Stephen M. Rosen ************@*****.*** 814-***-****
EXECUTIVE OVERVIEW:
Passionate, meticulous, efficient, and effective process based business
leader with track record of success in communications, marketing and
project management. Hands-on and high energy entrepreneurial C-level
executive leader, offering best in class service for over 25 years
EDUCATION & CERTIFICATION:
. Villanova University
o Six Sigma Quality Green Belt, November 2004
. Kennedy-Western University
o Master of Science Degree in Business Administration (M.B.A.), April
2003
. Clarion University of Pennsylvania
o Bachelor of Science Degree in Communication, May 1987
PROFESSIONAL EXPERIENCE:
Global Marketing Director, (November 2008-present)
Geometrics, Inc., San Jose, CA (evenly splitting time between office in San
Jose and home in Erie, PA)
Details: Lead role in Marketing Communications, Customer Experience, and
Market Strategy for high-tech geophysical engineering sensors, systems and
instruments (seismographs, magnetometers, and geoelectrical instruments)
CEO/President (January 2003-October 2008)
Domino Effect, Inc, Erie PA
Details: Design and implementation of client specific executive &
management programs, strategic marketing planning including branding,
customer communications, product management, and new product development
projects. Clients included engineering, manufacturing and professional
services based companies. Position included being outsourced as a term
limited, results/project based C.M.O., C.O.O., V.P. of Marketing, and V.P.
of Sales.
Director, Utility Division (January 2001- December 2003)
Geometrics, Inc., San Jose, CA (75% travel, home based office in Erie, PA)
Details: Reporting directly to company president, launched and managed
high-tech RF-based instrumentation to locate underground utilities and
ferrous metals. Focused on communicating with industry through written and
verbal media and in-person conversations.
Director, Sales & Marketing (August 2000- December 2001)
Schonstedt Instrument, Kearneysville, WV
Details: Lead role in all aspects of sales, marketing, and communications
of high-tech RF-based instrumentation to locate underground utilities and
ferrous metals
Additional Management & Leadership Positions (September 1987- July 2000)
. Product Manager, Pen-Tab, Front Royal, VA
. Operations Manager, Mid-Atlantic Network, Winchester, VA
. Product Manager, JET Communications Company, Erie, PA
. Account Manager, GTE Directories, Erie, PA
CAREER ACCOMPLISHMENTS:
. Guided an essentially non-existent company operative for just 30
months in a relatively new marketplace including the development and
launch of a hugely successful, revolutionary high-tech product
(universal transmitter) within 12 months, uncovering the true need for
the industry
o Achieved explosive sales right out of the box in a well-
saturated market and attracted so much attention that a top
longstanding competitor offered to buy out the division and
market the unit under their name
o Originated a streamlined 15-step product development process 2
years before launch
. Directed and managed dozens of new and existing products including
digital studios for broadcast, total hardware/software solutions for
manufacturing, underground utility locating devices, HVAC products,
and school, home and office products for mass market
. Launched 5 diverse startups in areas of consumer goods, commercial-
consumable, software/hardware solutions, service, and technically
oriented products
. Launched and built an electronic media group of radio stations,
increasing market share 50% and growing revenues by 35% to $3.5
million, all in a two-year period
. Key role in merging two $110 million companies and planned and managed
the full integration of the new $220 million company with a singular
consumer goods market presence
. Increased sales 8% or $500,000 the first year with the institution of
new accountability standards for conducting sales using a team-
oriented management style
. Established a global distribution network of 18 technical dealers
within first year of division's existence which stimulated sales to a
much faster pace by moving dealers from their comfort zone
. Increased Point Of Purchase profit margin for back-to-school inventory
by 15% and reduced program cost through strength of negotiations with
vendors and resellers for major retail accounts including Wal-mart,
Staples, Walgreen's, Office Max, Rite Aid
. Key role in completing a 400-item product rationalization project for
a consumer goods company, paring inventory down to 250
. Monitored and supported 300 worldwide technical product dealers
. Extensive work with Non-Profit Organizations including United Way, Big
Brothers/Big Sisters, and KaleidAScope (Autism Spectrum) including
serving on Board of Directors, Strategic & Organizational Planning,
Marketing and Communications
. Authored and published two books (The Domino Effect, Dominate The
Marketplace & The Domino Effect, Quotes, Quips, and Common Sense
Strategies for Business and Life)
. Former national training and business coach, keynote speaking and
seminar presenter