Thomas D. Tyson
Hanover Park, IL 60133
******@*********.***
PROFILE
A successful and highly motivated professional with expertise in channel
marketing and over 5 years experience in both reseller and OEM business and
consumer products. Exhibits strong interpersonal skills, ability to multi-
task, and works extremely well under pressure and immediate deadlines.
EDUCATION
B.A. Organizational/Corporate Communication May 2004
Northern Illinois University, DeKalb, Illinois
EXPERIENCE
PC Mall, Chicago, IL
SMB Account Executive Jan. 2010 -Present
. Target small and medium business accounts and promote PC Mall brand,
products and services
. Develop IT strategy for prospective customers based on number of
employees
VMware, Hanover Park, IL
Partner Marketing Specialist Jan. 2009 -Dec.2009
. Increased sales by 35% through marketing activities at a top reseller
. Responsible for creating and executing marketing plans for top
resellers
. Successfully ran a campaign with VMware's number one reseller that
resulted in 5 times the anticipated forecast for VMware
. Provide closed loop reporting on all activities where available
. Responsible for driving pipeline to quota quarterly
. Promoted new products and implemented current promotions at my key
accounts
NEC Display Solutions, Itasca, IL
Channel Marketing Specialist
2004 to 2008
. Responsible for creating and executing monthly/quarterly contests that
resulted in key Distributors achieving over 100% of their target sales
goals
. Successfully negotiated multi-million dollar marketing contracts with
top tier accounts
. Traveled to key accounts to participate reseller tradeshows and
strategize with marketing contacts to determine future marketing
activities
. Created promotions to increase incremental sales at key times during
the year
. Successfully integrated two separate marketing programs during company
merger
. Promoted new products and implemented current promotions at key
accounts
. Created monthly channel-wide newsletters; product launches, promotions
and contests
. Authored and Communicated business propositions and sales goals to
customers
. Responsible for tracking return on investment for all marketing
activities that NEC participated in the Distributor and ProAV channels
Dartek.com, Naperville, IL
Marketing Assistant (Internship) 2003 to 2004
. Initiated and executed maintenance for all product descriptions on
Dartek's e-commerce website
. Generated and created SKU numbers for all new products
. Designed partner sites for various manufacturers, such as Lexmark and
Viewsonic
SKILLS
. Proficient in Microsoft Excel, Powerpoint, Access, Publisher, Word and
SAP
. VSP Certified 2009 (VMware Inc)
References
Megan Pekich - Former Supervisor at NEC Display Solutions (2004-2006).
Group Manager, NA Corporate Reseller Marketing-VMware (2009). Previously
at EMC.
Home Phone #: 815-***-****
Cell Phone #: 847-***-****
Patty Grow - Sr. Manager, Partner Marketing VMware (2009). Previously at
Symantec.
Home Phone #: 773-***-****
Cell Phone #: 312-***-****
Kristin Heisner - Sr. Marketing Manager VMware (2009), former colleague at
NEC Display Solutions (2004-2007).
Cell Phone #: 312-***-****