DUSTIN E. MOTA
**** ***** ***** ? Plano, Texas **023
325-***-**** ? **********@*****.***
CPG INDUSTRY
Bachelor's degree with 10+ years of progressive experience and
accomplishments in the beverage industry with a proven track record of
success. Strategic leader with a history of recruiting, developing, and
mentoring "top producing" sales teams to achieve a company's revenue,
budget, and market share goals. Results-driven, productive, and detailed
problem solver blended with the ability to develop/maintain profitable
business relationships.
Strategy, Vision & Execution Sales/Marketing, New Business
Staff Leadership, Training & Development
Development Relationships & Solutions Selling
Chain & Independent Account Strategies
Relationships Presentation, Negotiation & Closing
Market Share Growth & Change Skills
Territory & Account Management
Expertise
PROFESSIONAL EXPERIENCE
ANGELO STATE UNIVERSITY, San Angelo, Texas ? Completed B.A. degree
2006 - 2008
VIVA DISTRIBUTING LLC, San Angelo, Texas
2001 - 2006
Privately held distributor for Red Bull Energy Drink with distribution for
West Texas and the Oklahoma panhandle
Market Manager, 2003 - 2006
Promoted to manage a large geographical area covering the Abilene, San
Angelo, Midland, and Odessa territory with approximately 40 counties.
Managed staff of 5 Account Managers and a warehouse manager including
hiring, sales training, motivating, developing, and evaluating performance
to ensure key performance indicators were consistently achieved/exceeded.
Conducted business reviews, tracked sales and distribution results,
forecasted product inventory, and implemented new corporate programs,
strategies, and initiatives in the territory.
Specific Accomplishments:
. Provided leadership direction and oversight that developed and trained
account mangers and improved territory distribution, SKUs, and market
share growth with both independent and chain accounts.
. Led special project that opened a new 20,000 SF warehouse that served
as a central distribution point for the territory, identified site,
negotiated lease, and hired warehouse supervisor.
. Instrumental in growing the business in the territory from 4,000 cases
to 12,000 cases a month.
. Accountable for a multi-million dollar inventory with distribution to
other markets in the territory.
. Recognized for personally building profitable relationships with C-
store, DSD and large chain accounts while focusing on national and
corporate sales programs and directives.
Account Manager, 2001 - 2003
. Recruited to manage the San Angelo and surrounding territory in 15
counties, calling on retail and chain accounts. Established,
developed, and maintained relationships with new and existing
accounts.
. Successfully built an undeveloped territory for the distributorship
with successful results.
. Set a new sales record for selling the most number of cases in a
month - a sales record for the distributor.
. Produced a 25% sales increase every year and opened approximately
300 new accounts.
A-B DISTRIBUTING, Anheuser Busch, Inc., San Angelo, Texas
1997 - 2001
Route Sales
. Managed route sales with independent accounts, C-stores, DSD, on-
premise, and off-premise accounts.
. Built relationships, provided "best in class" customer service, and
introduced new products and promotions.
. Selected as special event coordinator and supervisor for on-premise
business.
COCA-COLA ENTEPRISES, San Angelo, Texas ? Merchandiser
1995 - 1997
EDUCATIONAL BACKGROUND and SKILLS
ANGELO STATE UNIVERSITY, San Angelo, Texas ? B.A. degree, 2008
MS Word, Excel, PowerPoint, Illustrator, InDesign, advanced digital and
manual photography. Willing to relocate.