Natalie Jelenski

RR* * Foxlair Court, Newmarket ON L3Y 4W1

abn09z@r.postjobfree.com

Mobile: 416-***-****

OBJECTIVES:

To earn a leading position in management, marketing and sales, event development and/or advertising development

and implementation, and to continually create a long term relationship with a company.

EXPERIENCE:

June 2012 – October 2012 Fortress Real Developments Richmond Hill,

ON

Stakeholder Management Associate

Liaises with marketing to provide project updates and coordinates the quarterly newsletter.

Communicates with existing roster of builders to gather data on projects. Initiated an update tracking system

which regularly tracks all updates on a monthly basis to ensure files, website material, marketing, and others

are continually up to date. Updates are communicated through a memo distribution system, webinars,

podcasts, Town Halls and conferences.

Event Management – Assisted with the creation and deployment of the Town Hall series of events. Presented

in front of 500 attendees at these events in regards to updates for projects.

o Areas of involvement included critical path creation, vendor relations, speaking and

communications.

Performed basic research on prospective projects.

Conducts regular site visits

Marketing Functions - as required.

Acts as a representative at industry events.

February 2012 – June 2012 National Event Management Markham, ON

Operations Assistant

Assists with both the Marketing and Operations Departments in coordinating events and producing

campaigns

Responsible for the social media functions, including Facebook and Twitter including producing campaigns

as lead-ups to events

Basic administration functions – faxing, emailing, answering phones, supply orders for office and for events –

includes also post-event survey review

Produced research proposals for prospective ventures and growth i.e new sponsorship prospects, new

exhibitor prospects, new event ideas for current consumer shows

Event coordination assistance with each of the current consumer shows including but not limited to:

o Assisted with stage/timing coordination

o Contests - Facebook

o Visitor generation techniques

o Organization of celebrities, critical paths, itineraries

o Assistance with logistics of event

Coordination of all volunteers required for the consumer events

o Coordinated over 200 volunteers for the most recent consumer event, America’s Next Top Model

Live

o Coordination duties include recruitment, screening, and placement.

May 2008 – September 2011 Brookfield Homes (Ontario) Limited Markham, ON

Sales and Marketing Representative

1

Held the main event coordinator role – corporate events, client events, exhibits, etc. Involvement

in all aspects of the event cycle.

Created and implemented Sales Training Manuals for each of the sites. Experience in training and mentoring

sales assistant staff and maintaining order in all of the sites by ensuring training manual procedures are

followed.

Develops Marketing Communication Plans for individual product lines and sites

Conducts market research and analysis for potential for development

Processes through weekly reports (traffic reports, construction status reports, etc.); conducts comparative

analysis

Receive all sales paper work from the sites to be processed.

o Programs used included Itrack, iTRAC (CRM), Builderlynx

Low rise and mid-rise experience (stacked townhomes with condominium elements and documents).

Experienced with new home/new condominium Agreement of Purchase and Sale documents and worked very

closely with real estate lawyers to open and close homes.

Assisted with Quarterly Media Plans for each of the sites

Help to coordinate marketing and advertising campaigns; aids in the creation of E-blasts, corporate ads,

flyers, seasonal newsletter.

o Outside advertising agency experience

Social Media functions – Facebook, Twitter, Corporate website development

Involved in Permit Application process for off-site and on-site advertising

o Experience with working with City Planning Departments

Produce corporate events such as homeowner meet and greets (wine and cheeses, seasonal events, BBQ’s)

model home launches, wine and cheeses, internal training and teambuilding, seasonal event campaigns at

each of the sales centers.

Worked with budgets $20,000+

Customer service – aiding in the calls received from purchasers before the closing of their home

Help to coordinate selling and closing of homes

TREB (Brokerloading) experience as well as Top Producer.

EDUCATION:

2008 – 2011 Ryerson University Toronto, ON

Event Management Certificate

2005 – 2007 University of Guelph Guelph, ON

Student

Graduated with a Bachelor of Arts - Political Science

2002-2004 University of Guelph-Humber Toronto, ON

Student

Enrolled in the Bachelor of Business Administration program – completed 2 years.

ACCOMPLISHMENTS AND AWARDS:

Awards:

Won many awards for piano playing including Finalist in the North York/Ontario

Royal Conservatory of Music Adjudications ; sport awards such as for volleyball,

rugby, hockey, horseback riding championships, track and field, all time Female

Fitness Champion

2002-2004: Won the Outstanding Contribution to the Guelph-Humber Community two

years in a row,

Won the Recognition in the Guelph-Humber Community two years in a row

Won the Business Student of the Year award

Accomplishments:

Was the Social Convener for the Music Council in High School

Was chosen by teachers, at Stouffville District Secondary School, to attend a

leadership conference

3

Elected Business Representative of the 2002-2003 and 2003-2004 Guelph - Humber

Student Association

Head founder and president of the University of Guelph – Humber Business

Association in 2003 - 2004

Organized and implemented various events within the university, including hosting a

two day conference called “Pathways”

Helped Organize the charity event “Keep the Beat” for the War Child Organization in

2002

Organized and hosted the first ever Guelph – Humber Charity Dog Walk in 2004

Completed a leadership training course at the University of Guelph (February/March

2007)

WHMIS, MSDS, and CPR-C Certified. Also customer service training.

Attended business conferences that dealt with such topics as proper meeting etiquette,

leadership, financial management, and sponsorship. Included Round Table, Educon

(now called Commerce in Action), National Student Business Conference, and Rocky

Mountain Business Seminar.

INTERESTS/SKILLS:

Type on average of 60 words per minutes

Excellent networking and communication and time management skills

Excellent speaking skills: have spoken in front of groups ranging between 30 – 400 people

Proficient in Microsoft Word, Excel, and Power Point, Publisher, Outlook; basic skills in

Simply Accounting; extremely proficient with email and internet procedures; some data base

systems such as DBS; Adobe Illustrator Level 1

Received Leadership Certificates

Received Event Management Certification from Ryerson University

Avid runner – competed in various races ranging from 10km to marathons

REFERENCES:

Jock Phippen, Manager of Registrarial Services, University of Guelph - Humber

416-***-**** x6040

Dzidra Urdzins, Administration, Norcom Business Systems

905-***-****

Renice Jones, Former Student Life Coordinator, University of Guelph-Humber

abn09z@r.postjobfree.com

Toni Janus, Sales Representative, Brookfield Homes 905-***-****

Linda Colgan, Sales Representative, Brookfield Homes 416-***-****

Contact this candidate