Nicole Gilliard
Webster, NY *****
abnbew@r.postjobfree.com
Education
Monroe Community College, Henrietta, NY
Studies:
Business Administration
Marketing
Work Experience:
Canine Containment Distributing Co.
Invisible Fence Brand (IFB)
Marketing Director, April '08 - Present
All duties as assigned to Marketing Manager
Create and execute marketing programs and promotions for IFB in the
Northeast (NY, PA & DE)
Support 28 independent dealer businesses in their marketing efforts
Create and approve marketing materials, collateral
Create brand awareness, communicate brand voice and monitor all ads
and collateral for brand consistency
Create, manage and monitor marketing budget of 400K/year
Co-op program creation, submissions and approvals
Work closely with VP and Sales Director
Create discount/promotional programs for our Dealers to maximize
profit and increase growth potential
Marketing Manager, February '07 - April '08
Manage over 15 telemarketers (independent contractors) working from
home setting up appointments
Manage marketing department processes and all employees
Interview and hire new employees
Create, coordinate and execute email marketing campaigns via
Vertical Response
Monitor and report on lead to appt ratios within the marketing
department
Provide administrative support to Marketing and Sales Directors
Manage and report on all internet activity
Limited Brands, LLC Rochester, NY
Brand Sales Representative, August '06 - Present
Part-time management
Coach sales associates
Provide excellent customer service
Communicate new items and arrivals - key promotions
Nicole Gilliard
Webster, NY 14580
abnbew@r.postjobfree.com
Work Experience (cont.):
Dox Electronics, Inc. Rochester, NY
Marketing Director, November '04 - October '06
Corporate Event Planning
Ran separate internet business
Maintain databases and reports
Manage team of telemarketers
Client and Vendor Interaction
Handling of sensitive business and human resource documents.
Coordination of Upstate NY largest IT Tradeshow
Marketing Management - Event Planning (Refer to www.Hackerfest.com)
Software Experience
- Microsoft Suite of Applications
- Word, PowerPoint, Visio, Outlook, Excel, One Note, etc.
- Microsoft Works
- Adobe In Design
- Macromedia DreamWeaver
- Apple Works
- Word Perfect 5.1
- QuickBooks
- FileMaker Pro
- Misc. hardware and proprietary software
- Citrix, Checkpoint, VMWare, Novell, etc.
Sales and Business Qualifications:
In depth knowledge of sales and business principles and their
application through previous job and academic experience
Able to summarize and present clearly complex material in an easy to
understand and concise manner
Strong organizational skills and attention to detail
Extremely fast learner and willingness to become a leader
References provided upon request