Mark Kafka
Telephone: 479-***-****
Bella Vista, Arkansas 727124
Email: ******.***@***.***
Summary of Qualifications
? More than 20 years of successful experience in both consumer and business-
to-business sales and sales management; ? Progressively responsible
management experience, including strategic planning, budgeting and
personnel management. ? More than 15 years of experience in marketing
abstract causes for nonprofit organizations; ? Six years of teaching
college business and communication courses; ? National award-winning
marketing and communication skills.
Sales and Marketing Experience
Account Executive, Names and Numbers, Bentonville, AR. Sell yellow page
advertising to businesses throughout Northwest Arkansas. Currently number
three in total sales among 12 reps. (2009 to present)
Senior Sales Representative, Automotive Warranty Solutions, Boca Raton, FL.
Averaged 31 inbound telephone sales/month versus company average of 19
sales/month. (2005 to 2007)
Sales Representative, First National Warranty, Ft. Lauderdale, FL. Averaged
28 inbound telephone sales/month versus company average of 15 sales/month.
(2002 to 2005)
Account Executive, Sun-Sentinel Community News Group, Coral Springs, FL.
Consistently ranked among top 25 of 140-member, corporate sales force
(newspaper advertising). Territory split twice. (1998 to 2001)
Regional Sales Manager, The Florida Trader, Hollywood, FL. Supervised seven-
person sales team for Internet marketing and print sales guide. Maintained
the company's only profit center among four sales regions. (1997 to 1998)
Sales Representative, The Florida Trader, Deerfield Beach, FL. Top sales
person among 30-member team; territory split twice. Promoted to Regional
Sales Manager. (1997)
Marketing Director, MCS Group, Brooklyn, NY. Developed marketing plans to
help client companies obtain multi-million dollar federal loans and loan
guaranties; wrote newsletters and organized telemarketing outreaches for
the Medical Society of the State of New York. (1985 to 1989)
Also served as finance manager, closer and sales representative at various
South Florida auto dealerships.
Nonprofit Development Experience
Development Director, Horses for Healing, Bentonville, AR. Achieved a 66%
overall increase in Annual Fund revenues, including 47% in individual
giving, 176% in foundation grants, and 135% in corporate sponsorships.
(2007 to 2009)
Director of Development, Achievement and Rehabilitation Center, Sunrise
Florida). Designed the organization's first development program and
achieved immediate increases of 32% in annual giving and 24% in corporate
and foundation funding. (1996)
Development Associate, Museum of Discovery & Science, Ft. Lauderdale FL.
Increased foundation and government funding by a combined 18%. (1995 to
1996)
Mark Kafka-2
Nonprofit Development Experience (Continued)
Director of Membership Development, Medical Society of the State of New
York, Lake Success, NY. Reversed a 20-year membership decline, achieving a
51% increase in overall membership, including 29% among full-dues-paying
members; initiated the Society's first voluntary giving program; organized
new membership sections for hospital medical staff, resident physicians and
medical students; achieved a 503% profit/loss turnaround in statewide
education programs; received five consecutive American Medical Association
Membership Awards for annual recruitment increases. (1981 to 1985)
Assistant Director of Communications, Medical Society of the State of New
York, Lake Success, NY.
Designed the Society's first membership program, which was promoted by the
American Medical Association as a prototype within the national federation
of organized medicine. Was promoted to Director of the Society's new
Membership Development Division. (1979 to 1981)
Manager of University Relations, Fairleigh Dickinson University, Teaneck,
NJ. Received the Award of Excellence for Best Orientation Handbook by the
National Orientation Directors Association. (1977 to 1979)
Director of Publicity & Publications, Franklin College, Franklin, IN.
Operated one-person public relations department. (1975 to 1977)
News Bureau Manager, Pratt Institute, Brooklyn, NY. Shared six national
staff awards from the Council for the Advancement and Support of Education.
(1974 to 1975)
Teaching Experience
Adjunct Lecturer, Fairleigh Dickinson University, Teaneck, NJ. Taught
undergraduate courses in Advertising, Business Communication, Marketing,
Public Relations and Sales Management.
Journalism Instructor, Franklin College, Franklin, IN. Taught Senior
Seminar on The New Journalism.
Have also presented at national and regional conferences of the North
American Riding for the Handicapped Association, American Society of
Association Executives and the Association of Medical Society Executives.
Community Service
Volunteer, Miami-Dade County (FL) Special Olympics
Appointed by the Rockland County (NY) Legislature to a four-year term on
the Board of Governors of the Rockland County Public Health Center, Pomona,
NY
Elected to three, two-year terms on the Rockland County Committee of a
major political party and chaired the fundraising and public relations
committees of its Orangetown Executive Committee.
Education
M.A., Journalism, The Pennsylvania State University
A.B., Liberal Arts, Bard College