Robert J. Maneson
*** ********* **. #**** *******, TX 77019
********@*****.***
AREA SALES MANAGER
Experienced consultative sales and marketing professional with 6 years of
Fortune 100 experience. An outstanding record of achievement in business
building who is a passionate performer focused on personal and team goals.
Demonstrate broad strengths and skills in:
Territory Sales Management Key Account Management People Management
Relationship Building Data Analysis Strategy Development
Problem Solving Execution & Planning Public Speaking &
Presentations
PROFESSIONAL EXPERIENCE
Altria Sales & Distribution (formerly Philip Morris, USA) Dec. 2004-
April 2010
Sales Unit Manager (Houston, TX)
- Responsible for driving brand volume and share growth by selling and
implementing company's trade marketing programs, analyzing business
performance, developing and implementing financially beneficial
solutions that generated $120 Million in annual sales in 2009.
- Lead retail and wholesale accounts with over 250 stores in Texas and
Louisiana using persuasive negotiation and problem solving.
- Management responsibility of 6 Territory Sales Representatives including
their business execution, training, development, and retention.
Assisted with the advancement of 1 individual to management.
- Improved Unit contracted merchandising volume at highest level by 30%
(92% total acceptance).
- Increased Marlboro market share +1.9% vs. +0.5% goal in 2008, +0.1% vs.
+0.0% goal in 2009, and +1.7% vs. +0.5% goal in CYTD 2010.
- Launched 9 new brands with over 90% distribution success by selling
features, benefits and financials to 850 retail locations in Unit.
Sales Development Associate (St. Louis, MO)
- Management Training Position with primary focuses on learning how to
manage and develop Territory Sales Representative team, assess key
strengths and opportunities and implement organization plans for
continued employee development.
- Developed selling strategy for St. Louis metro market declining share
stores through increased brand visibility and inventory that led to +0.7
Marlboro share increase.
- Directed selling strategy to support 3 Territory Sales Representatives
during brand launch of new tobacco product (Marlboro Snus) in Dallas-Ft.
Worth market, which led to 85% acceptance.
Territory Sales Representative (San Francisco, CA / St. Louis, MO)
- Managed and consulted 130+ accounts in sales and marketing strategies
within a $15 million territory.
- Increased PM USA focus brands market share by +0.8% vs. 0.4% objective
in 2005 and +0.5% vs. +0.4% objective in 2006.
- Improved contracted business in territory from 52% to 83% (San
Francisco) and 90% to 97% (Saint Louis) overall.
- Gained new brand distribution of Marlboro Smooth in 90% of accounts
within two weeks time frame vs. 8-week objective goal. Ranked 3rd out
of 54 fastest distribution rates in Section.
Delta Tau Delta International Fraternity HQ's (Indianapolis, IN) May
2002-Nov. 2004
Leadership Consultant
- Traveled to over 50 different University's and College's across the
Southern and Midwest U.S. Worked with local collegiate members and
alumni chapters of Delta Tau Delta on leadership development,
organizational management, and values-based decision-making.
- Led fraternity expansion at the University of San Diego and Auburn
University. Recruitment activities included extensive cold calling,
relationship building with professors/faculty and alumni over a 3-week
period. Expansion results achieved included the addition of 10 men and
35 men respectively.
EDUCATION
University of Arizona, Tucson, AZ
Bachelor of Science - Political Science - May 2002
LEADERSHIP DEVELOPMENT AND RECOGNITION
- Business Acumen - Market segmentation opportunities, Dallas, TX - March
2009
- Effective Account Management - Building Leadership Strategies, Dallas,
TX - November 2008
- Sales Leadership Forum - Exploring Leadership Legacy, Chicago, IL -
October 2008
- Leadership Journey for New Managers, Charlottesville, VA - April 2008
- Solution Sales Training - Making the Connection, Napa, CA - July 2005
- Steven Covey's 7 Habits of Highly Effective People, Indianapolis, IN -
June 2002
Altria Leadership Frontier Award:
- Silver Award Recipient - Q4 2009 - Led Houston district during 7-month
long District Manager vacancy. All district business objectives
exceeded during this time.
- Bronze Award Recipient - Q1 2009 - Developed South Texas sales
communication one-page infrastructure between Account Manager and Sales
Representative focused on new brand introduction chain information.
- 2009 Southwest Region Outstanding Leadership Award Recipient (1 of 10
out of 90).
- Bronze Award Recipient - Q1 2008 - In-depth analysis and selling plan
for Marlboro 72's re-introduction for Houston district team.
- Bronze Award Recipient - Q4 2005 - Created selling and execution plan
for Philip Morris merchandising program for San Francisco, CA Sales
Representatives and trained team on action.
Delta Tau Delta Southern Division:
- Consultant Recognition Award - March 2003
INTERESTS
- Avid non-fiction reader, Sports enthusiast, Golfer, Family