Sales Marketing

Dave Vitone

** ******* **. ********, ** ***** T: 732-***-**** F: 888-***-****

**********@***.***

OBJECTIVE

To obtain a sales career with high growth potential

PROFILE

Ambitious, outgoing, self-starter with extensive business to business sales experience. Worked full time all four years

of college while taking 15 - 18 credits per semester.

EDUCATION

State University of New York at New Paltz, New Paltz, NY

B.S. Business Administration May 2009 3.2 GPA

PROFESSIONAL EXPERIENCE

JRZ Caps Promotional Marketing, Glenwood, NJ August 2007 - Present

JRZ Caps is a promotional marketing company that focuses on corporate branding and merchandising through the

effective use of advertising specialties and give-a-ways. Products vary from low-budget trade show hand outs such

as pens and mugs to high end consumer electronics as well as full clothing lines, all branded with a client’s logo or

marketing message and designed to build company loyalty and brand exposure.

• Posted triple digit growth during 2009 in an industry at a 22 year low

• Cold called in person on corporate and industrial clients throughout New Jersey on self-generated leads

• Acquired business from clients who formally used industry powerhouses like “Promopeddler.com”(the

number 1 internet based ad specialty company with a sales force of 50 and sales of 20+ million plus) and

American Identity (now acquired by Staples)

• During the economic downturn, sales efforts were refocused on large state labor unions who maintained

strong buying power, which resulted in the successful acquisition of the New Jersey Policeman’s Benevolent

Association P.B.A. (35,000 active members) and the New Jersey Firefighter’s Mutual Benevolent Association

(6,000 active members). Both organizations formally sourced their ad specialties from several dozen

vendors

• Attended trade shows to prospect for clients and made cold call sales pitches to them at their booth. Many

times this ended in rejection, but ultimately landed the two largest clients by sales volume

• Assisted clients at their trade events at no charge to successfully tap into their network of clients and

establish relationships and contacts otherwise unobtainable

• Performed detailed sales presentations to key decision makers, including Presidents, Sales Managers and

Marketing Managers

• Negotiated and executed extensive client and vendor contracts, including yearly commitments, logistical

liabilities and performance schedules

• Managed time and sales efforts through Customer Relationship Software, which electronically organizes

contacts. After each sales call, the contact person, position, topic discussed and result are logged into the

system and reminders are automatically forwarded to a cell phone for follow-up meetings

Strip Tees Sportswear, Vernon, NJ June 2005 - August 2007

Strip Tees Sportswear specializes in providing premium quality screen printed and embroidered apparel.

• Focused sales efforts on industrial accounts throughout Northern New Jersey and the New York Metro area

• Generated a client base through cold calling, appointment setting and networking

• Effectively sold the benefit of using apparel as an essential marketing tool

COMMUNITY OUTREACH

Leveraged professional experience to aid charities in effectively executing fundraising campaigns and events

Fallen Heroes 5K Race

• Successfully coordinated a large scale 5K race to benefit widows and children of firefighters lost on 9/11

Jimmy D 5K Race

• Provided recruitment and branding consulting, resulting in 700+ race applicants and $20,000+ in donations

Connecticut Children's Burn Camp

• Created “Change for Change!”, an internal program used at client events to directly benefit the camp

F.L.A.S.H.: Firefighter’s Land and Sea Holiday

• Coordinated a 4 day, multi-state burn victim fundraiser in Myrtle Beach, SC generating revenue of

$100,000+ gross and $17,000+ profit, more than double that of 2008

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