Sales Medical

Carla Resvanis

** ****** *****

Mahopac, New York 10541

Home: 845-***-****

Cell: 973-***-****

abmv8j@r.postjobfree.com

Education

New York University, New York, NY

B.A., Journalism, Public Relations Concentration

Relevant Experience

May 2009-Present GSW Worldwide, New York, NY

Senior Editor

Fact check, copy edit, rewrite pharmaceutical advertisements, sales rep

support materials, PowerPoint presentations, direct-to-patient collateral.

Serve as lead editor on launch of global vaccine product.

August 2008-April 2009 International Meetings & Science Inc, Stamford, CT

Managing Editor

Fact checked, copy edited and rewrote medical journal articles, clinical

trial studies, continuing medical education slide decks and medical meeting

handouts, slim jims, visual aids and miscellaneous pitch materials. Used

AMA, in-house and client-dictated style guides.

Brands supported: Ciba Vision (Dailies Brand Contact Lenses), Somaxon

(Silenor), Novartis Vaccines (Menveo, Ixiaro)

December 2007-August 2008 AlphaMedica, Inc., Tarrytown, NY

Senior Medical Editor

Fact checked, copy edited and rewrote continuing medical education slide

decks and medical meeting handouts, slim jims, visual aids and other

pharmaceutical marketing materials. Used AMA, in-house and client style

guides.

Brands supported: The Medicines Company (Angiomax), Medtronic (Endeavor

Drug-Eluting Stent), Bracco Diagnostics (ProHance, MultiHance), Pfizer

(Eraxis), Allergan (Botox)

January 2007-December 2007 LyonHeart, New York, NY

Senior Editor

Fact checked, copy edited and rewrote pharmaceutical advertising collateral

including professional journal ads, direct-to-consumer ads, slide decks and

medical education material. Created and maintain brand style guides. Used

AMA, Chicago and client style guides.

Brands supported: Pfizer Animal Health (Slentrol, Cerenia)

June 2004-December 2006 Euro RSCG Life MetaMax, New York, NY

Senior Medical Editor

Fact checked, copy edited and rewrote pharmaceutical advertising collateral

including professional journal ads, direct-to-consumer ads, slim jims,

slide decks, sales support, product monographs and medical education

material. Developed style guidelines for Lovenox global account. Acted as

editorial lead in manager's absence. Managed freelance staff of three. Used

AMA, Chicago and client style guides.

Brands supported: Aventis (Lovenox, Lantus), Biogen Idec (Tysabri), Endo

Pharmaceuticals (Lidoderm, Synera)

May 2003-June 2004 Palio Communications, Saratoga Springs, NY

Editor

Edited copy, rewrote, fact checked pharmaceutical advertising pieces,

continuing medical education collateral, pharma sales force communications.

Liaised with art, copy and prepress departments. Media included: sales

force mailings, annotated abstracts, annotated posters, patient brochures,

detail aids, professional ads, DTC ads, annotated sell sheets, franchise

newsletters, backgrounders, product information brochures, CME slide decks.

Used AMA and Chicago style guides.

Brands supported: GlaxoSmithKline (Combivir, Epivir, Trivizir, Lexiva, EZ

Tab, HIV Franchise, Lotronex), American Pharmaceutical Partners

(piperacillin), Abbott Laboratories (Synthroid), Purina (LabDiet),

Serono/Pfizer (Rebif), Celgene (Thalomid), Pediatric Endocrinology Nurses

Society.

June 2000-December 2002 North Haledon Veterinary Care, North Haledon, NJ

Veterinary Assistant

Restrained animals during exams and procedures. Cleaned, sterilized and

prepared surgical instruments. Prepared animals for surgery. Assisted in

surgical procedures. Monitored anesthesia during surgery. Administered

vaccinations. Managed pharmacy. Administered and developed radiographs.

August 1985-November 1999 Brown's Letters, Inc., West Paterson, NJ

Editor

Team leader responsible for the accurate and timely production of a 30-page

daily construction newsletter. Developed story ideas via print media

research, Internet resources, architect and developer contacts. Researched,

wrote and edited feature articles. Managed staff of seven reporters.

Proofread and edited copy for accuracy of information and consistent style.

Wrote feature articles. Analyzed products for readability and quality of

information. Checked facts utilizing standard reference materials and

-based research. Designed page layout. Conceptualized and created

specialized newsletters and e-mail transmissions targeting specific

audiences. Wrote user documentation related to computer-based information

products offered by the company. Wrote sales promotion materials including

product brochures, flyers and pitch letters.

February 1985-August 1985 Brown's Letters, Inc., West Paterson, NJ

Assistant Editor

Obtained information on construction projects by interviewing architects,

engineers, construction personnel and governmental agents. Wrote newsletter

articles. Proofread and edited copy. Laid out copy. Served as acting editor

when required.

June 1982-February 1985 Christine Valmy, Inc., New York, NY

Public Relations Coordinator

Served as liaison between non-profit organization officers and membership.

Coordinated all aspects of trade show participation, including securing

space, contracting models, designing exhibit space, developing trade show

promotions. Organized product presentations at trade events. Wrote press

releases. Wrote label instructions and product descriptions. Wrote sales

promotion flyers and product information brochures. Coordinated production

of press kits.

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