Shannon M. Hobbs
E-Mail: *******@************.***
Houston, Texas 77450
OBJECTIVE
A position which would allow me to utilize my planning, innovation and
problem solving abilities to positively impact a business organization.
Well suited for management or remote operations while conforming to
corporate goals and standards.
QUALIFICATION
. Sales and managerial experience
. Experience with new brands to market
. Self-motivated, goal oriented, assertive individual with staff
motivation skills
. Focused on high standards and teamwork to obtain optimal results
PROFESSIONAL HIGHLIGHTS
TITO'S HANDMADE VODKA
Houston Market Manager
June 2006 to Present
. Conduct meetings and seminars with sales representatives and on and
off premise staff to ensure proper execution of brand marketing
strategies and performance toward meeting sales objectives.
. Technical and marketing support for sales representatives. Meet with
clients, present proposals, negotiate and close agreements and design
integrated incentives.
. Recruit, select and train new employees in a consistent manner that is
in line with brand personality and strategy. Conduct random spot
checks of sampling activities in the field.
. Forecast district sales numbers and weekly recap newsletters to Texas
State Manager, purchase and plan the use of marketing support
materials.
. Increased distribution by 200 new placements, increased sales by 33%
and exceeded shipment & depletion goal cases by more than 20% from
January - December 2008.
. Local marketing and events with charities, minor and major league
sports teams and radio stations. Trade Shows specialist with display
and schedule of promotional staff.
GRASSHOPPER
Houston, Texas
Special Events and Promotions Manager
August 2004 to May 2006
. Coordinated and managed institutional and client motivated
promotional and marketing campaigns and events.
. Created, designed, developed, and implemented in promotional events
while managing a promotional budget.
. Recruited, hired, trained, and supervised activities of promotional
support personnel and monitored individual productivity and ability
to achieve assigned objectives.
. Market development through idea development, brainstorming sessions,
and marketing team feedback.
EDUCATIONAL:
TEXAS A&M UNIVERSITY College
Station, Texas
Degree: Bachelor of Science in Sociology
May 2004
Affiliations: Member, Women's Lacrosse
Member, Delta Zeta
Member, President, National Organization for Women
Member, Executive, Aggie Orientation Leader Program
PHILANTHROPY:
HOUSTON HUMANE SOCIETY
HOUSTON, TEXAS
HARRIS COUNTY HOSPITAL DISTRICT - HURRICANE KATRINA
HOUSTON, TEXAS