate specialists in daily operations

• Plan advertising initiatives for clients on a weekly/monthly basis

• Design custom property brochures, newspaper advertisements, and web pages

• Oversee property photo shoots including scheduling and photography

Abercrombie & Fitch Atlanta, GA and Columbus, OH (1998 - 2001)

Assistant Manager

Internship MIT Program July 2001 – September 2001

• Mentor the development of associates in product knowledge, visual standards and customer

service

• Analyze store financial goals in order to achieve weekly/monthly sales plan

• Manage and perform all procedural responsibilities for daily store operation

• Identify and recruit high caliber individuals for associate positions

Education:

Ohio University, Athens, Ohio 2002

Bachelor of Science in Human and Consumer Science

Major: Retail Merchandising

Related skills:

QuarkXPress, Adobe Illustrator, In Design, PhotoShop, Microsoft Word, Excel, Acrobat,

Photography, Mannequin Styling

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