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Sales Manager

Location:
Schererville, IN, 46375
Posted:
March 09, 2010

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Resume:

Keith Szewczyk

**** ********** *** . ************, ** 46375

Phone: 219-***-**** . Cell: 708-***-**** . Email:

abnbci@r.postjobfree.com

(Located 30 minutes from downtown Chicago, Midway Airport & western suburbs

- 45 minutes to O'Hare & northern suburbs)

Sales & Marketing

Consumer Products - All Retail Channels

Accomplished sales and marketing professional with over 20 years of hands-

on experience - specializing in sales management, marketing and product

development of consumer products into various channels of distribution

including national accounts, mass merchants, hardware & home centers,

specialty chains, warehouse clubs, grocery chains, mail order catalogs and

television sales.

Professional Experience & Accomplishments

IMPACT MERCHANDISING, Livermore, CA.

$25 million importer and marketer of household electronic goods including:

wall clocks, alarm clocks, radios, electrical accessories, lighting

products and television remote controls. Brands include: First Alert,

Equity Time and One4All.

Vice President National Sales

2009 - Present

Key manager reporting directly to President, with responsibility for $25

million in sales volume to mass retailers, distributors (grocery &

electronics), direct mail catalogs, grocery, hardware, and non-retail

accounts based throughout the USA.

. Recruited and managed a network of manufacturer's sales

representatives.

. Achieved placement of over $1 million in new customer business and

incremental business.

. Developed, presented, managed and executed sales and promotional

programs to major accounts including: Barjan, DAS Roadpro, DBL, Dollar

General, Fred Meyer, Fred's Stores, HD Supply, HSN, Kroger Stores,

Meijer, Menards, OfficeMax, Petra, Publix, QVC, Target, Wal-Mart and

Walgreens.

KEITH SZEWCZYK & ASSOCIATES, INC., Schererville, IN

Sales, marketing & product sourcing consultant and manufacturer's

representative

President 2006 - 2009

Client: Selvaraaj Textiles LTD, India - (2007-2008)

Key U.S. based sales and marketing manager responsible for developing and

executing all sales and marketing activities for company's entry into the

U.S. retail market.

. Recruited and managed a network of 12 manufacturer's sales

representatives strategically located throughout the U.S.A.

. Developed and executed marketing plans, sales strategies, marketing

literature and branded packaging for entry into the U.S. retail market.

. Succeeded in achieving programs with Wal-Mart Global Sourcing & QVC -

$1.1mm.

. Developed programs and presented product lines to key retailers: K-

Mart, Sears & Meijer.

Client: Faribault Mills, Faribault, MN USA - (2006-2009)

Served as company's manufacturer's representative to QVC

. Succeeded in placing 4 private labeled skus producing a 100% sell

through.

. Managed development with client and QVC for 2 new blanket lines with

over 12 skus.

Client: Alaska Export LTD, India - (2006-2007)

Hired as consultant to manage sales to wholesale customers and develop home

textile program for QVC

. Developed and sourced (India) full line of bed linen products for

wholesale customers and QVC.

. Managed wholesale customers, product development, letters of credit and

shipments from factory.

Keith Szewczyk

EXCELLO PRODUCTS L.L.C., Chicago, IL

$20 million manufacturer and marketer of kitchen textiles, non-chemical

cleaning and housewares products

Marketing & Sales Director 2000 - 2006

Key manager, reporting directly to the President - Sales responsibilities

included: managing independent sales representatives, key account contact

to Wal-Mart and direct account responsibility for QVC, K-Mart, Sears,

Walgreens and retailers located in Illinois and Wisconsin. Marketing

responsibilities include: developing customer specific products and

programs, managing product lines, developing new products, domestic and

international sourcing, executing brand, price and sales strategies.

. Increased Wal-Mart account by 40% through new product placement and by

developing and executing promotional strategies.

. Secured new business with QVC ($2.5 million) and K-Mart ($1.5 million).

. Presented and demonstrated products on-air for QVC - resulting in

consecutive sell-outs.

. Formulated and executed marketing plans focusing on new product growth

opportunities.

. Introduced over 100 products resulting in revenue growth of 26% while

exceeding gross profit goal by 8.5%.

. Managed outside agencies for packaging design, website development,

public relations, tradeshows and product design.

. Rationalized and executed SKU plan that reduced inventories over 20%.

. Resourced over 70 sku's resulting in an average cost of goods decrease

by 31%.

. Developed programs and presented product lines to key customers

including: Wal-Mart, Target, Bed, Bath & Beyond, Sears, K-Mart, Meijer,

CVS, Kroger, BJ's Wholesale Club, QVC, HSN, Walgreens & Super-Valu.

WORLD KITCHEN, INC. (EKCO Housewares, Inc., Franklin Park, Illinois)

$700 million manufacturer and marketer of housewares products including

kitchen gadgets, bakeware and non-chemical cleaning products

Marketing Manager - Wright Bernet & EKCO Cleaning Division 1998 - 2000

Reporting to the Executive Vice President of Marketing, key

responsibilities included leading direct reports as well as cross-

functional teams, managing product lines from cradle to grave, justifying

new product development investments and launching new products.

. Developed and implemented marketing plans focusing divisional growth on

new product development and repositioning of existing product line for

a $30 million business unit.

. Planned and implemented reengineering plan resulting in cost reductions

of up to 50%.

. Managed major redesign of over 100 items and 10 new product

introductions in 1999.

. Developed and presented product lines for key mass, grocery, hardware

and distributor accounts including: Wal-Mart, Target, K-Mart, Meijer,

Publix, Food Lion, Kroger, Imperial Distributors, Millbrook, Home

Depot, Lowe's, Ace, True Value & Do-It Best.

Education & Additional Training

South Suburban College, South Holland, Illinois

Wal-Mart Retail Link, Target Partners Online, Adobe Illustrator, Excel,

Power Point, Word



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