CHRIS KUO
*** ******** **, *********, ** *****
*****@*******.***
www.linkedin.com/in/christopherkuo
Consulting, Marketing, and Operations professional with a proven track
record of developing and implementing innovative and growth oriented
business models with high performance organizational environments, as well
as driving efficiencies and maximizing ROI in both domestic and
international environments. In depth knowledge of manufacturing processes,
ISO and Six-Sigma system, and brand management. A decisive leader,
motivator, and relationship developer with excellent communication skills,
critical thinking ability, and multi-level negotiations. Global and cross-
cultural experience and expertise.
QUALIFICATION
Vanderbilt MBA Supply Chain Management Brand Development
PMP Certification Process Improvement SEO, SEM, SMO, and LPO
Business Consulting Service Operation Consumer Analysis and Survey
Six-Sigma and ISO Management Customer Relationship
Systems Marketing Strategy Management
Development
SIGNIFICANT ACCOMPLISHMENTS
Repeatedly led multiple facility expansions including capacity planning, facility
design, and process selection that resulted in new product development and market
expansion.
Directed process and continuous improvement teams that achieved the lowest cost
of quality in company history while increasing product offerings, improving plant
yields to over 97%, and expanding plant capacity in the world class uncoilers,
straighteners and feeders designing and manufacturing operation.
Grew stable Apollo's Grill brand 20% in 12 months through innovative product
design. Increased promotional activity on brand while maintaining limited budget.
Marketed brand to core target customers through the use of couponing,
sponsorships, and event sampling.
Led $3.0 MM investment in operations, marketing, and product development, as well
as successfully allocated limited resources and restructured the mid-size
corporation to the new height.
PROFESSIONAL EXPERIENCE
PEABODY CORNER MARKETPLACE, LLC Nashville, TN
Operations Vice President 2009-2010
Director of Marketing and Business 2008-2009
Development
Analyzed competitive, industry, and company/brand situation to recommend,
create, and implement strategic design and marketing solutions for brand
building, brand identity, corporate identity, new business unit development, and
product launches.
Evaluated existing supply chain processes and operational procedures, as well as
developed and implemented methods/improvements for better distribution/provision
of services and 40% reduction of the overall cost.
Supervised daily account of budget and vendor communication to companies such as
U.S. Food Service, Golden Food Service, Cintas, The Coca Cola Company, PepsiCo,
Inc., and Quiznos to reduce the operational cost by 30%.
Planned and implemented the traditional media campaigns (broadcast, print, and
direct mail), including marketing, advertising and consumer promotion solutions
with other businesses and local media partners to increase daily sales by 140%.
Developed the website of the company and created the internet marketing plan to
increase the daily traffic to the website by 2500%. Created quantitative model
to assess the effectiveness and improve offerings of current branded website.
Researched and recommended appropriate value-adds for sample products and
created new product concepts for testing; conceptualized and assessed potential
new categories to extend the major brand and developed strategic plan for new
service unit and product line.
LIAN CHIN EN MANAGEMENT CONSULTING CO., China; Taipei, Taiwan
LTD.
Senior Consultant 2005-2007
Automotive Industry - A Major Supplier of Com2B Corporation
Created and executed employee training program that reduced the employee
turnover rate by 50% and increased the production power by 30% within 6 months.
Led team of 6 department directors to implement the Six-Sigma standards that
resulted in efficient supply chain system, consistent quality of products,
effectively standardized systems, as well as 45% reduction of annual expenses.
Initiated multi-departmental meetings every week to refine ambiguous
documentation, which allowed training time to decrease by 25%.
Design and manage value added processes that take place across organizational
boundaries with the goal of matching supply and demand in the most cost
effective way.
Directed project management activities for six managers by managing $6 million
project budget, detailing time/expense reporting, and managing issue resolution.
Machinery Industry - A Major Straightener Feeder w/Uncoiler Manufacturer and
Supplier in Asian
Led a 10-person cross-functional team to facilitate process design workshops,
re-engineer supply chain, and transfer 90% manual process to 50% automated
process within 8 months; saved nearly 4-8 working hours per production cycle and
$1 million dollars of expenses each year.
Strengthened the management of safety and sanitary of the working environment,
as well as evaluated potential risks by administering OHSAS system.
Introduced ISO system to build procedures to cover key processes in the
business; monitored processes to ensure they are effective, which resulted in
increasing the client's satisfaction rate by 80%.
Hospitality Industry
Reorganized staff and operations to enhance customer service and efficiency,
which increased revenue by 60%.
Led a multi-departmental team to implement the ISO standards that resulted in
efficient operations management, consistent quality of the service, and 96%
customer satisfaction.
Analyzed annual business plan by using consumer history, competitive
information, and market conditions.
Recommended Executive Education programs and developed process for measuring
participants' improvement.
Recommended marketing programs based on the analysis of ROI, consumer and
competitive data, and sales growth projections.
Printing Industry
Developed and implemented the environmental management standards to help
minimize how operations negatively affect the environment, as well as comply
with applicable laws and regulations.
ARMY Taoyuan County, Taiwan
Military Consultant 2004-2005
Led a 6-member squad to advocate the troops and taught the laws, discipline and
suicide prevention, which decreased the military discipline and ethics cases by
50%, and reduced suicide and self-hurting cases by 60%.
Investigated and handled gang crimes involved with military personnel, pillage
and blackmail, cheating, sexual harassment and stealing ammunition.
LIAN CHIN EN MANAGEMENT CONSULTING CO., China; Taipei, Taiwan
LTD.
Associate Consultant 2003-2004
Developed training approach, ISO and Six-Sigma curriculum, templates, standards,
and budget worksheets for training team of 50.
Conducted performance reviews and quality assurance for team staff and coached
team members on building their skill inventories.
Designed and taught training program on job specific skills for 30 employees
leading to higher productivity within the department.
EDUCATION
VANDERBILT UNIVERSITY - THE OWEN GRADUATE SCHOOL OF MANAGEMENT Nashville, TN
MBA, Operations and Marketing Concentrations, Teaching Assistant May, 2009
to the Accounting Professor
FU JEN UNIVERSITY Taipei, Taiwan
Bachelor of Science in Psychology, Minor in Business June, 2003
Administration
ADDITIONAL
WOMEN ON MAINTAINING EDUCATION AND NUTRITION Nashville, TN
Marketing Consultant and Volunteer Fundraiser 2010-Present
Directed market researches to keep abreast of changing demographics and other
relevant issues, as well as successfully developed and implemented
communications and media strategies.
FORMOSA TITAN CORPORATION Pasadena, CA
Business Analyst 2009-Present
Established marketing strategies to meet organizational objectives as well as
specified market requirements for current and future investments by conducting
market research supported by on-going visits to customers and partner.
American Marketing Association
Member of Project Management Institute
The Central Committee of Taiwanese Association of America - Nashville