Luisa Marino
Cell 516-***-****
OBJECTIVE: Multilingual marketing coordinator with experience in
direct mail and email marketing, proficient in database
management, marketing communications, media relations,
knowledgeable in graphic design programs and web production
and tracking software, as well as customer service, seeking
a creative marketing position within a large firm to apply
my skills and talents globally.
EXPERIENCE:
August 2009 - Qosmedix (division of Qosina), Edgewood, New York
Present Promoted to Marketing Coordinator
* Write/Edit Press Releases, Web and Catalog Copy
* Plan/Coordinate Direct Mail Projects with Graphics and
Mail House for All Marketing Communications, All
Delivered On-Time and Within or Below Budget
* Perform Competitive Analysis & Research Industry Trends
for New Markets
* Maintain Media Relations for Web & Print Advertising
with Major Press Contacts, Ensuring Maximum Brand
Exposure
* Manage E-mail Database to Update Lists for Opt-Ins/Opt-
Outs and Reducing Bounces
*Assist with Search Engine Marketing & Optimization
*Attend/Participate in Industry Trade Shows and
Conferences
September 2002 - Qosina, Edgewood, New York
August 2009 Direct Marketing Assistant and CRM Supervisor
* Prepare B2B Direct Mail to New and Existing Clients,
Tripling Level of Contact
* Write/Edit Press Releases, Web and Catalog Copy
* Plan/Maintain Direct Mail Budgets and Expenses
* Manage CRM Database, Reducing Returns and Increasing
Savings by 60%
* Process All Trade Show and Publication Leads
* Hire, Train and Supervise Data Entry Clerks
Fall 2000- Summer QCCC for Swissair/Sabena, Melville, New York
2002 Reservation and Prepaid Agent
* Book Itineraries and Price Requests
* Clear Queues and Handle Special Needs Requests
* Reconfirm Flight Information
* Set-Up Prepaid Tickets for Travel Agents
EDUCATION: S.U.N.Y. @ Farmingdale, Farmingdale, New York
57 credits in Visual Communications
S.U.N.Y. @ Stony Brook, Stony Brook, New York
Master of Arts in Romance Languages, Literature and
Culture
Major in Italian and Minor in Spanish
St. John's University, Jamaica, New York
Bachelor of Arts in Italian
Minors in Business and Spanish
SKILLS: Microsoft Office Suite, HTML Coding, CRM, Exact Target
SearchForce, Google Analytics and WebTrends
Quark, Photoshop, Illustrator, Dreamweaver, InDesign, and
Flash (Mac and PC)
Fluent in Italian and Spanish, with Knowledge of French
INTERESTS: Music, Dance, Theatre, Travel, Art and International
Cuisines