Sales Marketing

Dan Hanssel - Marketing and Product Strategy

** ******** ***** *******, ** 14221 716-***-****

**********@*****.***

http://www.linkedin.com/in/danhanssel

SKILL SUMMARY & CAREER HIGHLIGHTS

. Award winning marketing and product strategist and idea generator.

Specialize in integrated marketing communications and product

marketing.

. Grew Buffalo Division of Time Warner Cable from last place in 2006 out

of 23 divisions to first place in 2009 in attainment of revenue,

subscriber and unit growth and cash flow goals.

. Directed international marketing and business development team for GTE

Airfone Mobility (Verizon) that grew revenues from $37 Million to $226

Million in under 5 years.

PROFESSIONAL EXPERIENCE & KEY ACCOMPLISHMENTS

Marketing Director - Time Warner Cable WNY Division - Buffalo, NY. Led

marketing and product management team (staff of 8) for $370 Million Buffalo

market with 330,000 subscribers and a marketing budget of $8.5 Million. Won

numerous local and national marketing awards. (2006-2009)

. Achieved fastest growth in phone sales in Time Warner Cable history.

. Beat all subscriber, revenue and cash flow goals for 1Q-3Q2008 and all

of 2009.

. Won five 2008-2009 CTAM Mark Awards for Best Integrated Marketing

Campaigns.

. Developed most successful competitive strategies vs. Verizon FiOS in all

of Time Warner.

Director of Product Management - Commonwealth Telephone - Dallas, PA.

(2005-2006)

Director of Key Accounts Sales - Choice One Communications - Buffalo, NY.

(2003-2004)

VP Marketing & Sales - Utilicom Networks - Franklin, MA. (1998-2003)

. Key presenter at VC meetings - helped raise $100 Million investment

from Blackstone Group.

. Developed over 150 new business and residential telecom and cable TV

products and services.

. Achieved market share of over 50% of Residential & 26% of Commercial in

SW Indiana.

VP Sales/GM Retail Division - Norlight Telecommunications - Brookfield,

WI. (1996-1998)

GTE Corporation, (now Verizon) 1987 - 1996

Director of Sales & Marketing - GTE Airfone - Oak Brook, IL.

(1991-1996)

Senior Product Manager - GTE Telephone Operations. - Irving, TX. (1989-

1991)

Regional Sales Manager - GTE Telecom Marketing - Erie, PA.

(1987-1989)

EDUCATION

Earned a BA in Sociology and completed MBA courses (1985-1987) in

marketing, finance, project management and organizational behavior, at the

University at Buffalo, in Amherst, New York.

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