Sales Customer Service

Saul Orbach

**** ********** **** **** ***** **** Silver Spring, MD 20902

Mobile Phone: 516-***-**** ****@**************.***

Visionary executive leader for emerging and distressed organizations who thrives in and

Profile

manages complexity exceptionally well. Track record of bringing tough situations to

successful closure. Highly skilled in creating and implementing strategic plans, recruiting

and developing great people; successful in managing P&Ls, generating revenue, raising

capital, and building and growing strategic alliances.

• General and operations manager with keen leadership and decision-making abilities.

Strengths

• Able to deliver market share gain, revenue growth and increased shareholder value through

innovative leadership.

• Ability to provide clear leadership in diverse industries and market segments.

• Track record of increasing sales.

• Effective interpersonal skills - good at building relationships, persuasive, clear

communicator.

• Professionally proficient with analysis and problem solving.

• Personally motivated by specific vertical markets and business challenges.

• Tenacious, driven, and highly self-motivated leader with high achievement standards.

• Takes initiative and creatively see issues through to completion.

Mar 2007 -

Experience Aguru Images

Present

Founder and COO

Identified an exceptional investment opportunity; developed and executed the business

strategy to successfully launch the company, and led company.

• Devised innovative problem/solution business model for Aguru, a high-tech developer of

products and services used to capture, measure, edit and output lighting conditions of real-

world textured surfaces for use in 3D computer-generated imagery, a $600M a year market

• Lead capitalization efforts raising $2 million

• Negotiated 3 multi-year, exclusive technology licenses with an IP portfolio of 11 patents

• Identified market opportunities and implemented marketing and sales strategies to

commercialize Aguru’s products and services including closing first major project valued at

$150,000

• Managed company operations and revenue growth, developing a pipeline of $6M for 2009.

• Negotiated and closed all company contracts, including funding, sales, operations and

employment

• Recruited stellar advisory board from industry leading companies such as Pixar,

Dreamworks, ILM, Digital Domain, Paramount, Adobe, Autodesk, Microsoft, EA, USC, etc.

Aug 2005 -

Angle Technology Ventures

Mar 2007

Entrepreneur in Residence

Identified and evaluated technologies with investment potential and managed due diligence

projects to create technology-based businesses.

• Developed a dealflow pipeline with academic and research institutions whose high-tech

projects could be sources of start-up companies under the Angle investment criteria.

• Carried out exhaustive due diligence on six projects. One project related to medical

informatics which was of interest to Angle was discontinued as a result of my research. One

turned into Aguru

• Identified key technology professionals; recruited several to form Aguru Images senior

management team and advisory board.

June 2001 -

The Beachhead Group, LLC

July 2005

Founder and Managing Director

Provided leadership, strategic and operational interim senior management, and guidance to

companies at various stages of development, including crisis/turnaround situations.

• Jump-started the business development efforts of a start-up Internet company, leading to

100-fold increase in website traffic. Assisted company in raising its first round of

institutional capital.

• Led the development of new business strategy for a power and control electronics company

providing solutions to the hybrid vehicle and material handling industries. Work included

rewriting the business plan, raising capital from private and public sources, developing

strategic relationships with partners, suppliers, and customers. Frequent public speaker.

• Turned around a nearly bankrupt alternative energy company. Work included controlling

costs, reallocation of resources, developing new business and product strategy, technology

and patent review, sales and business development leading to strategic deals and installations

with major customers.

• Served as interim CEO of an enterprise desktop software company. Restructured business

model, rewrote the business plan, assisted in raising capital, introduced strategic partners, and

developed the marketing materials for the company.

May 2000 -

Ditto.com, Inc.

May 2001

Vice President Business Development and Marketing

As a key member of the CEO’s turnaround team, succeeded in steering Ditto.com onto a path

to profitability; part of the “deal team” that sold the company after one year in a deal valued

at nearly $20 million.

• Initiated, negotiated, and closed revenue deals with Yahoo! and other major portals.

• Developed customer service standards and procedures that led to increased customer use by

more than 20 percent.

• As senior marketing executive, obtained coverage in over 125 publications, including

prominent placements in USA Today, BusinessWeek Online and InfoWorld.

• Hired and managed a team of eight, managed a budget of over $2.5 million, recruited three

members to company’s advisory board.

1999 - April

Cardonet, Inc.

2000

Vice President Marketing/Operations

Hired as the first US employee to drive the launch and ramp-up of Internet e-Catalog

software company and achieve a position of product leadership.

• Drove early business development signing the initial strategic partnerships with Asera,

Intelligent Digital, and others.

• Responsible for marketing strategies and functions, including product launch, PR, marketing

communications, events, and strategic partnerships.

• Recruited, hired and trained all first generation employees for US subsidiary, led website

redesign, negotiated lease for office space and managed all physical plant issues.

1996 - 1998

NetCall plc, UK

President, NetCall Telecom Inc., US

Created company’s US subsidiary and subsequently appointed as president. Set up

operations, hired staff, and established sales and marketing to generate customer base,

revenues and press coverage.

• Created and managed sales and marketing strategy, resulting in dynamic growth in accounts

and revenues at a $450k initial annual run rate.

• Created and managed NetCall’s reseller channel strategy and programs, leading to growth in

reseller acquisition, retention and effectiveness.

• Developed, negotiated and managed strategic partnerships with industry leaders like iCat,

Intershop, The Denver Post and Dialogic.

• Functioned as point man with press and analysts, leading to increased press coverage and

greater public awareness.

• Instrumental in company’s earning Best of Show award at Computer Telephony Demo Fall

(1997) exhibition.

• Represented company at major conferences, including Internet World, Networld + Interop,

VON Conference, which led to doubled lead counts.

1993 - 1996

Callware Technologies, Inc., SoftTalk Communications Ltd., DCL

Vice President, International Sales and Marketing

Managed sales and marketing for Israeli firm DCL and DCL subsidiary SoftTalk

Communications, and continued those responsibilities after SoftTalk was acquired by

American voicemail systems developer CallWare Technologies.

At CallWare:

• Introduced new, sophisticated channel management programs that nearly doubled the

number of distributors and increased sales by 60 percent.

• Established and maintained strategic alliances with six PBX manufacturers and eight

computer and telecom distributors outside the United States.

• Initiated and negotiated OEM agreement with Lucent Technologies.

At SoftTalk:

• Created and managed the international sales and marketing department.

• Created SoftTalk’s CTI international distribution channel in eight countries around the

world.

• Established strategic alliances with PBX manufacturers, computer and telecom distributors

including Lucent, Alcatel, Philips, Ericsson, Tadiran, and Securicor.

• Developed and managed strategic-partner relationship with Microsoft Telephony Group.

At DCL:

• Created and managed marketing program for company’s four subsidiaries.

• Established new and grew existing relationships with distributors in North America.

• Staffed and trained sales positions in all subsidiary companies.

1990 - 1993

Accent Software, Inc./Kivun Computers Ltd.

Chief Operations Officer, Vice President Marketing & Business Development

Drove revenue growth over a three-year period, achieving greater than 100 percent annual

growth rate and significantly increasing profits.

• Negotiated $500K contract with Microsoft for development of Hebrew Windows.

• Positioned company as premier partner for implementation of Hebrew localization in third

party Windows software applications, such as CorelDraw.

• Managed all company operations and budgets.

• Created and managed the sales and marketing department of 6 people.

1981 - 1990

Pre High Tech Experience

Worked in banking, securities, investments and currencies, following in the footsteps of the

family real estate and investment business; developed significant financial, administrative,

operational and decision making skills.

1981

Education Master’s of Business Administration, Finance

New York University

New York, NY

1978

Bachelor of Science, Management, Minor in Accounting

New York University

New York, NY

Magna cum Laude

National Business Honor Society - Beta Gamma Sigma

Scholastic

Dean's List, all semesters, New York University

Honors

New York University Founders Day Award

Seminar Instructor: “How to Successfully Raise Capital For Your Start-Up”

Personal

NYU Stern Alumni Association Alumni Council Entrepreneurship Committee Chairman

Interests

NYU Stern Berkeley Center for Entrepreneurship coach and mentor

Mentor to young professionals

Former semi-pro basketball player

Student and teacher of martial arts

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