NANCY HERITAGE
Mechanicsburg, PA 17055
**************@*****.***
Summary: Fourteen-year background selling software, hardware, and
professional services around IT and marketing solutions. Expert in
discovering new business opportunities and selling enterprise wide software
to C- level executives within the Fortune 500 companies; accomplished
negotiator for national accounts and channel sales; experienced team leader
managing and motivating composite teams of players from sales, marketing,
IT, and engineering.
Professional Experience
Senior Manager, Business Development (September 2008 - Present)
Cadient Group, King of Prussia, PA
. Orchestrated successful growth of division by doubling client
engagements and expanding sales scope to include other verticals, such
as Financial and IT.
. Highest percentage rate for new appointments among the BD staff
averaging 3 new appointments/week.
. Work with the Product Managers, Engagement Services Managers, and
other departments within GEL or CG to prepare proposals, RFI/RFP
responses and new business presentations, including creating
presentation strategies and analyzing opportunity assessments.
. Actively rely on knowledge and experience of pharmaceutical industry
in addition to pharma e-marketing tactics and trends to pursue and
close business. Actively engaged with pharmaceutical,
biopharmaceutical, medical device, and dental companies as well as
other verticals.
. Sold portal solutions and event tactical solutions
Director New Business Development - Channel Sales (September 2007 - August
2008)
LAM Systems, Mechanicsburg, PA
. Expand company's customer base identifying accounts with a potential
of 4 million dollars for this OEM generating 12 million in annual
revenue
. Research/cultivate new Channel Sales customers with a focus on higher
volume accounts such as ISVs, VARs, software companies, and medical
device companies.
. Attend trade shows and act as a liaison for partner vendors such as
Intel, Microsoft, and Seagate
Business Development Specialist for Professional Service and Reseller
Divisions (December 2005 - 2007)
Versatile Systems, Inc., Harrisburg, PA
. Turned a low producing territory (<30 k) into Million-dollar territory
. Created and produced seminars (lunch and learns-webinars) to discuss
new technologies
. Turned around low-service clients into consistent monthly revenue
streams
. Worked with technical design group to develop/market mobile bar code
reader software/hardware
. Worked with internal software design unit on customized security
applications such as Syncseer, an asset tracking solution for
hospitals.
. Consistently achieved on a monthly and yearly goal ranking in the
upper 5% of the sales staff
.
Senior Sales and Marketing Manager (December 2004 - December 2005)
Collective Intelligence, Harrisburg, PA
. Doubled customer base for consulting employer in less than a year,
eliciting request to slow down
. Successfully led sales team in establishing multiple new markets for
product based on intensive market analysis and product re-positioning.
. Significantly increased bottom line growth by doubling business
accounts, increased revenue by 70%.
. Developed/implemented new sales methodology for qualifying high impact
external sales opportunities
. Created/produced seminars to discuss new technologies for the local
area, attracting over 50 different Fortune 500 companies such as
Highmark Blue Shield and Capital Blue Cross, and State/Federal
agencies such as Navy Logistics, Army, and PA Department of Health
Services.
National Account Representative, Software Sales (October 1999 - December
2004)
Syncsort, Inc., Woodcliff Lake, NJ
. Excelled at closing Fortune 500 corporate accounts selling state-of-
the-art database software systems
. Developed a reputation of high customer satisfaction and interaction
through onsite learning seminars
. Interacted with all levels of clients including CEOs, CIOs, and
Directors on a regular basis during the management of the
sales/product lifecycle
. Worked closely with design and technical product engineers for new
product development in order to meet rapidly changing business and
market requirements
. Provided customer training and after-sales support to ensure client
satisfaction, resulting in the highest customer loyalty among the
entire sales force. Clients included MetLife, NY Life, AON, Fidelity
Investments, BankOne, Visa International, Fiserv
. Consistently received both monthly Presidents awards as well
Presidents Club consecutively for 2 years.
EDUCATION:
DOMINICAN COLLEGE Orangeburg, NY
Bachelor of Arts in Communications and Marketing degree candidate