Project Manager Real Estate
Resume:
If you're seeking a creative account manager who can hit the ground
running,
manage extremely complex projects and work independently
without much training or supervision, consider
Marcia K. Bakst
M & M Communications
1038 Homestead Road
Cleveland OH 44121
fax 216-***-****
*******@*****.***
General Qualifications
Start-to-finish project management, budgeting, staffing, strategizing,
implementing, training, reporting
Strategic account development, identifying decision makers and developing
long-term relationships
Technology enthusiast, Microsoft Office Suite, Internet and web analytics,
Search engine optimization and marketing, Email and Social Marketing
Focused on client service, excellent telephone, listening, prospecting,
presentation and business development skills
Deadline driven, comfortable in fast-paced, multi-tasked, creative
environment
Jobserve Internet Recruiting Specialist and Account Manager, June 2006-June
2008
. Pre-rollout Business Development for Online Job Board: Posting,
Search, Banner Advertising and Email Campaigns
. Identified, Negotiated, Sold and Maintained Advertising Accounts with
National and International recruiting teams and their Advertising
Agencies
Penton Media Emedia Project Manager, Jan 2005-Jun 2006
. Responsible for all advertising inventory for 20 sponsored email
newsletters, 4 websites, 5 Keyword Reference Centers and 7 Online
Directories for the Design Engineering Group, which includes Machine
Design, Motion Systems, Medical Design and Hydraulics and Pneumatics.
. Support 15 outside sales people working out of home offices within
their geographic sales territories.
. Contact advertisers and ad agencies directly to provide rate
information and finalize space negotiations.
. Track and report on advertising performance (clicks, CPM, SEO) using
software including What Counts, HitBox, Open AdStream and various
proprietary systems.
. Implement Fat Tail, an online insertion order management system and
worked on integrating it with existing billing and tracking systems
Market One Business Development Dec 2002- Dec 2004
. Lead generation and business development for marketing communications
agency
. Outbound calls to advertising agencies, retailers and packaged goods
companies
. Created opportunities for client to meet with editors of several NY-
based retail publications.
Showcase TV Business Development and Video Production August 2001 to
December 2002
. Produce weekly real estate television show
. Schedule and implement Q & A sessions with realtors regarding
advertising on Showcase TV
. Manage all contact with list of members of Board of Realtors
. Negotiate with real estate brokers for volume discounts
ICI Paints Resumix Implementation Sept 2000-Aug 2001
. Project leader for applicant tracking software implementation
. Redesign recruitment process from job requisition to new hire
. Integrate Resumix with PeopleSoft HRIS system
. Train recruiters in internet recruitment concepts
BP Amoco Outplacement Management Nov 1998- Sept 2000
. Conceive, design and manage "On-Site. On-Line. On-Going" outplacement
job fair
. Write and implement direct marketing campaign aimed at employers and
recruitment advertising agencies
. Manage on-site employer recruiting visits and introductions
. Direct BP Intranet Services on design and functionality of
www.bpemployees.com job match website
. Expand website administration accommodate job match for 6000 affected
employees worldwide
Marcia K. Bakst Resume Page 2
Jaeger Advertising Interactive Job Line Implementation Nov 1997- Nov 1998
. Implement Interactive Job Line for multi-site national recruitment
advertising account
. Integrate the job line into national "Opportunity Calling" recruitment
advertising campaign
. Write and implement customized interactive scripts for up to 350
client locations
. Develop training manuals and complete client training via series of
teleconferences
. Implement automated insertion order and ad placement system to
accommodate
Sun Newspapers Recruitment Account Executive 1995-97
. Build client relationships within the Northeast Ohio human resource
community
. Target local and national recruitment advertising agencies
. National and local relationships established and maintained through
exceptional phone prospecting skills
. Increase ad lineage, ratio of display versus column ads and visibility
among target audiences
David Advertising Creative Production Manager 1994-96
. Manage budgeting, staffing, design and production of advertising
materials for regional recruitment ad agency
. Upgrade advertising computer production system
. Manage installation of modem-transport of ads directly to local and
national media
Marcus Advertising Production Coordinator 1991-94
Hesselbart & Mitten Advertising Traffic/Production Coordinator 1988-91
Jayme Advertising Creative Coordinator 1986-88
Artists Studios Proofreader 1983-86
Computers and Internet
. Equally comfortable in PC and Macintosh computer platforms
. Fluent in Word Processing, Data Base, CPM, Contact Management,
Spreadsheet, Graphics and Presentation software. Microsoft Office,
Excel, PhotoShop, Power Point, FileMaker, ACT!
. Internet Enthusiast; fluent in research, electronic advertising, web
analytics, search engine optimization. What Counts, HitBox, WebSide
Story, Open AdStream, Fat Tail,
. Advanced Internet Recruiting Strategies (AIRS I & II) 1999.
Education
B.S. Journalism Bradley University 1980
Work Samples and Professional References Available Upon Request
Contact this candidate