Kim Joseph Karnash
***** ********** ******* ********, ** 34705 (Orlando Area)
Phone: 352-***-****
Email: abncuh@r.postjobfree.com
Executive Summary
Sales management professional with extensive experience in the following
trade classes: Sporting Goods, Automotive Aftermarket, Hardware, Farm &
Fleet, C Store, Mass Merchants and Consumer Electronics. Proficient in
working with marketing and finance in the development of programs
strategically designed to penetrate new market segments. Excellent
reputation for creating targeted promotional programs managed through a
network of manufacturer representatives. Recognized as a team leader who
institutes an entrepreneurial, results-oriented approach to all business
segments.
Professional Experience & Accomplishments
BLSC, Inc.
(Consumer products sales management company)
Partner
2005 - Current
Consumer products sales company specializing in driving new distribution
into the Sporting Goods, Automotive Aftermarket, Hardware, Farm & Fleet
and Convenience Store classes of trade. Programs executed through
selection and management of specialized teams of independent sales/broker
agencies nationwide. Current clients include: Rayovac, a leading battery &
flashlight manufacturer, Ferrania, a leading single-use camera
manufacturer and Felli Housewares, a leading table-top acrylic products
manufacturer.
. Co-manage the independent representative agencies nationwide for Rayovac,
covering sporting goods, convenience stores and the automotive
aftermarket. New distribution in Bass Pro, Sports Authority, Big Rock and
Wheat Belt
. Nationwide responsibility for large private label disposable camera
manufacturer covering sporting goods, hardware, automotive and farm &
fleet trade classes. New distribution of camera line at True Value,
Orgill, Bass Pro, Cabelas, Big Five, Big Rock, Sports Inc., Mid States and
Worldwide.
. New distribution of acrylic product line at Ace, True Value and Orgill.
NIKOTAUSA, City of Industry, CA.
2004
(Manufacturer of power tools, scooters, automotive appearance, compressors
and garage organization systems.)
National Account Manager
Responsible for managing independent representatives in developing new
distribution in the in the following trade classes: Mass Merchandiser,
Sporting Goods, Specialty Retail, Dollar Stores, Military and Hardware
Home Center.
. 75% increase in Lawn & Garden program at Meijer's.
. New distribution of Garage Organization System at Target.
. New flashlight distribution at Target.
RAYOVAC CORPORATION, Madison, Wisconsin
1988 - 2004
(Global manufacturer of batteries and flashlights with worldwide sales of 1
billion.)
Eastern Regional Manager - Special Markets (1999 - 2004)
Responsible for direct accounts and agency managed customers in the
following trade classes: Automotive Aftermarket, Consumer Electronics,
Sporting Goods, Hardware Wholesale, Regional Mass and Dollar Stores. Direct
account responsibilities included CompUSA, Academy Sports, Roses and Micro
Center with overall regional sales of $12M.
. Negotiated $4M contract with Balkamp - NAPA.
. Directed new fixture- planogram program at CompUSA that resulted in $6M
contract.
. Reduced return liability from O'Reilly Auto Parts through $1M contract
extension.
. Leader on Radio Shack Team that succeeded in being selected as primary
battery vendor.
. New distribution resulting in over $1M of incremental sales in the
following accounts: Micro Center, BrandsMartUSA, ABC Warehouse, PC
Richards, Blockbuster, Conn's and Strauss Auto.
Kim Joseph Karnash
Rayovac Corporation - Continued
Eastern Regional Manager - Automotive/Hardware Wholesale (1995 - 1999)
Responsible for directing the Eastern US through 5 manufacturer
representative agencies with a sales force of 75 with sales of $9M.
Directed the promotional activities with all of the Automotive Aftermarket
Program Group Headquarters in the East.
. Created an innovative merchandising program for Advance Auto Parts that
resulted in replacing a competitive line and delivered $1M in annual
sales.
. Implemented consistent promotional programs, which lead to a 35% increase
in sales in the leading independent hardware wholesale program group,
Distribution America.
. Negotiated a new "endcap program" with Carquest Automotive Stores that
resulted in sales of over $2M.
. Central Region added in 1996, increasing managing responsibilities to 7
agencies with additional $2M in sales.
Eastern Regional Manager - Sporting Goods (1993 - 1995)
Newly created division challenged with the integration of the Techna
Flashlight acquisition into the Rayovac organization to build on the $2.5M
base. Responsible for management of 3 manufacturer representative agencies
with a force of 20 covering the Eastern U.S.
. Developed distribution strategy of new product in the following major
retailers resulting in over $1.5M of incremental sales: Sports Authority,
Dick's, Sports Town, Sports & Recreation, Sport Mart and Gander Mountain.
. Negotiated key vendor agreement with Big Rock Sports Group resulting in
Rayovac becoming category leader with sales of $250K.
South East Regional Manager (1991 - 1993)
Responsible for managing staff of 5 direct sales representatives in $8M
region.
. Part of team that developed and rolled out new Automotive Aftermarket
program that resulted in Rayovac gaining #1 market position and $9M
annual sales nationally.
. Region sales increased by 11% through major gains at Service
Merchandise, JC Wholesale and Rose's.
Sales Representative - State of Florida (1988 - 1991)
. Secured exclusive distribution in Discount Auto Parts resulting in $300K
annual incremental volume.
. Sales growth of 15% at Builders Square Stores by securing additional
merchandising locations.
. Developed regional hurricane programs at Builder Square and Wacamaw
Pottery, resulting in $100K incremental sales.
. Selected for pilot merchandising program managing a staff of 5, which
resulted in 20% sales increase at covered Kmart stores.
EDUCATION
BS Business Management, Slippery Rock University, Slippery Rock, PA