Jerry Campanaro
**** ****** **** **. 803-***-****
Columbia, SC 29206
abnce6@r.postjobfree.com 904-***-**** (cell)
MARKETING MANAGEMENT PROFESSIONAL
Accomplished, results-driven marketing manager offering successful
experience driving clear value propositions, and revenue
improvements through strategic marketing initiatives and effective
stewardship of the Atlast brand in the domestic marketplace.
Recognized as a multi-level manager consistently delivering
demonstrated results that exceed employer expectations.
Characterized as a multi-faceted leader, and hands-on manager with
a career history of sales growth, innovative case design and
valuable relationship building. Available for relocation.
Professional strengths and abilities
National Marketing Strategic Planning Brand
Management
Direct Response Marketing Partnership Marketing Program
Marketing
Competitive Analysis Public Relations Communication
Strategies
Key Account Management Case Design Operations
Management
PROFESSIONAL EXPERIENCE
The Atlast Group; Ponte Vedra, FL 2001-Present
National specialty premium financing broker
VICE PRESIDENT OF MARKETING AND SALES
Responsible for the comprehensive communications, advertising and marketing
strategy, the development and nurturing of relationships with key agents,
clients and other partners, and overall efficiency of the selling process.
Manage case design, review and presentation process and coordinate the
process of vetting both the agent and client through partner company
standards. Tailored marketing sales models for each key marketing segment
of the business, and interact closely with national and international
funding groups to ensure lending components.
Key Achievements
* Produced 280% increase in business volume over 2007 book.
* Delivered 187 pieces of new business over previous years 65.
* Increased average size case submission from $1 million to over $2
million of face value death benefit.
* Awarded "Chair of Champions" as top producing agent in the United
States for 2003 - through the AXA broker -dealer network.
* Instrumental in developing and managing a workforce which increased by
over 300% in 3 years.
* Helped develop 4 new brand strategies and sales concepts for the
Atlast Group.
* Assisted in the creation of 3 new viable Limited Liability Companies
as a result of increased volume, lending capacity, program design and
agent development.
* Reviewed over $1.2 billion of in-force business from 2006-2009.
Scibal Insurance/Advantage Comp; Somers Point, NJ 1997-2001
National third-party liability and workers' compensation claims
administrator
SENIOR ACCOUNT EXECUTIVE
Responsibilities included marketing company values, standards and brand;
hiring, training and managing the liabilities claims adjusting department
for national accounts. Commencing with becoming a broker, took upon the
duties of developing a national sales division, which included
communications, advertising, building a team of support staff and
underwriters, nurturing relationships with a network of sales agents,
assisting in the closing of the case, and the appointing of new case
managers.
Jerry Campanaro
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Key Achievements
* Managed workers' compensation insurance sales in NY/NJ/PA
marketplace.
* Instrumental in securing national accounts with: The City of
Jacksonville, The Jacksonville Jaguars, Burlington Coat Factory,
WAWA, Temple University, Atlantic City and others.
* Achieved a 13% reduction in administration fees through client
negotiations and systematic streamlining of company processes.
* Increased coverage sales from $0 to $10 million
State Farm Insurance Companies; Jacksonville, FL
1990-1997
National Multi-Line Insurer
Key Achievements
. Agency 2000 Appointee - Selected from 35+ nominated employees to
participate in an in depth training program resulting in the
appointment as an Independent Contract Agent. Selection based on
exemplary employment history, several executive level interviews
throughout the country and overall ability.
. HR Field Manager - Coordinated employment activities for 21
offices and 550 employees in SC. Initiated all recruitment and
selection activities, background checks and testing. Approved and
preformed all termination and employee grievance processes,
conducted state and region wide salary surveys and introduced all
employee benefit programs as approved.
. All titles and job responsibilities within the State Farm family
of companies were achieved through promotion.
EDUCATION
Bachelor of Science: Business Economics, 1989
University of South Carolina, Columbia, SC