Sales Marketing

Kathleen Kinzig

**** ***** ****** ** • Columbus, OH 43228 • 614-***-**** • ********@*******.***

EDUCATION

Ohio State University, Columbus, OH

• Bachelor of Arts in Communications, GPA 3.19 5/05

WORK EXPERIENCE

American Health Holding (AHH) Account Manager 8/08-8/09

• Manage AHH customers

oRetain customers and build customer and AHH relationship

oProblem-solve issues between customer and AHH

oProvide information on current products and up-sell products

oInform customers of policy and company changes

oStrategize future plans with each customer

oPropose and negotiate contract renewals and extensions

oMaintain Salesforce database with customer information

oTrain customers on reporting database and a Web portal selling tool

oTransition acquired customers into American Health’s business

• Maintain an Account Distribution List of all AHH customers containing client information and

updating on a monthly basis

• Launched a new product to AHH, Population Health Management

oCreated informational one sheets on new product

oDesigned the position for the implementation specialist of new product

Created timelines and marketing packets for the launch of the new product

o

Erickson Retirement Communities Sales Specialist 4/07-8/08

-Hickory Chase Retirement Community

• Implemented the values held by Erickson Retirement Communities by being the first face and

voice of Hickory Chase

• Fielded all incoming communication as initial sales for Hickory Chase via phones, walk-ins,

& e-mails

• Processed inquiries, reports, and send out information kits through the database Sibel with a

one day turn around

• Provided tours, educate, and answer questions to prospective residents

• Assisted the Events Coordinator with Hickory Chase events and acted as the back-up to that

position when necessary

• Created templates and other marketing materials that are mailed to prospective residents

• Constructed spreadsheets from information obtained through surveys, events, and inquiries to

track and analyze

• Submitted ideas to improve sales for all 21 communities across the United States

Progressive Medical, Inc. (PMI) Marketing Specialist 5/05 – 3/07

• Provided support & acted as a main contact for 30 sales representatives across the United

States

• Conducted market research to generate leads

• Researched tradeshows and coordinate pre- and post-attendance logistics

• Assisted in writing content and proofing of proposals to gain new business

• Created & provided marketing materials in support of sales initiatives

• Provided informational support, detailing PMI’s services, performance, & values

• Edited & approved all new marketing materials before distributing

• Inputted data into Excel spreadsheets and conduct data analysis

• Designed and prepared PowerPoint presentation for use in meetings with current and

prospective clients

• Acted as primary coordinator for a multi-regional marketing campaign

• Managed and updated the content of PMI’s internal marketing website

Pohlmann Properties Marketing and Sales Intern 8/04 – 5/05

• Presented and displayed office spaces to potential clients

• Contacted prospects in order to sell the benefits of leasing office space with the company

• Coordinate company’s advertising in local newspapers and magazines

• Provided administrative support to sales and management

• Performed marketing research

• Leased two significant office spaces within the first month

RELEVANT COURSEWORK Ohio State University

• Scientific research in the Media and Market/Product Research

• Communication research methods with a research project using empirical methods

• Study of ethical theories and models as they apply to the media

• Communication persuasion and mass communication law

• Intercultural communication in organizational context

RELATED SKILLS & EXPERIENCE

• Proficient in all Microsoft Office applications, Sant proposal software, Sibel database software

• Basic knowledge of website development

• Knowledgeable of Spanish language

• Self-motivated with strong attention to detail

• Excellent organizational, analytical, and time-management skills

• 1 month internship of cold calling for Allstate Insurance Company

• Produced content for website development for the start-up company, MarketingAgency.com

AWARDS/ACTIVITIES

• Essential Piece Award from Progressive Medical, Inc., June 2006

• AAA Scholarship for Power Point Presentation, May 2001

• Ohio State Women’s Club Volleyball Team, Captain 2002-2003

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