Sales Account Executive
Resume:
Kelly Augustyniak
LaGrange, IL 60525
**********@*******.***
RETAIL EXECUTIVE
High-End Women's Apparel & Accessories
EXPERIENCE
Kelietza, Sarasota, FL. 2006 - Present
Luxury women's boutique offering classic, elegant, and cutting-edge apparel
and accessories, including international collections. Winner of Sarasota
Magazine's "Top Luxury Retailer," 2008 and 2009.
Founder / Manager
. Developed concept for the boutique, shopped and analyzed the national
market, then created the business plan and product strategy, and secured
lease.
. Established store's infrastructure, including business processes, store
design and layout, furnishings, and displays.
. Attend trade shows in all major markets to monitor the competition,
negotiate and buy inventory, and establish vendor base, the last focusing
on designers offering avant-garde collections. Maintain excellent
relationships with all vendors while continuously sourcing new ones to
provide customers with an exceptional shopping experience. Utilize strong
knowledge of custom-clothing manufacturing to aid in buying decisions.
. Perform merchandising and develop and implement all promotional
strategies, the latter including fashion shows, exclusive special events
with local businesses, print advertising, e-mail campaigns, and local
radio interviews. Also manage store organization, staffing and training,
productivity, and development.
. Built nationwide reputation as a boutique that offers fashion, value, and
impeccable personal service, with the ability to assess each customer's
lifestyle, needs, comfort level, and budget requirements. Established
reputation for global view in luxury women's apparel and accessories.
. Maintain strict record of sales to determine fastest- and slowest-selling
items and to manage inventory control.
. Grew business to a high of $40,000 in monthly sales, despite 2009
recession, through outstanding merchandise, exceptional customer
relationships and loyalty, an in-depth understanding of women's buying
tastes and current market trends as well as the ability to identify
emerging trends. Sales resulted from initial and repeat business, client
referrals, and word of mouth. Received only 5 customer returns over 2-
year period.
Elite Staffing, Chicago, IL. 2005 - 2006
Firm provided temporary labor primarily to manufacturing businesses.
Account Executive
. Built large client base with C-level executives at manufacturers,
initially through prospecting, then through referrals.
. Consistently negotiated compensation and fees to maximize profits.
. Maintained strong relationships with clients, resulting in continuous
repeat business.
. Utilized fluency in Spanish to resolve any communication problems that
arose between clients and employees.
Kelly Augustyniak
Page 2
UV Specialties, Glendale Heights, IL. 2003 - 2004
Start-up business providing ultra-violet coatings to a wide variety of
printers.
Sales Executive
. The first and only salesperson, performed extensive prospecting to build
client base of wholesalers, manufacturers, and distributors.
. Attended trade shows to promote the product and evaluate the competition.
. Developed marketing materials to serve as sales tools.
Tom James Company, Burr Ridge, IL. 2001 - 2002
Provider of custom men's apparel for senior executives.
Account Executive
. Grew business from a zero base, initially through prospecting, then
through repeat business and referrals.
. Member of #1 producing team.
AWARDS
Best Denim, SRQ Best of 2008
Best Frock/Cocktail Dress, SRQ Best of 2008
Finalist, Best Women's Boutique, Sarasota Magazine, 2009
Featured in numerous Sarasota publications
Selected as Finalist, Gulf Coast Business Review's 40-under-40 Annual
Awards.
COMMUNITY EVENTS & PARTNERSHIPS / MEMBERSHIPS
Co-Creator and Co-Chair, Scarf It Up for Women's Cancer: Fashion with
Compassion
Committee Member and Sponsor, Make a Wish Foundation's Bridesmaid Bash
Easter Seals, UCP, Diabetes Foundation, Interfaith Food Bank, Child
Protection Center, Burns Square Association, SPARCC, Young Professionals
Group, Women's Council of Realtors, and other events that supported
Parkinson 's disease, Leukemia and Breast Cancer.
EDUCATION
Bachelor of Science, University of Illinois, Champaign, IL. 2001
Major: Spanish; Concentration: Psychology
University of Barcelona, Spain, 1999-2000. Spanish study-abroad program
SKILLS
Excellent communicator, orally and verbally
Adept negotiator
Skilled at planning, organizing and executing initiatives
Fluent in Spanish
Proficient in POS, Word, Office, ACT, Excel
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