Sales Manager

RESCO, INC.

P alatka, Florida

E nvironmental maintenance service provider to the

P aper and Pulp Mill Industry of

s outheast USA.

• A ccepted

M anufacturer o f maintenance s ervice parts to large

c onstruction

THOMAS ROCKWELL

Equipment Service, Sales and Parts

8 1 Surf Drive, St. Augustine, FL 32080

t abn0yo@r.postjobfree.com 330. 6 12.5189

P ROFESSIONAL

E XPERIENCE

EXPANDER AMERICA

C ottonwood, AZ

e quipment operations.

A ccomplisments:

r esponsibility of an undeveloped sales

t erritory. Aggressively identified, targeted,

e ducated and marketed product and its benefits to

t he customer base. Established network

o f dealer distribution. Increase sales from

n onexistant to a level of an emerging territory.

C ONSULTANT/SALESMAN, June 2009 2011

D evelop new and service existing regional and

n ational accounts. Provide lagoon

s ediment dredging removal and above ground tank

c leaning services. Prospect,

e valuate, recommend, propose and follow through

w ith the sales process and actual

w ork performed.

S ales Highlights:

• Year 2009 Sales $210K. Company Volume $1.6M

• Year 2010 Sales $585K. Company Volume $2.0M

OHIO CATERPILLAR

B roadview Heights, Ohio, 1 984- 2009

O hio dealership for construction equipment

m anufacturers with annual corporate revenue

o f $500M.

U SED PARTS SALES MANAGER, 2001-2009

P rovide leadership and direction for the overall

m anagement and sales of used parts and

r econditioned components throughout North

A merica, Mexico and Australia. Develop

s ales forecasts, budget guidelines and short term

a nd long term plans to achieve

b usiness objectives. Manage discounts, operational

e xpenses and strive to improve

c ompany margins. Manage a sales force, a parts

w arehouse and a service repair facility.

E ffectively supported change and handled multiple

p riorities.

C orporate and Financial Highlights:

• I ncreased gross sales from $3M to $4M in 2 years

b y computerizing inventory,

e valuating local market opportunities and by

f ocusing on regional operations.

S tellar performance of one month gross sales of

$ 600K.

• F ocus on regional mining operations to increase

r ebuild component sales. High

c oncentration of large dozers, wheel loaders and

h aul trucks.

• L aunched computer inventory system for used parts

o perations, liminating

t ime required to compile transactional paper trail.

• B oardmember of Caterpillar Dealer Used Parts

A ssociation, CDUPA

T HOMAS ROCKWELL t abn0yo@r.postjobfree.com

CDL License,

D onor,

H eart

( OHIO CATERPILLAR CONTINUED)

SALES REPRESENTATIVE, 1988 2001

A ssume assignment of existing territory suffering under poor management.

Target each marketplace and identifed/developed positive productive business

r elationships with key accounts. Responsibilities include being an equipment

c onsultant, advising customer of capital equipment strategies and selling

f eatures and benefts and appraising customer’s machine for t rade-in, r ebuild

o r replacement parts. Expanded duties allowed focusing sales efforts outside

s ale territory at industries to secure long term lucrative sales, rental and service

c ontracts.

C orporate and Financial Highlights:

• I ncreased sales from $675,000 to $3,300,000 in six years.

• Won Caterpillar 1998 Maui Vacation contest for top annual machine

s ales in dealership and year 2000 won contest for top annual sales

o f Caterpillar backhoes.

SERVICE MANAGER AND FIELD SUPERVISOR, 1984 1988

R esponsible for Main Shop and Field Service. Supervised 14 to 17 Master

S ervice Technicians. Duties included estimating machine repairs, scheduling

w ork fow, motivating and evaluating the Service Technicians and being the

c ompany customer liaison. Responsibilities include the P/L for each job and the

d epartment and preparing yearly budget.

H ighlights:

• I ncreased sales by 25% over a two year period by improving

c ommunications to the customer.

• S ignifcantly decreased the amount of disputed invoices by

c ommunicating upfront with customer.

• S cheduling and evaluation of a sale’s rental feet of 75 machines

f or scheduled maintenance.

NOTES

&

A CHIEVEMEN

TS M ember of

Volunteer Fireman,

I mmaculate

Red Cross

o f Mary, Bodybuilder

E DUCATION

University of Akron

A kron, Ohio

B achelor of Science [B.S.], Business Administration

T HOMAS ROCKWELL t abn0yo@r.postjobfree.com

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