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Sales Manager

West Chicago, Illinois, 60185, United States
May 25, 2010

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**** ******** *****, **** *******, Illinois 60185

C: (630) ***-**** • H: (630) ***-**** •


Self-motivated, dedicated and reliable professional with a diverse background in sales management,

channel management, key account management, and end-user sales. Areas of experience include:

Acquiring, managing and developing accounts Developing mutually profitable sales strategies

Formulating and solidifying partnerships Identifying needs, requirements and preferences

Creating product and category mix Providing comparative analysis and cost strategies

Managing, training and evaluating staff Defining sales goals and strategies


Visionapp Software, Inc.

Eastern/Central U.S.A. Regional Channel Sales Manager, Chicago, Illinois 2008 - 2010

Responsible for developing channel partnerships, along with direct sales of the visionapp solution to end users

and SaaS providers. The Visionapp solution, enables organizations to utilize multi presentation layers such as

Citrx, Microsoft Terminal Servers, Quest Software and VMware both in a public and private SaaS environments.

Visionapp seamlessly delivers applications to the end user through a secured web portal, automates the build of

the servers, deployment of the applications and change management through ITILCompliance, along with self

service of the applications.


• Developed new business partnerships with solution and SaaS providers

• Established business partnerships with MTM Technologies a nationwide reseller

• Acquired Deluxe Corporation, successfully established the Visionapp solution with a business partner

• Managed inside sales team to develop leads for the Visionapp solution

• Developed several current accounts and successfully increased license revenues

• Called on Fortune 500 Companies to introduce the Visionapp solution in their environments

• Established working relationships with key vendors to network the Visionapp solution

Enteo Software – FrontRange Solution Company

Central U.S.A. Channel Manager, Schaumburg, Illinois, 2005 - 2008

Responsible for improving sales by developing channel, increasing partnerships, and conducting direct sales to

end-users for this proactive organization that promotes PC lifecycle management software. Managed PCs,

Windows, Citrix servers, security modifications, deployment of applications, patch management, OS builds, and

license manager applications through manufacturer/developer.

Provide management of partnerships as a resource for value driven product sales/services and mutually profitable

ventures. Train partners in product features and benefits, establish rapport with partners and their customers, and

support partners on team sales calls, at trade show presentations, and by developing innovative product marketing



• Brought on new partnerships at a significant increase of one to fourteen in two years

• Acquired Walgreens corporate account, successfully established key partnership

• Took over Kohler Corporation account, significantly increased their product licenses and sales capabilities

• Established partnership with Citrix as part of a strategy team responsible for new marketing initiatives

also directly promoted the Enteo management tool to manage Citrix products for partners and end-users

• Developed MTM Technologies, one of the largest Citrix nationwide resellers; met with IT staff through CIOs and

built this company into a national account using the Enteo management tool for managing Citrix products;

established solid working relationships with this key partnership

• Established partnership with national reseller in Canada as resource for developing the Canadian market

• Developed TD Bank, a large ticket order encompassing Central Canada


Global Imaging Systems – Xerox Company


National Channel Manager, Image Manufacturing, Glendale Heights, IL, 1999 – 2005

Significantly increased sales, designed pricing structure, reduced costs, and favorably affected the bottom line for

this privately held company. Managed a national sales channel by initiating, establishing and developing accounts

at a profitable margin. Created presentations to dealers which sold to end-users. Successfully built marketing

strategies which generated mutually profitable results.


• Recruited, motivated and evaluated the performance of sales staff to consistently achieve sales goals.

• Recognized for 1+ million in personal sales, 30% gross margin, 20% overall company sales in 2003.

• Built dealer sales through national sales channel to 1.4 million in 2003.

• Created strategies to market product to wholesalers and retail accounts.

• Reduced outsourcing costs by effectively qualifying vendors and negotiating price at a mutual profit.

• Selected to manage new division supplying laser cartridges for printers and electronic data equipment.

• Developed new accounts by marketing cost per page programs for major electronic name brand products.

Branch Manager, Chicago Office Technology Group, Inc., Bolingbrook, IL,1991 - 1999

Managed sales initiatives, acquired and developed major accounts. Trained, motivated and evaluated the

performance of sales representatives while building value added sales and services for this Chicago-based dealer

supplying electronic data generating equipment.


• Promoted from Branch Manager to develop strategies and lead sales initiatives to corporate accounts.

• Placed electronic data generation equipment at multiple locations by establishing relations with corporate

decision makers, with major accounts including Griffith Laboratories, McMaster Carr, Best Foods.

• Recognized for increasing revenue from 1.5 million to 2.6 million in 1998.

• Opened and managed new sales branches in the Northwest, Western and Southern suburbs.

• Built sales team to staff of seven, established sales goals and monthly targets.

• Promoted two sales representatives to branch managers.

Sales Manager, key resource for sales support, hands-on training and evaluation of new sales representatives. •

Set up company job fairs, conducted interviews and screened potential candidates for hire.

• Grew sales staff from three to twelve sales representatives; sales team exceeded goals by 20% annually.

• Motivated sales representatives to produce no less than 95% of sales goal.

• Designed, developed and implemented company's first training program.

Sales Representative, developed West/Northwest suburban sales territory from ground zero to 150+ accounts.

• Identified and developed company's first major account; grew account from purchase of 15 to 70 units.

• Consistently achieved 100% of sales goal on a monthly basis.


Bachelor of Arts, major in Speech Communications, minor in Business, Eastern Illinois University

References Furnished Upon Request



2304 Alamance Drive, West Chicago, Illinois 60185

C: (630) ***-**** • H: (630) ***-**** •

Letter of Introduction:

I am seeking a challenging opportunity where my diverse experience will prove valuable toward achieving

goals within your organization.

My progressive background includes channel management, sales management, and direct end-user

sales, which also includes acquiring, developing and managing accounts. Throughout my career, I have

received recognition for building successful partnerships as well as establishing, meeting and exceeding

sales goals.

My leadership capabilities include training and mentoring account managers, conducting performance

evaluations, performing trend analysis and comparative analysis, developing new initiatives, determining

product mix, and building strategies to increase profit margin.

Additionally, I have been responsible for operations management activities including profit analysis,

achieving budgets, forecasting, and tracking product success from initial launch through sales

performance. As a result, I am confident you will find my skills to be a welcome asset to your team.

Since you will need additional information regarding the full extent of my capabilities, at your earliest

convenience, I would like to speak with you in further detail to discuss how my diverse experience in

channel management, sales management, and end-user sales can best serve your companies needs.

I appreciate your time and look forward to hearing from you.


William Amedeo

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