Sales Manager

Travis A. Breunig, MBA

W*** U.S. Highway ** – Arkansaw, Wisconsin 54721

612-***-**** – *************@*****.***

Experienced Sales & Marketing Manager

I have created marketing plans for retail customers on product placement, end caps, and

also on analyzing there sell through numbers. With this information I have been able to

create new and better ways to cross merchandise products at the retail level to increase

sales. I have managed direct and independent sales forces across the country. I have had

increases in sales every year that I have been in a management role. I have been able to

use my education and the hands on experiences that I have gained in the field working

with my sales representatives to help them succeed in growing there sales with there

customers.

CORE COMPENTENCIES

Strategic Market Planning Business Development Merchandising & Promotions

National Accounts Contract Negotiations Pricing & Proposals

Sales Best Practices Communications Product Line Review Process

Sales Force Development Sales Force Management Account Management

Territory Management Market Analysis Consultative/Solution Selling

PROFESSIONAL EXPERIENCE

Sales & Marketing Manager August 2008 – August 2009

Universal Cooperatives – Animal Health, Eagan, Minnesota

- Manages Sales & Marketing for the entire United States throughout the

Cooperative network & other channels of distribution.

- Always pursuing and opening up new business/distribution channels

- Set up & worked distributors/member shows

- Created promotional marketing calendar for each vendor

- Communicated with accounts and sales force via, phone, e-mail & visit’s

Key Achievements:

Created a marketing & sales calendar for key vendors and members to use to

promote Animal Health products through dealers.

Created new ways to market to the dealers and end users to increase sales.

Created new ways to merchandise products throughout stores to create cross

promotions to bundle vendors & products together to make it easier for the end

user.

Territory Sales Manager – Mid-West/Western December 2007 – August 2008

Variform, Inc. – Kansas City, Missouri

- Manages (35) 1-Step Building Material Distributors in 16 states (WI, MN, IA,

ND, SD, MT, WY, ID, UT, NM, AZ, NV, OR, WA, CA, AK)

- Always pursuing and opening up new business/distribution

- Set up & worked distributors shows

- Crated promotional marketing calendar for each distributor

- Communicated with accounts and sales force via, phone, e-mail & USPS

1 - Travis Breunig Resume

Work with distributor sales representatives to open business with home builders,

-

remodeler’s & installers

Key Achievements:

Opened up 2 new distributors in AZ & AK in two months

Opening up distribution in places where we had no market penetration before

Regional Sales Manager – Mid-West/Western April 2006 – December 2007

Century Drill & Tool Company, Inc - Green Bay, Wisconsin

- Manages (3) Direct & (14) Independent Sales Representatives in 22 states (WI,

IL, MN, IA, ND, SD, NE, MT, WY, ID, UT, CO, MO, KS, OK,TX, NM, AZ,

NV, OR, WA, CA)

- Marketed to Mid-States, United Hardware, Do It Best, True Value, ACE

Hardware, Wheatbelt, Orgill, Blish-Mize, Handy Hardware

- Set up & worked trade shows/buying markets

- Help buyers with product layouts – plan-o-grams at retail levels

- Designed End Cap Displays for use at the retail levels

- Created and managed annual Sales Budget

- Communicated with accounts and sales force via, phone, e-mail & USPS

- Sales Force Management & Development hiring & releasing sales representatives

- In change of hands-on training for sales representatives, current customers &

prospective customers on product benefits and how to sell their customer on them

- Product line review process internal & external

- Came up with the sales best practices used for outside sales representatives

Key Achievements:

Increased sales by 11% in 2006

Increased sales by 10% in 2007

Opened several multi-store chain accounts in 2007

Self-Employed January 2004 – April 2006

Arkansaw, Wisconsin

- Home Improvement/Remodeling

• Rough & finish carpentry, drywall, painting, texturing, electrical, plumbing,

hardwood, laminate & tile flooring, windows, interior & exterior doors, finish

basements, exterior decks

- Custom Cabinetry

- Landscaping

Key Achievements:

Being able to have enough projects lined up to have steady work

Having a good reputation in the area for the work that I do

District Sales Manager – Mid-West January 2000 – January 2004

Robert Bosch Tool Corporation – Mount Prospect, Illinois

- National account responsibility for the farm channel

- I was part of product focus groups for new products and packaging

- Set up & worked trade shows/buying markets

- Help buyers with product layouts – plan-o-grams at retail levels

2 - Travis Breunig Resume

Designed End Cap Displays for use at the retail levels

-

Communicated with accounts and sales force via, phone, e-mail & USPS

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Managed 3 Representative Agencies supervising 11 independent representatives

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in WI, IL, MN, IA, MO, ND, SD, NE, KS sales territory

- Marketed to Mid-States Distributing, United Hardware, Blish-Mize, Mills Fleet

Farm, Blains Farm & Fleet, United Building Centers, Wheatbelt Distributing

Key Achievements as District Sales Manager - February 2002 to January 2004

Promoted due to sales increases and knowledge of industry

Grew new account base from near 0 to 25 in 24 months 2002 & 2003

Increase power tool business by over $100k in 2003

Key Achievements as Retail Sales Representative - January 2000 to February 2002

Sales Representative of the Quarter 2001

Captured $80,000 increase in new business in a single month 2001

Able to get new products placed in the mid-west market for The Home Depot

EDUCATION

Masters of Business Administration - Management - 2004

University of Wisconsin – River Falls

Bachelor of Arts – Business Management - 1999

Waldorf College

Associates of Arts – Business - 1998

Waldorf College

OTHER INFORMATION

Boy Scouts of America Eagle Scout

Personnel Committee Member English Lutheran Church

President of Waldorf College Ski Club

Member of Waldorf College Concert Band

Ability to pursue and close sales leads with small and large businesses

Strong interpersonal communication skills

Extensive use of Microsoft Office Suite

Vast knowledge in the construction field on building materials and tools

3 - Travis Breunig Resume

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